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The CMO Podcast

The CMO Podcast


The CMO Podcast

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Lungime:
143 episoade podcast
Limbă:
English
Format:
Podcast

Descriere

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience.
Limbă:
English
Format:
Podcast

Episoade1 - 10 din 143 episoade

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Dipti Kachru (JPMorgan) | The Universal Truths and Trust in Marketing

Dipti Kachru is the Chief Marketing Officer of U.S. Wealth Management at JPMorgan Chase...

53 minutes
Jun 16, 2021

John Galloway (Godiva) | This Brand Thing is Serious

John Galloway is the Chief Marketing & Innovation Officer at the fan-favorite 95-year-o...

55 minutes
Jun 09, 2021

Sophie Bambuck (Everlane) | Resilience and Goosebumps

Sophie Bambuck is the Chief Marketing Officer at Everlane, which is a clothing brand th...

45 minutes
Jun 02, 2021

Blueprint for Brand Partnerships with Jon Hall (Whirlpool) & Atit Shah (Digitas)

On this special episode, Jim welcomes a senior marketer and a creative director to talk...

63 minutes
May 26, 2021

Elizabell Marquez (Dreyer's) | Always a Good Time for Ice Cream

Elizabell Marquez is the CMO of Dreyer's Grand Ice Cream. Dreyer's parent company, Fron...

54 minutes
May 19, 2021

Suzi Watford (WSJ) | Decision Makers

Suzi Watford is EVP & CMO at The Wall Street Journal, where she oversees global sales a...

53 minutes
May 12, 2021

Rupen Desai (DOLE) | Bringing Sunshine to All

Rupen Desai is the Global Chief Marketing Officer for the Dole Sunshine Company. Dole i...

57 minutes
May 05, 2021

Telisa Yancy (AmFam) | Bringing Your Whole Self to the Campaigns

Telisa Yancy is the Chief Operating Officer of American Family Insurance (AmFam). In Ju...

54 minutes
Apr 28, 2021

Elizabeth Preis (Anthropologie) | Building Trust & Nurturing Talent

Elizabeth Preis is the Chief Marketing Officer at Anthropologie, a furniture, beauty, a...

49 minutes
Apr 21, 2021

Raja Rajamannar (Mastercard) | Quantum Marketing

Raja Rajamannar is the Chief Marketing & Communications Officer and President of Health...

49 minutes
Apr 14, 2021