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Business Psychology - refers to the application of organized knowledge about human behavior to improve personal satisfaction and productivity on the job. Psychology deals with emotions of different characters of an organization or business society circle which includes producers, employers as well as customers
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Business Psychology which is also known as Organizati onal or Industrial Psychology concerns theapplication of psychological theories, research methods, and intervention strategies to workplace issues. Business psychologists are interested in making organizations more productive while ensuring workers are able to lead physically and psychologically healthy lives.
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Psychoanalysis was focused on understanding the unconscious motivations that drive behavior
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The mind processes information by producing new thoughts, making comparisons and making decisions. Our perception of events influences our actions.
5. HUMANISTIC PSYCHOLOGY (Abraham Maslow) Emphasizes the dignity and worth of people, along with their many other positive, but intangible or soft attributes. Humanistic psychology was instead focused
on each individual's potential and stressed the importance of growth and self-actualization. The fundamental belief of humanistic psychology is that people are innately good and that mental and social problems result from deviations from this natural tendency.
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Field experiments or studies. Attempts to apply the experimental method to real life situations. Information obtain in the field is often more relevant than the laboratory.
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