ISMT101 Presentation

Group name: Spy

Online Dating
 What is online dating?
• also called net dating/Internet dating
• enables individuals or a group of people to
meet in the network
• including use of personal computers, the
Internet, or cell phones
• sometimes are free but some offer service
with monthly fee
 Background
• A computer dating system
• Appeared in the early-to-mid 20th century
• Popular in the 1960s and 1970s
• Customers filled in forms and computers
do matching
• Now, more than 1,000 sites!!
Questionnaire result
Christian Dating Café…
Personal information
Name: Cinthia
Age: 29
Place: Brazil
Msn: cinthia@msn.com

Press and chat with

her!
Craig say:
hello
Cinthia say:
Hello
Craig say:
I find you in the website: christian dating café, nice to meet you
Cinthia say:
Nice to meet u 2! 
Craig say:
Nice to meet u 3, where do you live?
Cinthia say:
Hello
Craig say:
I find you in the website: christian dating café, nice to meet you
Cinthia say:
Nice to meet u 2! 
Craig say:
Nice to meet u 3, where do you live?
Cinthia say:
I live in brazil, then how about u?
Craig say:
I find you in the website: christian dating café, nice to meet you
Cinthia say:
Nice to meet u 2! 
Craig say:
Nice to meet u 3, where do you live?
Cinthia say:
I live in brazil, then how about u?
Craig say:
I live in america,haha
Cinthia say:
Nice to meet u 2! 
Craig say:
Nice to meet u 3, where do you live?
Cinthia say:
I live in brazil, then how about u?
Craig say:
I live in america, haha
Cinthia say:
Oh!! really, I luv america! OH!! Unbelivable!!
Craig say:
Nice to meet u 3, where do you live?
Cinthia say:
I live in brazil, then how about u?
Craig say:
I live in america, haha
Cinthia say
Oh!! really, I luv america! OH!! Unbelivable!!
Craig say:
Let come to america la, you can have some sightseeing with me!
Cinthia say:
I live in brazil, then how about u?
Craig say:
I live in america, haha
Cinthia say
Oh!! really, I luv america! OH!! Unbelivable!!
Craig say:
Let come to america la, you can have some sightseeing with me!
Cinthia say:
Oh, can I?
Craig say:
I live in america, haha
Cinthia say
Oh!! really, I luv america! OH!! Unbelivable!!
Craig say:
Let come to america la, you can have some sightseeing with me!
Cinthia say:
Oh, can I ?
Craig say:
Sure, why not! I wait you! 
Cinthia say
Oh!! really, I luv america! OH!! Unbelivable!!
Craig say:
Let come to america la, you can have some sightseeing with me!
Cinthia say:
Oh, can I ?
Craig say:
Sure, why not! I wait you! 
Cinthia say:
Hey, I go to bath first, ttyl CU
Craig say:
Let come to america la, you can have some sightseeing with me!
Cinthia say:
Oh, can I ?
Craig say:
Sure, why not! I wait you! 
Cinthia say:
Hey, I go to bath first, ttyl CU
Craig say:
OK, ttyl, UST
The success of Yahoo!
Personals
 Factors of success
• Belongs to Yahoo! Hong Kong
– Popular Portal in Hong Kong
– Exposure in Home Page
– Banners for Promotion
 Factors of success
• Focusing on Hong Kong Market
– Specific promotion strategies
– Trust issues
– Local Celebrities
 Factors of success
• Gatherings for users
– Four to five times per year
– Positive response from users
Popularity of Online dating in
HK
Popularity of Online dating in
HK
 2008/3/31 中 大 生 墮 網 友 騙 局
被誘 往澳 門　 豪 賭欠 債押返 港
中 大 生 墮 網 友 騙 局︰「 我 係 讀 屎 片 ！ 」
【 本 報 訊 】 網 上 交 友 要 小 心 。 一 名 20 歲 中 文 大 學 男 生 疑 誤 墮 網 上 騙 財 陷 阱 ， 日 前 到 澳 門
旅遊時由當地網友游說申請旅遊優惠卡，結果被帶到賭場豪賭，最後欠下「大耳窿」
15 萬 元 債 項 。 無 法 無 天 的 大 耳 窿 挑 戰 法 紀 ， 揚 言 今 日 限 期 屆 滿 不 還 錢 ， 債 項 自 動 「
增 值 」 至 25 萬 元 ， 並 會 對 事 主 及 家 人 不 利 。 　 記 者 ： 黃 學 潤

3 月 7 日 3 月 24 日 3 月 28 日
1 ）在中大念書青年於網上結 2 ） 事 主 到 澳 門 旅 遊 ， Kenny 3 ）事主再到澳門填交個人資
識 澳 門 網 友 Kenny ， 雙 方 經 帶同在賭場工作表兄與他認 料，其間被帶到賭場賭錢，
常上網交談 識，表兄誘事主申請旅遊 結 果 輸 掉 15 萬 元 並 簽 下 欠 單

3 月 28 日 3 月 29 日
4 ）三名大耳窿押事主回屯門 5 ） 大 耳 窿 到 事 主 父 親 任 教中
寓所討債，其父報警求助 學淋紅油及寫大字追債

Source:
http://appledaily.atnext.com/template/apple/art_main.cfm?iss_id=20080331&sec_id=4104&subsec_id=12731&art_id=10928883
 Business Opportunities
• Virtual Dating
– People can meet in virtual environment
• eg: Virtual restaurant
– Have a better understanding of each other
– Lower the risk of meeting a person who are
totally out of your expectation
 Business Opportunities
• Verification and Certification system
– Designed by HonestyOnline
– “Lasting relationships are built on
Honesty. “
– Have technology which capable of
authenticating your identity using only name,
address and date-of-birth.
– Also reports your criminal and sex offenders
 Group members
• Coordinator: Tsang Hang Fung
07088946
• Group members: Li Chi Lung
07178765
• Chung Pui Yan
07142560
• Au Kai Man
07103760
• Tsoi Yiu Chun
07138909
• Chan Tsz Kwan