GURUJI.

COM

Submitted by: Pankaj Kumar Gupta Yogendra Chandan Munish

GURUJI.COM INDIAS FIRST LOCAL

INTERNET SEARCH ENGINE PARTNERS WITH

INFO MEDIA INDIA.

Guruji.com is India's first internet search engine. Founded by two IIT Delhi graduates, the company focuses on developing search products for enhancing the Indian user experience. Anurag Dod, Co-Founder & CEO, Gaurav Mishra,Co-Founder &COO Prakash Iyer, MD Founded in Bangalore- October 12, 2006 Funded by Sequoia Capital India Ltd.

ABOUT INFOMEDIA INDIA

One of Indias leading media company, Infomedia India has a strong market presence - with diverse business areas are spread across Business Directories, Magazine Publishing, Direct Marketing, Printing services, and Publishing Outsourcing.

FEATURES

Guruji.Com

Speed Desi Mobile Search

Ringtone

Guruji.com

GurujiMusic Financial

33 Cities and 9 Languages

SEARCH PRODUCTS
Searching Image Searching Music Searching Cities Searching Cricket Searching Movie timing Searching Finance Searching - News

COMPETITION

Guruji.com

Rediff (7%)

Google.com (64%)

A
Guruji.com

Yahoo.com (20%)

Sify.com (3%)

Indiatimes.com (3%)

SUSTAINABILITY & FUTURE OUTLOOK

Guruji.com Factors

Hopes to achieve Eyes on revenues of $ 5 million

Market

WIMAX
3G Increase in Literacy rate Availability of Internet facilities

1.25 Billion 3% Internet users 73% do search 25 Cores Mobile Users Indian search engine market to touch $ 200mn in next 4 years

PORTERS 5 FORCES ANALYSIS

Potential New Entrants The barriers to entry in the internet search market are high. The current competitors have thousands of servers deployed in locations all over the world and have accumulated many years worth of data about user habits. A new entrant would need to provide better search results at very fast speeds to compete in this highly competitive market.

COUNT
Suppliers
33 Cities and 9 Indian Languages MusicG Focus on Mobile internet user High speed searching

Current Competitors
Google.com Bing Yahoo.com

POTENTIAL SUBSTITUTES
the internet has become the mode chosen by millions of people all over the world to request and retrieve information. In light of this fact, there really is no suitable substitute for search.

RECOMMENDATION
Use new technologies & hiring skilled employee. More advertisement by internet magazines & newspaper More focus in speed Company can make contract with advertising company

Guruji.com