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Indias largest private sector bank and one stop financial solutions provider with a
Organization Structure
Retail Banking Wholesale Banking Project Finance and Special Assets Management International Business Corporate Centre
Board Members
Mr. K. V. Kamath, Chairman Mr. Sridar Iyengar Dr. Swati Piramal
What was the MAGIC that forced ICICI to come in Retail Sector?
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Consuming Consuming class population 35% class population 70% growth growth estimated at estimated at about 260 mn1 about 350 mn1
From per capita GDP of US$ 1,000 to US$ 1,500: consuming population to grow manifold
Estimates based on NCAER data. Consuming class comprises middle and high income households
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Aspirations
Pan-India provider of full suite of retail products Market leadership & Scale
r a n d
Point-of-sale delivery
Strong channel partner network Manufacturers, dealers, realtors Availability of credit at point-of-sale of product
Product Portfolio
Branches/ Offices ATMs Employee Base Customer Base Internet customers
Single product
6 1,000 3,000 -
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Then
What did ICICI do to manage such a COMPLEX system?
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Operational excellence
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