Highlights of Episode 169   Exclusive Interview with Alwyn and Rachel Cosgrove on all things Fitness Business!   Alwyn and Rachel Cosgrove talk about: - The biggest mistakes trainers make starting and running a business - Creating a Vision of What You Want - Creating Systems for your business - Overcoming your own resistance to the business of fitness - Creating a culture in your business - Building a Fence around your business - The Importance of Core Values - What you can learn about the numbers in your business - The Hierarchy of Marketing - The Lifetime Value of a Client - The Launchpad for Success       "Subscribe at iTunes" and Get Automatic Updates If you want to save this podcast to your computer so you can import it into your Ipod or MP3 player, Right Mouse Click to Download Now (for Mac users, press Control and click)