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Questionnaire

Washing Machine
1. Which brand (washing machine) do you use? (a) LG (b) IFB (c) Samsung (d) Whirlpool (e) Any other...................................................... 2. Which attributes do you look for purchasing washing machine? (a) Quality (b) Price (c) Brand (d) Any other........................................ 3. Which colours of washing machine do you prefer most? (a) Red (b) Silver (c) White (d) Any other Please Specify...................................... 4. Which type of Washing Machine do you like to use? (a) Front Loading (b) Top Loading 5. Which attributes Influence your purchasing decision for washing machine? (a) Clean washing (b) Power saving (c) Detergent saving (d) Durability 6. Are you aware about Fully Automatic Top Loader/ Front Loader IFB washing machine? (a) Yes (b) No 7. How do you take purchase decision while purchasing washing machine? (a) Own Decision (b) Brand Loyalty (c) Peer suggestion (d) Brand awareness

8. To what extent warranty period and other after sales services effect your purchase decision? (a) Very much (b) Till some extent (c) Doesnt matter 9. Which mode of purchasing would you like to adopt to buy new washing machine? (a) Retailer (b) Online (c) Brand outlet (d) Other 10. Who is the decision maker to buy washing machine? (a) Husband (b) Wife (c) Mother (d) Any other Please specify............................................. 11. Who is user of washing machine in your family? (a) Wife (b) Maid (c) Other Please Specify.......................................................

Questionnaire
Microwave Oven
1. Which brand (microwave oven) do you use? (a) LG (b) IFB (c) Samsung (d) Whirlpool (e) Any other...................................................... 2. Which attributes do you look for purchasing microwave oven? (a) Quality (b) Price (c) Brand (d) Any other........................................ 3. Which colours of microwave oven do you prefer most? (a) Red (b) Silver (c) White (d) Any other Please Specify...................................... 4. Which type of microwave oven do you like to use? (a) Solo (b) Grill (c) Convection (d) Solar Dom 5. Which attributes Influence your purchasing decision for microwave oven? (a) Fast cooking (b) Power saving (c) More auto cook menu (d) Durability 6. Are you aware about microwave oven of IFB? (a) Yes (b) No 7. How do you take purchase decision while purchasing microwave oven? (a) Own Decision (b) Brand Loyalty (c) Peer suggestion (d) Brand awareness 8. To what extent warranty period and other after sales services effect your purchase decision? (a) Very much (b) Till some extent (c) Doesnt matter

9. What mode of purchasing would you like to adopt to buy new microwave oven? (a) Retailer (b) Online (c) Brand outlet (d) Other 10. Who is the decision maker to buy microwave oven? (a) Husband (b) Wife (c) Mother (d) Any other Please specify............................................. 11. Who is user of microwave oven in your family? (a) Wife (b) Maid (c) Mother (d) Other Please Specify.................................

Questionnaire
Cloth Dryer
1. Which brand (cloth dryer) do you use? (a) LG (b) IFB (c) Samsung (d) Whirlpool (e) Any other...................................................... 2. Which attributes do you look for purchasing cloth dryer? (a) Quality (b) Price (c) Brand (d) Any other........................................ 3. Which colours of cloth dryer do you prefer most? (a) Red (b) Silver (c) White (d) Any other Please Specify...................................... 4. Which type of cloth dryer do you like to use? (a) Front Loading (b) Top Loading 5. Which attributes Influence your purchasing decision for cloth dryer? (a) Anti crease (b) Power saving (c) Germ free (d) Durability 6. Are you aware about Fully Automatic IFB cloth dryer? (a) Yes (b) No 7. How do you take purchase decision while cloth dryer machine? (a) Own Decision (b) Brand Loyalty (c) Peer suggestion (d) Brand awareness 8. To what extent warranty period and other after sales services effect your purchase decision? (a) Very much (b) Till some extent (c) Doesnt matter

9. What mode of purchasing would you like to adopt to buy new cloth dryer? (a) Retailer (b) Online (c) Brand outlet (d) Other 10. Who is the decision maker to buy cloth dryer? (a) Husband (b) Wife (c) Mother (d) Any other Please specify............................................. 11. Who is user of cloth dryer in your family? (a) Wife (b) Self (c) Maid (d) Other Please Specify.......................................................

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