Customer Facing Websites

Organisations create websites for customers to look at. There are three main reasons why organisations create these websites:
Marketing:
To advertise their organisation

Online product catalogues

To show customers what they can buy

Business information
To provide customers with information about the business

Marketing
This website is advertising the latest special offers at Asda to persuade customers to shop at Asda

Online Product Catalogues

There is a menu allowing customers to find products in different categories

There is a catalogue showing all of the products for different categories e.g. Golf bags

Business Information
The companys mission is stated There is information about the company share price

There is information about the company results e.g. how much profit they are making

P3: Website Uses What to look for

Marketing: e.g. www.asda.com
Special offers e.g. 10% off

Online product catalogues e.g. www.argos.co.uk

Websites where you can buy items Menus where customers can browse for products in categories Images and information about the items e.g. prices

Business information e.g. www.centrica.com

Share price Information about profits Head office locations News about the company Career information/job information

Todays Lesson
You must understand the uses of internal websites (websites for staff in organisations) including: Intranets Information repositories Training facilities

Intranets
Offers the same services as the wider internet, but it is only available in one organisation Users may need to login to access material

Common features include:

Links to access internal mail New/events for the organisations Access to documents

Internal email link

News and events for the organisation

Internal email link

News and events for the organisation

TASK: Intranets: 10 mins

OPEN your P3 Report COPY and PASTE the British Gas intranet print screen into your report

COMPLETE the Intranets section

Information Repositories
This is like a library where information can be stored and accessed by people People can search within the repository There may be different categories so information is easier to find E.g. http://www.direct.gov.uk/en/Diol1/DoItOnline/DG_4017501

TASK: Information Repository

Go to the school website www.whtc.co.uk Log into the VLE OPEN one of the courses Take a PRINT SCREEN to show resources that your teachers have uploaded COMPLETE the information in your report

Training Facilities
Many organisations train their staff by asking them to complete courses online Staff can login and then complete the course at their own pace The organisation can see which staff have completed different training courses It is cheaper to train staff in this way rather than send them on external training courses E.g. http://www.ox.ac.uk/staff/working_at_oxford/training_developmen t/index.html http://www.admin.cam.ac.uk/offices/hr/ppd/

TASK: Training Facilities

Go to the websites Complete the information in your report