35 min listen
Unavailable
Currently unavailable
Move Past Keywords to Audience Strategy With Conversational Research: Jason Falls on Marketing Smarts [Podcast]
Currently unavailable
Move Past Keywords to Audience Strategy With Conversational Research: Jason Falls on Marketing Smarts [Podcast]
ratings:
Length:
20 minutes
Released:
Apr 20, 2016
Format:
Podcast episode
Description
Jason Falls, senior vice-president of digital strategy at Elasticity, explains how (and why) to move beyond social media monitoring and keywords to conversational research and audience strategy.
Released:
Apr 20, 2016
Format:
Podcast episode
Titles in the series (38)
Building a Partner Community for B2B Marketing and Sales Success: Frank Belzer on Marketing Smarts [Podcast]: Host George B. Thomas and Frank Belzer share expert insights on building a powerful partner community. Learn practical strategies and best-practices to transform business relationships into thriving partnerships while learning what we, as marketers, by Marketing Smarts from MarketingProfs