CSR is all about how companies manage the business processes to produce an overall positive impact on the society

CSR-Corporate Social Responsibilities

An obligation, beyond that required by law and

economics

for a firm to pursue long term goals that are good for the society

The continuing commitment by business to behave

ethically & contribute to economic development.

TO IMPROVE the quality of life of the workforce & their families as well as that of the local community & society at large

CONCEPT OF CSR

CSR, is a concept in which organization considers the interest of society by taking responsibility for the impact of their activities on customers, suppliers, employees, shareholders, community, future generation and environment. The organization voluntarily taking advance steps to improve the quality of life for employees , their families and the society

Examples of CSR in India

TVS Electronics -was involved in CSR during the Tsunami, to provide relief measures to the victims

Reliance Petroleum Limited - Social & Economic development of the villages, Repairing of village school
Nokia - International program of employee volunteering called 'Helping Hands Cadbury - Gurikha Project: Targeting women's empowerment and female infanticide LG Electronics - Hiked its budget for community development activities

CSR IN DEVELOPED COUNTRIES

GOVERNANCE BUSINESS ETHICS HUMAN RIGHTS ENVIRONMENTS

CSR IN DEVELOPING COUNTRIES

FOCUS ON NATION BUILDING

SOCIO-ECONOMIC DEVELOPMENT
RURAL DEVELOPMENT

EMPLOYMENT
EDUCATION

HEALTH CARE
COMMUNITY SUPPORT

BENEFITS OF CSR
Win new business Increase customer retention Develop and enhance relationships with customers, suppliers and networks Attract, retain and maintain a happy workforce and be an Employer of Choice Differentiate yourself from your competitors Improve your business reputation and standing Provide access to investment and funding opportunities Generate positive publicity

IS CSR THE SAME AS OF ETHICS?

THERE IS CLEARLY AN OVERLAPPING BETWEEN CSR AND ETHICS

BOTH CONCEPTS CONCERN VALUE, OBJECTIVES & DECISIONS BASED ON SOMETHING THAN THE PURSUIT OF PROFIT

THE DIFFERENCE IS THAT ETHICS CONCERN INDIVIDUAL ACTIONS WHICH CAN BE ASSESSED AS RIGHT OR WRONG BY REFERNCE TO MORAL PRINICIPLES

BUSINESS ETHICS

MEANING
Business ethics (also known as Corporate ethics) is a form of applied ethics or professional ethics that examines ethical principles and moral or ethical problems that arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and business organizations as a whole.

PRINCIPLES OF BUSINESS ETHICS

BE TRUSTFUL
KEEP AN OPEN MIND

MEET OBLIGATION
HAVE CLEAR DOCUMENTS

BE COMMUNITY INVOLVED

MAINTAIN ACCOUNTING CONTROL BE COMMUNITY INVOLVED BE RESPECTFUL MAINTAIN ACCOUNTING CONTROL

BE RESPECTFUL

IMPROVING ETHICAL BEHAVIOUR

By writing and distributing code of ethic to guide employees.

By offering seminars, workshop and other training programs. By providing healthy environment for his or her employees.

By providing protection mechanism for employees who wants to reveal internal unethical practices.

IMPORTANCE OF BUSINESS ETHICS

Business ethics are directly related to reputation of the company. Ensures legitimate business model with long term potential Successful dealings with customers

 It is also important to adopt ethical approach towards shareholders, employees and community Adopting collective set of ethics in business

Ensuring fair trade practices

WORLDS MOST ETHICAL COMPANIES

ECOLABS

KELLOGS
THE HARTFORD FINANCIAL SERVICES MARIOTT INTERNATIONAL

IKEA ROCKWELL AUTOMATION MCDONALDS

Thank you

THANK YOU