In this episode, we're going to talk about fueling a lifelong love affair with your customers and employees with our guest, Tara-Nicholle Nelson. She is the former vice president of marketing for 'MyFitnessPal,' where she led a team that grew the platform to over 100 million customers. She has been featured in 'The New York Times' and was recently named the #1 woman Silicon Valley tech companies should be naming to their boards by Business Insider. She is the founder and CEO of 'Transformational Consumer Insights' and also the board president of 'City Slicker Farms,' a nonprofit food justice organization in West Oakland, California. Her new book is The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser.

Resources:

* http://transformationalconsumer.com/ – Website
* http://www.taranicholle.com/ – Blog
* https://transformationalconsumer.leadpages.co/book-giveaway/ – Book Giveaway
* @taranicholle – Tara-Nicholle on Twitter
* Buy her book, The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser

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* LEADx.org – subscribe to become 1% better every single day

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Every weekday, there will be a new episode of The LEADx Leadership Show with an interview from a different thought leadership or business expert. Many of these guests are thought leaders, famous authors or high-profile CEOs from innovative startup companies. Others are creatives, artists, entrepreneurs or corporate career leaders. They have all achieved extreme success and they are willing to share practical advice on how to advance your career and develop your leadership and management skills by offering daily career tips on time management, productivity, marketing, personal branding, communication, sales, leadership, team building, talent management and other personal development and career development topics.

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