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  • Social Media's Impact on Political Participation in Asia

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    You Need Abdul
    32 vizualizări17 pagini
    Paper-and-pencil surveys University students in 10 Asian countries Conducted Oct / Nov 2011 Five nations finished so far (N = 1,924) Questions about: Traditional and Online Media Use Social Media Use Political Efficacy and Social Trust Offline and Online Political Participation 2 THE STUDY Got already: Working on it: THE MODEL hypotheses.

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    Social Media and Politics in Asia

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    Paper-and-pencil surveys University students in 10 Asian countries Conducted Oct / Nov 2011 Five nations finished so far (N = 1,924) Questions about: Traditional and Online Media Use Social Media Use Political Efficacy and Social Trust Offline and Online Political Participation 2 THE STUDY Got already: Working on it: THE MODEL hypotheses.

    Drepturi de autor:

    Attribution Non-Commercial (BY-NC)
    Descărcați ca PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    32 vizualizări17 pagini

    Social Media's Impact on Political Participation in Asia

    Încărcat de

    You Need Abdul
    Paper-and-pencil surveys University students in 10 Asian countries Conducted Oct / Nov 2011 Five nations finished so far (N = 1,924) Questions about: Traditional and Online Media Use Social Media Use Political Efficacy and Social Trust Offline and Online Political Participation 2 THE STUDY Got already: Working on it: THE MODEL hypotheses.

    Drepturi de autor:

    Attribution Non-Commercial (BY-NC)
    Descărcați ca PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    din 17

    SOCIAL MEDIA & P O L I T I C A L PA R T I C I PAT I O N IN ASIA A FIRST LOOK

    Lars Willnat et al. IU School of Journalism


    w w w. j o u r n a l i s m . i n d i a n a . e d u

    THE STUDY

    Paper-and-pencil surveys University students in 10 Asian countries Conducted Oct/Nov 2011 Five nations finished so far (N = 1,924) Questions about: Traditional & Online Media Use Social Media Use Political Efficacy & Social Trust Offline & Online Political Participation
    2

    THE STUDY
    Got already: Working on it:

    Indonesia (300) Taiwan (300) China (300) Thailand (600) Japan (424)

    Hong Kong Singapore Malaysia Korea India

    THE MODEL

    HYPOTHESES
    H1: Social media use will correlate positively with social trust H2: Social media use will correlate positively with political efficacy H3: Social media use will correlate positively with political participation, especially online.

    Research Question: How do culture and politics affect these basic relationships in each nation?
    5

    Discuss Politics & Attention to News


    (% often/very often)
    100 90

    84.8

    80

    70

    60

    50

    40

    33.7

    32.9 27.2 23.5

    35.1 30.3 26.0 20.0 29.2

    30

    20

    10

    Indonesia

    Taiwan Talk about politics

    China

    Thailand

    Japan

    Attention to political news

    Get News from Social Media


    100

    (% very often/often)

    90

    80

    71.6
    70

    68.3 64.4 61.2 55.7

    60

    50

    40

    30

    20

    10

    Indonesia

    Taiwan

    China

    Thailand

    Japan

    Trust in Government & Satisfaction with Democracy


    (% great deal/fair amount, very satisfied/satisfied)
    60

    50

    42.0
    40

    41.3
    35.1 29.8 29.8

    33.7
    30

    23.5 20.0
    20

    17.3

    18.2

    10

    Indonesia

    Taiwan
    Trust in government

    China

    Thailand

    Japan

    Satisfied with democracy in country

    Political Efficacy (1-5) & Social Trust (0-3)


    3

    2.3 2.1
    2

    2.2 1.8 1.5

    2.2

    2.2

    1.5

    1.0 0.9

    Indonesia

    Taiwan

    China Thailand Political Efficacy Social Trust

    Japan

    30

    Discuss Politics on Social Media


    (% very often/often)

    20

    16.7 14.9

    10.1
    10

    8.5

    4.0

    Indonesia

    Taiwan

    China

    Thailand

    Japan

    10

    11

    Predictors of Political Efficacy


    Discuss politics with friends (.07***) Attention to news (.11***) Newspaper (.09***) Social media news (-.07***) Bulletin Board use (.06*) Discuss politics on social media
    (.07***)

    Political Efficacy

    13

    Predictors of Social Trust


    Attention to news (.07**)
    TV news (-.12***) Email news (-.11***) Social media time (-.10***) Discuss politics on social media (.07*)

    Social Trust

    14

    Predictors of Online & Offline Political Participation

    15

    Conclusions
    Newspaper & online news exposure matter But social media trumps all: Discussing politics on social media strongly correlates with political participation Political blogs & chatrooms also relevant Small group but social media use matters Remaining Questions: News exposure via social media irrelevant? Role of culture & politics?
    16

    Thanks for listening!


    lwillnat@indiana.edu My co-authors: Anna Agus, U. of Indonesia Lu Wei, Zheijing U., China Smith Boonchutima, Chulalongkorn U., Thailand Toshio Takeshita, Meiji U., Japan Tsung-Jen Shih, National Chengchi U., Taiwan

    17

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