Features and Challenges of 3G

in INDIA

Contents
Introduction

What is 3G?

Why 3G?

Technical Aspects of 3G

Value Added services in 3G

Scope of 3G in BSNL

Constraints of 3G

Conclusion
Introduction-Objectives to develop 3G
Achieving significantly higher transmission speed capability,
encompassing circuit- and packet-switched networks as well as
support of multimedia services.










Higher spectral efficiency and overall cost improvement by utilizing
advanced technologies
Maximizing the commonality by radio interfaces for multiple operating
environments.
Compatibility of services within IMT-2000 and fixed networks.
Improved performance over 2G, including:
Improved capacity;
Improved coverage, enabling migration from a 2G deployment.

A high degree of service flexibility, including:
Support of a wide range of services with maximum bit rates
above 2 Mbps and the possibility for multiple parallel services on one
connection;
A fast and efficient packet-access scheme.

A high degree of operator flexibility, including:
Support of asynchronous inter-base-station operation;
Efficient support of different deployment scenarios, including
hierarchical cell structure and hot-spot scenarios;
Support of evolutionary technologies such as adaptive
antenna arrays and multi-user detection.


Introduction-Key Properties Emphasized
in 3G
Third Generation
Vision

Common spectrum worldwide
1920-1980 MHz and 2110-2170 MHz
Wide range of new services
Data centric (eg. Internet) and multimedia
oriented
Data bit rates up to 2 Mb//s
Seamless global roaming
Improved security and performance
Support a variety of terminal (from PDA to
desktop)
Intensive use of Intelligent Network (IN)
technology
What is 3G?
The Third Generation of Telecommunication hardware standards and
general technology for mobile networking, superseding 2.5G

3G networks enable network operators to offer users services like
wide-area wireless voice telephone, video calls, and broadband
wireless data, all in a mobile environment

Provides data rates up to 14.4 Mbps on the downlink and 5.8 Mbps
on the uplink.

Based on the International Telecommunication Union (ITU) family of
standards under the IMT-2000

An organization called 3rd Generation Partnership Project (3GPP)
has continued work by defining a mobile system that fulfills the
IMT-2000 standard. This system is called Universal Mobile
Telecommunications System (UMTS).
Why 3G?
Limitations of 2G

Voice centric
Designed mainly for telephony application
Circuit-switched
High BER (Bit Error Rate)
Low data bit rate (< 14.4kbps)

Too many standards globally
GSM, CDMA, PDC, PHS etc.

Isolated networks
MAP based
IS-41 based
Difficult to roam between these networks
Features of 3G
Higher bandwidth enables a range of new applications!

For the consumer
Video streaming, TV broadcast
Video calls, video clips news, music, sports
Enhanced gaming, chat, location services

For business
High speed teleworking / VPN access
Sales force automation
Video conferencing
Real-time financial information



GSM evolution to 3G
GSM
9.6kbps (one
timeslot)
GSM Data
Also called CSD
GSM
General Packet Radio Services
Data rates up to ~ 115 kbps
Max: 8 timeslots used as any one time
Packet switched; resources not tied up all the time
Contention based. Efficient, but variable delays
GSM / GPRS core network re-used by WCDMA
(3G)
GPRS
HSCSD
High Speed Circuit Switched Data
Dedicate up to 4 timeslots for data connection ~ 50
kbps
Good for real-time applications c.w. GPRS
Inefficient -> ties up resources, even when nothing
sent
Not as popular as GPRS (many skipping HSCSD)
EDGE
Enhanced Data Rates for Global Evolution
Uses 8PSK modulation
3x improvement in data rate on short distances
Can fall back to GMSK for greater distances
Combine with GPRS (EGPRS) ~ 384 kbps
Can also be combined with HSCSD
WCDMA
3G Handsets availability
Now that government has announced 3G
Policy,handset manufacturers are gearing up to
launch 3G compatible phones at affordable price.

Huawei Technologies is planning sell 3G entry-
level phone within $80 to $100.

LGs KU250 3G phone is priced at $100.

Motorola has about three 3G models ranging
from Rs 14,000 to Rs 19,000 (i.e. $350.-$475)


3G Handsets
Why lower subscribers


Pricing.

Lack of awareness of its benefits.

The lower subscriber numbers are a testimonial to the fact
that private players should be allotted spectrum at the
earliest - after all, government is losing money by delaying
3G auction and the ones who have been allotted spectrum
arent able to market/position it to consumers

All said and done, government owned companies need
serious (and aggressive) competition from private players
otherwise, expect a suboptimal and mediocre 3G story.


Ericsson is BSNL's strategic partner
for 3G roll-out
Ericsson is using its WCDMA/HSPA technology to help
BSNL, India's second largest telecom operator, achieve
India's biggest simultaneous launch of 3G services to date,
across 11 leading cities. The commercial launch of much
awaited 3G services in India will allow consumers to
experience enriched communications including rich voice,
video and data services.

Ericsson is BSNL's strategic partner for 3G roll-out in over
400 of these cities.
The mammoth roll-out will also strengthen BSNL's position
as a leading player with a broad offering including Wireline,
GSM Mobile, CDMA mobile, Internet, Broadband, Carrier
service, MPLS-VPN, VSAT, VoIP services, IN Services to
Indian consumers.



.
Why delayed?

3G services were delayed because of the
spectrum issues, licensing issues and auction
process. There is still not enough clarity on the
policy front and there are lot of questions to be
answered.

Will price-sensitive Indian consumers shift in large
enough numbers to a 3G system? While there's
no doubt the market is low-value with each
customer yielding just Rs 400 a month to the
mobile phone companies (after deducting the
licensing revenue share), around 5 to 10 per cent
of customers pay monthly bills of more than Rs
1,000 per month.

How fast exactly is 3G?

The data speed of 3G is determined based on a
combination of various factors including :

Chip rate
Channel structure
Power control
Number of users in a cell
Distance of user from cell
User is moving or stationary
Synchronization
There is no clear definition of the speeds users can expect
from 3G equipment or providers. Thus customer using the
3G service may not be able to point to a standard and say
that the speed it specifies are not being met.
Issues continue to hamper its
growth
Several issues continue to hamper its growth.


Huge capital required to build infrastructure for 3G services.

High spectrum licensing fees for the 3G services.

Health impact of electromagnetic waves.

Prices are very high for 3G mobile services.

Will 2G users switch to 3G services.

Takes time to catch up as the service is new.

90 Million 3G Subscribers In India
By 2013?
According to a study by industry association
Federation of Indian Chambers of Commerce
and Industry (FICCI) and telecom consulting
firm BDA, 3G revenues in India will reach $15.8
billion or 46% of the total wireless revenue, by
2013.

The 3G subscriber base is expected to reach 90
million in five years, accounting for 12% of the
total telecom subscriber base of 746 million
Service
Promotion
3G SERVICES & INDIAN MARKET
Market
Trends
Existing Market
Competition
Business Base
Evaluation
of Policies
Cost
Structure
Technology
Requirements
Scope Of 3G in India
Market Shares of Telecom
Operators
Revenue Breakup for GSM &
CDMA
Commercial 3G Services
Challenges of 3G :
UMTS is a multi-service network, GSM experience is not enough.


UMTS is an immature network technology, Continuous change is a
fact.

Up gradation from 2G network.

Monitoring peer-to-peer.



Issues related to 3G

Expensive input fees for the 3G service licenses &
agreements

Lack of member state support for financially troubled
operators

Expense of 3G phones

Lack of coverage, because it is still a new service

Current lack of user need for 3G voice and data services in
a hand-held device
Conclusion:
Its a new technology but has vast unexploited
market and revenue base.

3G - Anywhere Anytime Connectivity.

Challenges makes everything perfect!!!

Coming 4G and beyond..

Its not the end, Way ahead