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GLOBAL E-BUSINESS: HOW BUSINESS USE INFORMATION SYSYEMS Every organization deals with many different pieces of Information about their Suppliers, Customers, Invoices, Payments, their Products and Services In order to operate. Firms must organize their work activities that use information to operate efficiently and enhance overall performance of the firm. Information Systems (IS) make it possible for firms to manage their information, make better decisions, and improve the execution of their Business Processes.
Processes)
Information Systems (IS) are all about improving the Business Processes, which lie at the very heart of a Business.
GLOBAL E-BUSINESS: HOW BUSINESS USE INFORMATION SYSYEMS Many Business Processes are tied to a specific Functional Area.
e.g. - Sales and Marketing Function responsible for identifying potential Customers. - Human Resources function would be responsible for Hiring Employee . Some Business Processes cross many Business Functional Areas and require
immediate Payment prior to Shipping. Then Manufacturing Department will need to pull the product from the Inventory. Then Transportation department will ship the goods . An Invoice will have to be produced by the Accounting Department and a notice will be sent to the Customer indicating that the Product has shipped. Sales Department will have to be notified of the Shipment and prepare to support the Customer by answering calls or fulfilling warranty claims.
GLOBAL E-BUSINESS: HOW BUSINESS USE INFORMATION SYSYEMS As you can see Fulfilling a Customer Order Process involves a complex set of steps that requires the close Coordination of several Departments. To efficiently perform all these steps a great deal of information is needed. The Information Systems make this possible.
Information Systems can enable entirely new Business Process by:- Changing the flow of information , - Making it possible for many more people to access and share information , - Replacing sequential steps with tasks that can be performed simultaneously in parallel - Eliminating delays in Decision making. You can achieve a very clear understanding of how Business actually works, and also Understand how to change the Business Processes to make it more efficient or effective by conducting a Business Process Analysis.
TYPES OF BUSINESS INFORMATION SYSTEMS SYSTEMS FROM A FUNCTIONAL PRESPECTIVE From a historical perspective, Functional Systems were the first kind of Systems, developed by Business firms. These Systems were located in specific Business Departments, such as Sales and Marketing Department, Production Department etc.. SALES AND MARKETING SYSTEMS The Sales and Marketing Function is responsible for selling the organizations Product and Services. Marketing Department is concerned with:- Identifying potential Customers needs and wants, - Planning for developing product and services to meet customer needs - Advertising and promoting these product and services.
TYPES OF BUSINESS INFORMATION SYSTEMS SYSTEMS FROM A FUNCTIONAL PRESPECTIVE Sales Department is concerned with: - Contacting customers, - Selling the products and services, - Taking Orders, and following up on sales. Sales And Marketing Information Systems support all Sales and Marketing Business functions. Example of Sales and Marketing Information Systems SYSTEM
Order Processing Pricing Analysis Sales trend Forecasting
DESCRIPTION
Enter, Process & Track Orders Determine Price for products Prepare 5 year Sales plan
GROUP SERVED
Operational Mgmt, and staff Middle Management Senior Management
Facilities Location
Quality Control Inventory System
Senior Management
Finance And Accounting Information Systems support these activities Example of Finance and Accounting Information Systems
SYSTEM Accounts Receivables Budgeting Profit Planning DESCRIPTION Tracks money owed the firm Prepares short term Budget Plans long term Profits GROUPS SERVED Operational Management Middle Management Senior Management
Identifying potential employees, - Maintaining complete record of existing Employees, - Creating programs (TRAINING PROGRAMS ) to develop employees talents and skills.