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OurFocusforH2

PREMIUMIZING LOUISPHILIPPE

KeyFocusAreas Premiumization
People&Training l & i i
ServicePhilosophy Pen portraitofan Pen portrait of an LPCCA&Store Manager Recruitmentfilters Trainingstandards Training standards &LPWayofSelling

RetailIdentity Retail Identity LookandFeel


BasicSpecification ofanLPstore size,height,and facade Music&Lighting g FittingRooms, Loungearea, Restrooms VM&Elementsof Grandeur

Personalized

Service CRMLaunch CRM Way CRM Way forward

Merchandise

IncreaseinARP Focus on Gods & FocusonGods& Kings,Suits,T shirts Luxure Footwear

PEOPLE&TRAINING
ServicePhilosophy PenPortrait CCAandStoreManager Pen Portrait CCA and Store Manager Recruitmentfilters TrainingDesign Current&WayForward

PenPortraitofLouisPhilippeStoreManager
Varun Mullick isa28yearoldpostgraduatefromIHM,Chennai. y p g , Varun startedhiscareerasahousekeepingprofessionalatTheOberoi Group.Theseinitialyears madehimvaluethedignityoflaborandtheimportanceofhardwork.Herealizedthatthere reallyarenoshortcutstosuccess. TheRetailboomattractedhimtotheretailindustrywhichhejoinedasanASMforthefirstPaul SmithstoreinIndia. Varun alwaysenjoyeddressingupandbeingastyleadvisortohiscustomers.Strikingrelationships withandengagingcustomersinconversationcomesnaturallytohim. Varun leadsbyexampleandhisteammemberslookuptohimforprofessionalandpersonaladvice.Hehasastrongflair tocoachandmentorthem. Varun enjoysreadinginhissparetime,writeshisownblogandisupdatedoncurrentaffairsandfashiontrends. Lookingforabetterchallenge,hejoinedLouisPhilippeasaStoreManager.Hebelievesthebrandportraysthevery valueshestandsfor impeccabledressing,unmatchedserviceandhelpingpeoplegrow. LouisPhilippehassharpenedhisprocessorientation,businessawarenessandatthesametimeencouragedhimtothink differentlyandcreatively. Varun seeshimselfasakeycontributortotheretailteamandwantstomakealongtermcareerinLouisPhilippe

RecruitmentCriteria StoreManager
Presentable Looks PresentableLooks

Height 56(male)52(female)(Minimum) ExcellentcommandoverEnglishlanguage ExcellentGroomingstandards Well dressed Abilitytoconversewellandengagewithpeople GoodLeader hasleadateaminthepastordemonstratedclearleadershipability ExceedinglyhighlevelofServiceOrientation
Hospitality/Retail/Sales/RelationshipManagers Graduate(Business/HotelManagement/Retaildegreepreferred) Graduate (Business / Hotel Management / Retail degree preferred)

Background

Behavioral
HighServiceOrientation Extrovert canconversewell UnderstandsLuxurylifestyle ExcellentSalesperson Leadsbyexample

Compensationcriterion
45k+incentivespermonth(current28kpermonth+incentives)

LouisPhilippeStoreManager

Current Responsibilities
StoreTarget Achievement CostControls InventoryManagement ProcessControl

Role Enhancement
KeyStyleandFashion Advisor Coach&Mentor

PenPortraitofLouisPhilippeCCA
Rumit Joshiisa23yearoldgraduatefromIndianRetailManagementSchool. y g g Heisanenergeticandenthusiasticprofessionalonthevergeofstartinghiscareer. Hehasalwaysmanagedtodowellinschool,butwasneveratopperinclass.Thisdidnot diminishhispassiontodowellinhiscareer,ashebelieveshishardworkanddedicationwilltake himfurtherthanhisschoolgrades. him further than his school grades Rumit isseriousabouthiscareerandbelievesserviceorientationanddeliveringresultsisthekey tosuccessinthisindustry Rumit R it connectseffortlesslywithhiscustomerswhichmakesiteasyforhimtoachievehistargets t ff tl l ith hi t hi h k it f hi t hi hi t t withoutbeingpushyoroverlyaggressive. WorkingforLouisPhilippe,fillshimwithanimmensesenseofpride.Hisfriendsandpeerslook uptohimasheworkswiththemostprestigiousbrandinthecountry.

Rumit appreciatesthefinerthingsinlifeandlooksuptopeoplewhohaveachievedthesesymbolsofsuccess.He understandsthetastesandpreferenceofpeoplewhoaresatisfiedwith nothingbutthebest understands the tastes and preference of people who are satisfied with nothing but the best. Rumit likestodresswellhimselfandisinterestedinnewgadgets.Whatevertimehegets,helistenstomusicand spendstimeonsocialnetworkingsites.Hepartieswithhisteam&friendsonceinawhile. Heiscurrentlyenjoyinghisjobandbelievesheisanimportantcontributortotheteam.Heislearningfastandwants toseehimselfmakeamarkinthisorganization hi lf k k i hi i i

RecruitmentCriteria
CCAs Presentablelooks WellGroomed 20to28yearold Background RetailInstitute fresher Hospitality e pe e ce experience Retailexperiencein brandedapparel Academic:10+2 Preferred SpokenEnglish Comfortablewith regionallanguage Behavioral Highlevelsofenergy Ambitious Eyefordetail Not pushyor Not pushy or overlyaggressive Compensation 14k+ VMChampion Presentablelooks WellGroomed 18to25yearold Background Experienceofbrands likeLevis,Adidas,UCB Academic:10+2 Preferred SpokenEnglish Comfortablewith regionallanguage Behavioral Creative Understandsaesthetics CanunderstandVM Can understand VM briefsandimplement Hardworking ShoeSpecialist Background Experienceofbrands , , likeBata,Woodland, Hush Puppies,Aldo, Florsheim,DSshoe expert 10+2 Proficiency SpokenEnglish (preferably) Product understanding Team Player

Trainingdesign

BasicTraining Ongoing
Product d Knowledge Grooming Style&Fashion Footwear Footwear Beginners Course SellingSkills HotHouse Training

Appreciation Course Way forward


Luxurybrandsin bags,clothes, watches Travel&Lifestyle Travel & Lifestyle Readingkey magazinesin stores

English Language classes


SpokenEnglish Conversational Pointers How to Strike a HowtoStrikea conversation Sample conversation Audio/Visual

LPWayof Selling
Service Philosophy Etiquette Workshop Refresher Modules

StoreManager Induction Course


DailyStore Operations Processes Brand & Brand& Merchandise

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