Corporate Planning and Strategic Management

Module 1

Module 1
Corporate Planning,-- Evolution, steps, corporate strategic planning, dimensions of strategy, budgeting, Long Range Planning, 7s Framework of Mckinsey, Corporate Planning in India

Corporate Strategic Planning

What is strategic Planning ? The process by which the guiding members of an organisation envision its future and develop the necessary procedures and operations to achieve that future .

 Strategia
The art of the game Originated from the army
As a manager much of your time is spent in tactical matters .

 Step back from the day to day tactical concerns ,focus on larger perspective of your work, to set your course. Quiz

 Strategic planning can be described as :

( a ) the study of an organisations past ( b ) a detailed analysis of the organisations present moment of time ( c ) a method for deciding upon the organisations future .

 The discipline of strategic planning has its roots in

( a ) Management accounting ( b ) Medical diagnosis ( c ) Military planning

Mission
What is a mission? What you do ? How you do it ? For whom you do it ?

 Vision should be :
Short and clear message Reflect your workgroup and wider organisation Used by every member of your team as a framework for decision making and setting your priorities.

Lalbhai Printers
our mission is to print and distribute pay cheques to all employees of ABC company accurately and on time every pay period,to provide accurate and timely reports to the Chief executive and to preserve the confidentiality of all pay related data.

 What you do ?
Print and distribute

How you do it ?
Accurately, timely , confidentially

For whom you do it ?

For all employees of ABC co. The chief executive Quiz

 We manufacture guiding pins to the highest standards of quality in collaborative team environment which element is missing ?

 The faculty advisory committee upholds standards of openness, and free thinking in all our proceedings and deliberations What element is present?

 We manufacture and sell masts for rowing enthusiasts, throughout the world. Which element is missing ?

 We must remember that the mission needs to be in line with your larger workgroup . In other words its subset of a large set We believe that the act of writing forces clarity of thought .

 What you do How you do it For whom you do it

 Write a mission statement for a paper manufacturing co .

Values
What are values ? Beyond instincts, they are the basis for all human behaviour A shared sense of fairness is essential

 Quality and efficiency Honesty

 Values are the things you , as a leader stand for the workplace Articulating your values positively influences the behaviour of others

 Consider values for a departmental store

Quality the consumer is our boss,quality is our work, and value for money is our goal Responsibility As individuals we demand total responsibility from ourselves; as associates we support the responsibility of others

 Mutuality a mutual benefit is a shared benefit , which normally endures Efficiency we use resources to the fullest ,waste nothing, and only do that we can do the best Freedomwe need freedom to share our future , we need to remain free.

The HP way
We have trust and respect for individuals We focus on a high level of achievement and contribution. We conduct our business with uncompromising integrity

 We achieve our common objectives through teamwork We encourage flexibility and innovation

Summary
Values are
The things we stand for in workplace Small set of guiding principles
Values should bring a sense of purpose to your people be believed by the leader

vision
What is vision ?
Where are we, as organisation, going ? What sort of future do we want to create ?

where there is no vision the people will perish

 Your ability to guide your team towards desired future is a key to effective leadership SAS the best airline in the world for the frequent business traveler

 GE every one of our business will be number 1 or 2 in their market . And if they are not we will fix them ,close them or sell them .

Quiz
Leadership establish the vision for the ----and set the strategy for getting there A leader is dealer in ------ Absolute -------in ones cause is the first and great condition of successful leadership Vision is the art of seeing thing -----

 Strategic planning is worthless unless there is a strategic ------ People who know -----can add more value than those who know how . The very essence of leadership is that you have to have a vision. It is got to be a vision you ------ clearly and frequently on every occasion .

 Without work all life goes rotten. But when work is ------ life stifles and dies .

Articulate, soulless, identity,invisible,vision,why,future ,hope

 Vision must be
Meaningful to you Unique for an organisation Clarify purpose Inspiring Ambitious Memorable

TATA STEEL
Vision
We aspire to be the global steel industry benchmark for value creation, and corporate citizenship We make the difference through : our people fostering teamwork, nurturing talent,enhancing leadership capability acting with pace and passion

 Mission
Consistent with the vision as values of the founder ,Jamshetji Tata , Tata Steel strives to strengthen individual base through effective utilisation of staff and materials .Tata steel recognises that while honesty and integrity are the essential ingredients of a strong and stable enterprise provides the main spark for economic activity.

HINDALCO
Vision
To be premium metals major,global in size and reach, excelling in everything we do, and creating value for its shareholders

Mission to relentlessly pursue the creation of superior shareholder value, by exceeding customer expectation profitably, unleashing employee potential ,while being a responsible corporate citizen, adhering to our values .

 Values
Integrity honesty in every action Commitment deliver on promise Passion energized action Seamlessnessboundary less in letter and spirit Speed one step ahead always