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McBride Sisters Wine (Part 2 of 2): Robin McBride and Andréa McBride John

McBride Sisters Wine (Part 2 of 2): Robin McBride and Andréa McBride John

FromHow I Built This with Guy Raz


McBride Sisters Wine (Part 2 of 2): Robin McBride and Andréa McBride John

FromHow I Built This with Guy Raz

ratings:
Length:
71 minutes
Released:
Oct 26, 2020
Format:
Podcast episode

Description

After Robin McBride and Andréa McBride John made the extraordinary discovery that they were half-sisters, they formed a deep bond and discovered a mutual dream: to create a wine company that would demystify wine culture and attract a wider audience. In the mid-2000s, they staked their life savings on an importer's license and began selling New Zealand Sauvignon Blanc to high-end restaurants, eventually partnering with larger companies to test out their blends and learn more about the business. In 2016, they decided to take a leap and create their own collection. Today, their wine—including the signature brand Black Girl Magic—is on grocery shelves across the country, and the McBride Sisters Collection is one of the biggest Black-owned wine companies in the world. Order the How I Built This book at:https://smarturl.it/HowIBuiltThis
Released:
Oct 26, 2020
Format:
Podcast episode

Titles in the series (100)

Guy Raz dives into the stories behind some of the world's best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.