L t Quc Thng

Phm Trnh Anh Ngc

Dng Th Hunh Nh
ng Nguyn Thu Linh
Rule #1: Speak not with a forked
tongue
In most cases people just wont open up
those they dont trust. If a leader can show
they are worthy, people will invest time and
take risks.
Trust is best created by earning it with right
acting, thinking, and decisioning.
Rule #2: Empathise before you
communicate
People dont care how much you know
until they know how much you care. If
you dont develop meaningful
relationships with people youll never
know whats really on their mind until its
too late to do anything about it.
Rule #3: Deliver specific
information
Specificity is better than Ambiguity.
Simple and concise is always better
than complicated and confusing.
Your goal is to weed out the
superfluous and to make your words
count.
Rule #4: Use informal and formal
channels
Aside from doing your daily job such as
submitting newsletters and email;
Take time to make informal
communication at the desk of a key
person, or over drinks, or on the way
back from a client visit.
Rule #5: Be a smart listener
Too many people spend their time talking about
how they think something works, when they could
just listen to someone who knows.
But if you must talk, ask questions. People learn
more from your questions than from your answers.
It makes them think and explore the choices with
you.
Rule #6: Give an answer in appropriate time
If you do know an answer beyond a shadow of
a doubt, say something.
Back up your position with data. You dont
win arguments by saying I think. You win by
saying Let me show you.
Rule #7: Read between the lines
Great leaders have the uncanny ability
to understand what is not said, witnessed,
or heard.
Keep your eyes & ears open and your
mouth shut and youll be amazed at how
your level or organizational awareness is
raised.
Rule #8: Know what youre talking about
Its not what you say, but how you say
it that matters.
Develop a technical command over
your subject matter. If you dont possess
subject matter expertise, few people
will give you the time of day.
Rule #9: Have an open mind
The rigidity of a closed mind is the
single greatest limiting factor of new
opportunities.
Open dialogs with those that confront
you, challenge you, stretch you, and
develop you. Remember that its not
the opinion that matters, but rather the
willingness to discuss it with an open
mind.
NEW IDEAS !!!!
Rule #10: Celebrate wins and tell
success stories
Small and frequent. Success
builds belief. Share the news of
As biggest placement, Bs first
retained order, a key new
client won. People want to
work with winners and love to
hear positive stories. They are
happening every day.
Communicate them!
Rule #11: Share confidential information regularly
Sensitive stuff such as: the company results,
margins, client revenues, etc.
Sharing this piece of information builds trust within
the people, and they will become mature and will
value being brought into the inner circle.
Rule #12: Speak to groups as
individuals
Great communicators can tailor a
message such that they can
speak to 10 people in a
conference room or 1,000 people
in an auditorium and have them
feel as if you were speaking
directly to each one of them as
an individual.
Greg Savage, 10 Golden Rules of
Communication for Leaders @
gregsavage.com.au
Mike Myatt, 10 Communication Tips for
Leaders @ n2growth.com
42 Rules to Lead by from the Man Who
Defined Googles Product Strategy, an
article about Jonathan Rosenbergs
lecture @ firstround.com
THE END
THANK YOU FOR
YOUR ATTENTION!!