VISIT

COMPANY HISTORY

 Murree Brewery was established in 1860 by British.

 Certain types of bear and whiskies are produced in the company for
British troops.

 At that time it was established in Ghora Galli in Murree.

 Due to lack of water they open their branch in Rawalpindi and

Quetta. In 1935 earth quick destroyed the Quetta branch

 Now there is only one branch of Muree Brewery in Rawalpindi.

 Oldest company of Pakistan

 VISION AND MISSION STATEMENT

 To fulfill customer requirements & expectations through CARE.

 We the people of Murree Brewery Co. make personal commitment to

first understand our customer’s requirement then to meet & exceed
their expectations, by performing the correct tasks on time and every
time through.
 MANAGEMENT TECHNIQUE

 Consensus based process

 Board meeting at different points of time

 Annual meetings

 Specialized professional team

 Incentives and bonus

 Adjustable environment and discipline

 PRODUCTS OFFERED

 The Murree Brewery produces a wide variety of products

 Alcoholic
 Non Alcoholic
 Carbonated
 The sister companies
 Product line
 Diversification
Production Process
 SOCIAL RESPONSIBILITY

 They provided area to Govt. of Pakistan in  Post office for the area people.
Zia-Ul-Haq era.

 Benefit to their employees

Also provided place for Govt. Bandhara
High School.
 Provident fund

Place for Golf Club.

 Pension

Dispensary for employees.  Medical facilities

Provide renovation facilities  Insurance

 PROBLEMS

People face a major problem of bad smell of waste material and

rotten fruits thrown by the company in residential area which affects
all the which causes different disease.

Tomato Ketchup is not merely prepared by tomatoes they mix it

with carrots to minimize cost.

Tetra Pack Juices is not prepared purely by fruits flavors are also
added for chilling taste

Weak inspection during manufacturing and packing process

Lack of moral persuasion

 GROUP RECOMMENDATION

 Waste material should be recycled or proper disposal of waste material

 Products should manufactured with ingredient that are write on label and
Govt. should have proper check and balance on production

 There is a need of strict security while manufacturing and packaging

process security camera should be installed

 Company should provide moral persuasion to their workers

 Health problems :- Liver and stomach problems

 REFERENCES

 Group Visit
 Personal interview
 Internet
 Broachers
 Annual Report
 Customer opinions
 CONCLUSION

“Even in Pakistan, Prohibition Will Not Work”

“Now this is the time we have to think about our Moral activities &
values how to safe our values and live according to our Islamic
culture. “
THANKS FOR
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