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Where tag is the name of the HTML tag, attributes are properties of the tag, and document content is the actual content that appears in the web page. This type of tag is known as a twosided tag because it contains an opening tag that tells the browser to turn on a feature and apply it to the content that follows, and a closing tag that turns off the feature. Note that the closing tags are identified by the slash (/) that precedes the tag name. Not every tag is two-sided, some tags are one-sided tags or empty tags, because they require only a single tag without content. The syntax for a one-sided tag is simply:
<tag attribute>
A one-sided tag is used to insert non character data into the web page, such as a graphic image or a video clip. The <br> tag is an example of a one-sided tag because it does not require a closing tag. Tags are not case sensitive. Browsers typically treat the <h1> tag as they do the <H1> tag. However, in the interest of consistency, the current standard is to display all tags in lowercase letters. Well follow this lowercase convention throughout the course.