Today we’re joined by Tom Szumowski, Data Scientist at URBN, the parent company of Urban Outfitters, Anthropologie, and other consumer fashion brands. Tom and I caught up recently to discuss his project “Exploring Custom Vision Services for Automated Fashion Product Attribution.” We start our discussion with a definition of the product attribution problem in retail and fashion, and a discussion of the challenges it offers to data scientists. We then look at the process Tom and his team took to building custom attribution models, and the results of their evaluation of various custom vision APIs for this purpose, with a focus on the various roadblocks and lessons he and his team encountered along the way. Thanks to Pegasystems for sponsoring today's show! I'd like to invite you to join me at PegaWorld, the company’s annual digital transformation conference, which takes place this June in Las Vegas. To learn more about the conference or to register, visit pegaworld.com and use TWIML19 in the promo code field when you get there for $200 off. The complete show notes for this episode can be found at https://twimlai.com/talk/247.