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Examples

Rented Virtual Servers Shared or Dedicated Disaster Recovery

Rented virtual database servers Database-as-a-Service

Lync, SharePoint, Exchange, Dynamics CRM, ERP, LOB apps Custom LOB apps

Ecommerce sites Company websites Gaming & entertainment

Windows desktops for students or call centers Mobile sales team apps

Network Virtualization

Disaster Recovery with Hyper-V Replica

VM Scalability & Performance

Web-Farm Scalability with IIS8

Storage Spaces

Live Storage Migration & Shared Nothing Live Migration

Granular Resource Metering

Hyper-V Extensible Switch

Data DeDuplication

RDS Improvements for Desktop Hosting

Gartner Magic Quadrant, 2011

Al Gillen IDC Source: Worldwide Systems Infrastructure Software Top 10 Predictions- Dec. 2011

Microsoft has grasped the fundamental truth about the transition to cloud.
Richard Fichera - Forrester Research

Poised against the current features of VMware and one-upped.


Tom Henderson - IT World

Microsoft claims 300 new features we wonder whether the marketing guys left off a zero.
Brian Chee and Doug Dineley - InfoWorld

Foundation for Hosting Service Provider Offers


Service Delivery & Automation

Windows Server 2012


Web Virtualization Applications Networking Availability Scalability Security Storage Remote Desktop Services Management

Application Management

Infrastructure Management

Microsoft Category Resource


Active VMs per Host VM Scalability/ Performance/ Density Memory per VM Virtual Processors per VM Cluster Network Storage Maximum Nodes Maximum VMs High performance with SR-IOV Native 4-KB Disk Support Maximum Virtual Disk Size Encrypted Cluster Storage Open Extensible Switch Secure Multi-tenancy Confirmed Partner Extensions Trunk Mode to Virtual Machines Resource Metering 1GB Simultaneous Live Migrations Flexible Infrastructure 10GB Simultaneous Live Migrations Shared Nothing Live Migration Network Virtualization High Availability Guest OS Application Monitoring Guest Clustering with Live Migration

VMware vSphere 5.0 Enterprise Plus


512 1 TB 32 32 3,000 No No 2 TB No No 2 No Partner 4 8 No Partner Partner No

Windows Server 2008 R2


384 64 GB 4 16 1,000 No No 2 TB No No Yes No 1 1 No No Yes No

Windows Server 2012


1,024 1 TB 64 64 4,000 Yes Yes 64 TB Yes Yes 4 Yes Yes Unlimited Unlimited Yes Yes Yes Yes

Advantage
Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft Microsoft

1,248,600

Microsoft is 1/4 the cost of VMwares RAM-based pricing

Hosting Revenue and Margins for a Single VM Rented for 365 Days

Per VM You can charge, $1,051 annual revenue


(VM with 2GB RAM @ $0.12/hr)

Microsoft
Potential Service Provider Profit SPLA Core Infrastructure Suite Cost

$1,009

$851

VMware
Potential Service Provider Profit VMware Service Provider Program (VSPP) 3.0 Premier Cost

More margin

$159 $42
VMware

MS Takes
of revenue

15.1%
of revenue

VMware Takes

4%

$42
Microsoft

System

Resource
Logical processors on hardware

Maximum number
Windows 2008 R2
64 1 TB 512 4 64 GB 2 TB 384 16 1,000

Windows Server 2012


320 4 TB 2,048 64 1 TB 64 TB 1,024 64 4,000

Improvement factor
5 4 4 16 16 32x 2.7 4 4

Host

Physical memory Virtual processors per host Virtual processors per VM

Virtual machine

Memory per virtual machine Maximum size per virtual disk Active virtual machines

Cluster

Nodes per clusters Virtual machines per clusters

Shared Nothing Live Migration of VMs without requirement of shared storage

Storage Spaces and Storage Pools: Pooled storage that supports commodity HW and is easily managed and expanded.

Continuously available file server: Benefits of a SAN out-of-the-box

Rapid VM Provisioning & Migration with ODX and intelligent storage arrays

De-duplication & thinprovisioning out-of-the-box

Support for VMware ESX virtual machine storage via NFS data stores

Network Virtualization
IP Mobility: Move workloads without changing network configurations or reconfiguring physical networks

Extensible Switch
Improved virtual machine traffic isolation, prioritization, security, usage metering, and trouble shooting. Build your own extensions for the offers and SLAs you deliver to customers!

NIC Teaming out-of-the-box


Improved fault tolerance, traffic management, and works for all vendors

Quality of Service
Guarantee minimum services bandwidth while maximizing network throughput

Extensible Switch provides isolation for multi-tenancy


Private virtual local area network (PVLAN) Virtual port access control lists (ACLs) Virtual LAN (VLAN) trunk mode support Protection against Address Resolution Protocol (ARP) poisoning, spoofing, and DHCP snooping

Resource Metering to prevent noisy neighbors & enable premium services


Average CPU usage, measured in megahertz over a period of time Minimum & Maximum memory usage Maximum amount of disk space allocated to a virtual machine Total incoming / outgoing network traffic, measured in megabytes, for a virtual network adapter

IIS Sandboxing & CPU metering


Website isolation for improved security SLA improvements via CPU metering

Storage Spaces
ACLs provide isolation for multi-tenancy

PowerShell 3.0: Automation Engine


Simplifies administration of multiple servers, even in multiple sites Offers path toward full automation Makes cmdlets easier to learn Makes new scripts easier to write

Cluster Aware Update Management


Eliminates downtime associated with cluster updating Simplifies cluster updates through configurable automation Transparent to users and hosted applications Extensible to install even non-Windows software updates through custom plug-ins

Integration with System Center 2012


End-to-end automation Comprehensive deployment and updating for virtualized and physical server deployments Monitoring of hardware, operating systems and applications!

New Hosted Business Opportunities with Windows Server 2012

Higher-Scale, Higher Performance, and Lower-Cost


Improved scalability Unlimited virtualization for Datacenter Edition More choice to use commodity HW devices (storage/network) Storage and Network performance improvements

Multi-Tenancy & Isolation


Resource Metering Security and isolation with network switch and improved ACLs Dynamic placement workloads across premises

High Availability and Disaster Recovery


Live Storage Migration Shared Nothing Live Migration Hyper-V Replica

Resource Metering
Average CPU / average physical memory usage Minimum / maximum memory usage Incoming / outgoing network traffic

Hyper-V Replica enables new disaster recovery solutions.

Rapidly Growing Business Opportunity


Expand customers datacenter from on-premises to hosting SPs datacenter Premium service within Hosting SPs datacenter

Disaster recovery solution


Storage-agnostic and workload-agnostic solution Efficiently, periodically, and asynchronously over IP-based networks Works across different storage systems

Service Provider benefit


Identical storage not required. Leverage existing storage hardware Replication solutions at the right cost

IIS scalability improvements

Increased Site Density, Configuration performance improvement for multi-tenant scenarios, SSL via SNI, Memory via NUMA advances

Improved support for asynchronous operations and client-driven Web apps Designed for rich HTML5 applications. SSL Manageability via Central Certificate Store IIS Sandboxing and CPU Metering

Great desktop experience even over slow bandwidth!


RemoteFX for WAN, Adaptive Graphics, Multi-Touch, USB Redirection, and Media Remoting Metro-style Remote Desktop App Personal User Disk

Access virtually anywhere from any device with full Windows experience
PCs and laptops, Mobile tablets, Thin clients, Non-corporate PCs, USB flash drive-based flexible workspaces, and session or virtual desktop environments

Simpler deployment and management


Simplified deployment and management of pooled and personal desktops Lower-cost storage options Use of either storage area network (SAN) or direct attached storage (DAS) for pooled scenarios

Offer Windows Server 2012 to VM Hosting Customers at RTM!


Windows Server is one of your most successful offers now Target Developers, ISVs and IT Pros testing applications Email campaigns to existing customers; SEO campaigns for new customers. Consider joint marketing of Windows Server 2012 and SQL Server 2012

Test, Plan and Launch New Hosted Services


Desktop Hosting Disaster Recovery with Hyper-V Replica Next generation Website hosting System Center as a new offer for customers to deploy and manage their cloud applications

Offer New Linux-based Offers with the FREE Hyper-V Server


Microsoft Hyper-V Server is a free hypervisor with the advanced functionality available in Windows Server 2012 (Live Migration, Storage Spaces, Clustering, Hyper-V Replica) Disaster Recovery for Linux with Hyper-V Replica

Nothing from Microsoft, and I mean literally nothing has ever been this ambitious. Jason Perlow, ZDNet

Microsoft knows they need to be very active in the cloud. And System Center 2012 will be one of its bigger power plays this year. David Marshall, InfoWorld

SQL Server 2012 delivers ROI of up to 189% with a 1-year payback period. Forrester Consulting Study, Total Economic Impact of SQL Server
2012 Upgrade, March 2012

or
Single discrete system Clustered discrete systems 2 node cluster + storage in a Box (CiB) 4 node cluster + storage in a Box

or
Shared SAS JBOD External Storage Array

Small Business and Branch Midmarket and Departmental Enterprise and Hosted Cloud

Internal HW RAID or Windows virtualized storage (Storage Spaces)

Clustered PCI RAID or Windows virtualized storage (Storage Spaces)

Clustered PCI RAID or Windows virtualized storage (Storage Spaces)

Fibre Channel or IP SAN

Single node

2 nodes

3 to 8 nodes with CSV v2 scaleout


*HW RAID node support partnerdependent

3 to 32 nodes with CSV v2 scaleout

Shared JBOD SAS

Shared JBOD SAS (discrete or CiB) Integrated SAS switch in JBOD

Shared JBOD SAS (discrete or CiB) External Storage Array SAS switch and fabric Virtualization: server running Hyper-V Fibre Channel or IP SAN Fabric Virtualization: server running Hyper-V

Virtualization: server running Hyper-V Info worker: File Server shares

Virtualization: server running Hyper-V Info worker: File Server shares Datacenter NAS: FS for Hyper-V, SQL, IIS Applications: SQL Server

Datacenter NAS: FS for Hyper- Datacenter NAS: FS for HyperV, SQL, IIS V, SQL, IIS Applications: SQL Server Applications: SQL Server

Features
Uses resource pools Is compatible with all Hyper-V operations Is unaffected by virtual machine movement Uses Network Metering Port ACLs

Metrics
Average CPU use Average memory use Minimum memory use Maximum memory use Maximum disk allocation Incoming network traffic Outgoing network traffic

A two-tenant environment built with Hyper-V in Windows Server 2012

Two platforms for extensions:


NDIS filter drivers
WFP callout drivers

You can extend or replace:


Ingress filtering Destination lookup and forwarding Egress filtering

Other features:
Extension monitoring Extension uniqueness Extensions that learn virtual machine life cycle Extensions that can veto state changes Multiple extensions on same switch

Architecture of the Hyper-V Extensible Switch

Extension
Network Packet Inspection Network Packet Filter

Purpose
Inspecting network packets, but not altering them Injecting, modifying, and dropping network packets Third-party forwarding that bypasses default forwarding Filtering and modifying TCP/IP packets, monitoring or authorizing connections, filtering IPsec-protected traffic, and filtering RPCs

Potential Examples
sFlow and network monitoring

Extensible component
NDIS filter driver

Security

NDIS filter driver

Network Forwarding

OpenFlow, Virtual Ethernet Port Aggregator (VEPA), and proprietary network fabrics

NDIS filter driver

Firewall/Intrusion Detection

Virtual firewall and connection WFP callout driver monitoring

Hyper-V Extensible Switch


New feature Handles network traffic between:
o Virtual machines o The external network o The host operating system

Layer-2 virtual interface Programmatically managed Extensible

NIC = network adapter

Private virtual LAN (PVLAN)


Isolate virtual machines from other virtual machines in your data center. Create community groups of virtual machines that can exchange data packets.

Example PVLAN:

Primary VLAN ID is 2 Secondary VLAN IDs are 4 and 5

How network virtualization works:


Two IP addresses for each virtual machine General Routing Encapsulation (GRE) IP address rewrite Policy management server

Problems solved:
Removes VLAN constraints. Eliminates hierarchical IP address assignment for virtual machines.

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