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Documente Cultură
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Culture
Culture consists of the relatively specialized lifestyle of a group of people that is passed on from one generation to the next through communication.
Includes everything the group has produced: values, ways of behaving, artifacts Not genetic (like eye color)
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Culture (cont.)
Enculturation How you learn the culture of your birth Ethnic identity A commitment to the beliefs and philosophy of your culture
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Acculturation The process of learning the rules and norms of a culture that you move to
CH 2: Culture and Interpersonal Communication (slide 3)
Culture (cont.)
Relevance of a cultural perspective
Demographic changes Sensitivity to cultural differences Economic and political interdependence Spread of technology IPC is culture specific
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Cultural Differences
1. Individualist vs. collectivist orientation
Individualist cultures value the individual over group
Power and achievement Responsible for self and immediate family Stand out from the crowd
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