Inhealth Media Brochure

Taking your brand to the highest level
inhealthmedia.com | 561.544.0719 | info@inhealthmedia.com

How can you access a segmented audience of millions of active and brandhungry online
consumers with high levels of interest in your product? IHM integrates all of your sales and media
activities to optimize trade activities, boost brand awareness and profits by closely integrating
all processes with NPI (Nutritional Product International). NPI currently manages many brands
with select national buyers and has negotiating power that IHM will leverage. Our network of
trade managers will tap into historical data and relationships that will optimize your media
strategy.

InHealth Media (IHM) provides unique media solutions for sports nutrition, health, wellness,
natural & organic, and personal care brands. IHM will optimally allocate your advertising and
promotional funds to the most effective and profitable activities. We realize that manufacturers
require better and faster return on their ad investments as they bring in new brands and line
extensions to market. We will develop, monitor and control all trade and consumer media
planning activities with detailed planning and tight integration of marketing and sales.

The benefits are many:

-Cost Effective PR Activities -Better insight into Profitability
-Marketing Strategies Integrated with sales processes -Reduce Administrative Overhead
-Make the Most of Your Promotional Dollars - Robust, adaptable media plan
-Increase ROI and improve cash flow -Expert trade promotion management
Market Introduction

In todays fragmented and intricate marketplace,
Manufacturers need to better target their
advertising and promotional marketing
activities. A high level of expertise is required
to support the scale, scope, and intricacy of
the US marketplace. The need to stay
competitive is a priority so trade marketers
must devise creative plans and strategies to
manage trade spending wisely.
Adding to the challenge are disjointed sales processes that can result in poor timing of brand
announcements and trade promotions. The coordination of sales and media activities is critical to
maximize ROI, increase brand recognition, and generate sales. To be successful, trade funds, account
planning, sales execution, brand claims, and all other interconnected processes need to be managed cost
effectively and efficiently.
Our Media Solution


PROMOTION = VOLOCITY = RESULTS = INCREASED DISTRIBUTION
Our Approach

IHM is a results-driven, strategy-based, creatively focused media agency that
taps into over a 100 years of combined experience with Nutritional Products
International (NPI)our sister company. Our goal is to continually drive
sustainable value for your brand and engage buyers and consumers in creative
new ways. We will maximize your ROI by specifically targeting highly effective
PR, trade and advertising promotions that generate the best results. From
strategy and design through production and execution, we accurately target
the right consumers with the right strategy, the right message, and the right
image.

Trade promotions and PR provide the best ROI in terms of driving sales.
According to extensive research by Mass Market Retailers, the minimum
investment required to achieve a specific sales target is driven by 2 factors:
brand strength and market share. IHM can provide cost-effective
communications and media that will enable our clients brands to build trade and
consumer awareness.

IHM helps brand executives and managers streamline their promotions so
they can better monitor results of their brand investment. We will assess
promotion success, make factbased decisions, refine strategy, plan, and
adapt advertising programs. Integrating IHM marketing efforts with NPI sales
process will facilitate a complete view of promotions and their impact on
profits. Accurate forecasting and planning helps you optimize funds, and will
cut inventory stockouts.

Our fully integrated Media Solutions are listed on the following pages.


AN INCH OF PR = A FOOT OF ADVERTISING
InHealth Media provides cost-effective and affordable public relations services. This is
an ideal way for small and medium-sized companies to create trade and consumer
education without the high cost of consumer advertising and unknown costs.

InHealth Media is able to contact thousands of editors directly. IHM provides direct
access to all types of media outlets, including: Internet, blogs, TV networks,
newspapers, magazines, radio and social networks. IHM also provides access to key
communication professionals within all outlets, including: editors of all levels,
publishers of all levels, staff writers, producers, assistants, etc. Publishing a press
release on PR WEB alone does not provide enough coverage.

Media is now more fragmented than ever before and the cycle never stops.
InHealth Medias services and tools get your articles out and in the front of the
story. Plan targeted campaigns. Connect with the right audience, monitor coverage
globally, analyze results quickly.
PR Communications

Plan
Connect
Monitor
Analyze
PR Workflow

WEB
We excel at interactive media that resonates on a rational and emotional level and is
distinctive and relevant to your consumers. Your brand is only as good as your site
and we take the time to ensure that site concept and design is in synergy with your
brand positioning and your target market.

Services Offered:

Public Relations
Website Design and Development
Point of Purchase Displays
Multimedia Presentations
Logo Design
Advertising Plans
E-Brochure Design
Web Management
E-Commerce
Social Media
SEO


Research Define

Plan
Organize
Collaborate
Strategy
CREATE
Design
Build Test
Optimize
LAUNCH GROWTH

IHM. All Rights Reserved


Marketplace
Influence + Reputation Demographic
Production
Meetings

Creative
Meetings
Partners
Research Trends
Creative Team
Culture Process
Interactive
Team
IHM. All Rights Reserved


ADVERTISING
Your ad spend is as important to us as it is to you. This is a key area where many
companies overspend in the hopes of attracting attention of some of their
target market. IHM knows where, when and how to strategically position funds
to achieve optimal results for your brand, and do it costeffectively. We always
target the right community with the right message. at the right time.

Trade promotions targeted to optimize ROI
Trade specific online and print advertising
Trade media planning and placement
Online Banner ad Development / Ad Campaigns
Creative Development


MARKETING
Real simple, we maximize brand engagement. Intelligent planning, sleek
design, flawless execution and a strong understanding of the market
environment we all play in.

Graphic Design
Collateral Development
Special Events & Launch Party Coordination
Social Media
Viral Marketing
SEO


STRATEGY
InHealth Media excels at intelligent access across media platforms,
optimizing brand potential.

IHM can create the perfect media action plan to suit your resources
and needs.

InHealth Media creates interest and excitement through retailer internal
promotional campaigns.

Research
Analysis
Media Roadmap
Email Blasts


IHM promotes your content on channels where your audience
is already engaged.

Grow Your Audience
Once you've created your story, you need to share it. IHM will promote your article
or press release via our network of thousands of premier publisher sites - including
The Wall Street Journal, Reuters, NBC News and People. InHealth Medias software
gives the ability to reach over 200 million people per month and up to over 2
billion recommendations per day.

Target the Right People
No matter what your product or story is, your press releases will be displayed
as a recommended article based on its relevance to the article being read,
overall online popularity, and the search history of the individual reader.

Build High Quality Traffic
InHealth Medias software drives readers directly to your blog, website or
stories written about your brand.


INHEALTH MEDIA GLOBAL DIVISION

InHealth Media International Services

From San Francisco to So Paulo - and everywhere in between InHealth Media
gives you the power to connect with a global audience. Our company is optimized
for global client service through our international media reach and ability to
promote effective deliverables across international lines. We view the global
marketplace as an outlet for expanding relationships and opportunities,
communicating product information efficiently and accurately through our public
relations team.

InHealth Media has to power to promote your brand more cost effectively than
diverting company budget towards expensive, traditional advertising.

IHM supports the local distributor in each territory. Today more than ever before,
distributors around the world are expecting and requesting marketing and
advertising support from companies seeking to enter their markets. This creates a
cost-effective way to create region-by-region consumer awareness precisely where
you need it, with unparalleled accuracy.

More Promotion In Each Region = More Sales

INHEALTH MEDIA GLOBAL DIVISION

Contacts with over 300,000 outlets and more than 150 countries.

InHealth Media has information on 1,000,000 contacts at virtually every
newspaper, magazine, trade journal and broadcast outlet, news website
and blog.

Our Database is updated 20,000 times every day.

Exclusive software thats built on the worlds most comprehensive and
accurate media research resource, the Bacon's Media Database.

InHealth Media offers comprehensive, flexible and scalable measurement
solutions for real-world requirements.

EVENTS HOSTED BY IHM

Terry Gene Bollea,

known by his ring name Hulk Hogan, is an American semi-
retired professional wrestler, actor, television personality, entrepreneur and
musician

Hulk Hogan is a 12-time World Wrestling Champion and 6-time WCW World
Heavy Weight Champion.

LAUNCH PARTY VIDEO BELOW
http://youtu.be/pKBacNf5kmw


Events hosted by IHM

Delray Beach, FL November 01, 2011

Sports Nutrition Innovations, Inc. celebrated the official launch of Hulk Hogan Nutrition with a major launch
party in Florida this past weekend.

The website, which is endorsed by professional wrestling legend Hulk Hogan, features thousands of
nutritional products and top brands. The launch party featured members of the media and hundreds of fans,
who lined up to meet with Hogan and receive autographs. It was held at Il Baccio Restaurant in Delray Beach
on Saturday night.

"Our party was a huge success, and it was truly amazing to celebrate the launch of our new website with Mr.
Hogan and his loyal fans," said Mitch Gould, CEO of Sports Nutrition Innovations. "It was a great way to kick
things off as we look to offer people the best nutritional products and supplements on the market."

HoganNutrition.com features vitamins and minerals, sports nutrition, diet, performance, skin and body care,
muscle builders and accessory products, all backed by Hogan's expertise and experience as a professional
athlete and entrepreneur.

"HoganNutrition.com is where all types of people, athletes or not, can get the supplements they need to get
in shape and build muscle," said Hogan. "I could not be more thrilled to work with Sports Nutrition
Innovations on this venture. This is a platform will be a force to be reckoned with in the marketplace."

Hogan, whose real name is Terry Bollea, gained popularity in the mid-1980s as a star of the World Wrestling
Federation, which is now the WWE. His persona of an all-American athlete was a hit with fans, and he later
starred in World Championship Wrestling (WCW) and the New World Order (nWo). He was inducted into the
WWE Hall of Fame in 2005, and continues to have a role with SpikeTV's TNA IMPACT WRESTLING.

Hogan has also been involved in a number of successful business ventures, including video games,
restaurants, energy drinks and more.

InHealth Media, a renowned sports nutrition and nutraceutical marketing and media firm, also took part in
the event, represented by the company's Director of PR Communications Steve Bailey. To learn more about
Hulk Hogan Nutrition, visit http://www.hogannutrition.com.


EVENTS HOSTED BY IHM

Alongside his eight Mr. Olympia wins as a professional bodybuilder, Ronnie
Coleman holds the record for most wins as an IFBB professional with 26. He broke
the previous record in Moscow On November 5th, 2004. In July 2012, he launched
Ronnie Coleman Nutrition

OFFICIAL PRESS RELEASE

Delray Beach FL (PRWEB) May 31, 2011

Eight-time winner of the Mr. Olympia body building competition, has announced the launch of his latest
venture, RonnieColemanNutrition.com.

The website, an online sport nutrition store, will feature over 170 major name brands and thousands of
products. It will officially launch June 25, 2011, with a VIP ribbon cutting at Il Baccio Restaurant & Lounge
in Delray Beach, Florida.

With RonnieColemanNutrition.com, we are providing people across the globe the opportunity to find
the best supplements to help them reach their fitness goals, Coleman said. It will undoubtedly be a
force to be reckoned with in the sports nutrition industry for a long time to come.

The website is part of Ronnie Coleman Enterprises, a company that specializes in the marketing and
distribution of the best and most effective nutritional supplements in the world. The company was
formed based on Colemans years of success in body building, including his eight consecutive Mr. Olympia
titles, his Guinness World Record 26 wins as an International Federation of Body Building professional
and his work in marketing and promoting a broad range of nutritional products.

With Ronnie Coleman Enterprises, he has partnered with Mitch Gould, a nutritional products marketer
with over 25 years of experience in distribution and branding. Gould has sold products to every major
retailer in the U.S. and has worked with the likes of Steven Seagal, Hulk Hogan, Chuck Liddell and many
other professional athletes. He currently serves as president of the company.

There is no bigger authority on sports nutrition right now than Ronnie Coleman, said Gould.
RonnieColemanNutrition.com is the place anyone can turn to in order to find the best nutritional
supplements for their needs.

The invitation-only launch party will begin with a ribbon cutting at 7:30 p.m., with the main even starting
at 8:00 p.m. The event is presented by In Health Media (www.inhealthmedia.com) the media agency of
record for Ronnie Coleman Enterprises.

To learn more about the website, visit www.ronniecolemannutrition.com.


WAYNE GRETZKY / MYOT12
Atlas Therapeutics Corporation Signs Deal With Wayne Gretzky As
National Spokesman For MYO-T12 - The Worlds First Clinically
Validated Myostatin Inhibitor

Wayne Gretzky, known as The Great One, held 40 regular season NHL
records when he retired in 1999. To date, he is the only player to score over
200 points in a season, which he did four times.

Gretzky, commonly regarded as the greatest hockey player in history, spent
20 seasons in the National Hockey League, most notably with the Edmonton
Oilers and Los Angeles Kings

InHealth Media provided Public Relations and Graphic Design for MYO-T12.


MUSCLE SANDWICH MUSCLE FOODS/USA SPORTS
InHealth Media has announced its partnership with USA Sports
Distributors for the marketing of Muscle Sandwich.

Available in Original and Vanilla, the Muscle Sandwich bar
features 100 percent natural peanut butter, which gives it a
superior taste, while providing a much-needed energy boost for
athletes. In addition to a tasty outer coating, the Original Muscle
Sandwich has a graham cracker inside, while the Vanilla features
a vanilla wafer.

USA Sports is a nationwide wholesale distributor of sports nutrition and
health products to the retail trade. The Company distributes to over
3,000 gyms and nutrition stores across the US based in Scranton, PA, and
Henderson, NV.


IHM BOARD MEMBER DR. JOSEPH PURITA FEATURED
IN THE NEW YORK TIMES

A year ago, Bartolo Colon, once one of major league baseballs
more durable starting pitchers, looked close to the end of the
line: he had struggled with injuries after 2005, and elbow
surgery had kept him out of baseball for the entire 2010 season.

A doctor in Florida would like to take some of the credit. Joseph R.
Purita, an orthopedic surgeon who runs a regenerative medicine clinic in
Boca Raton, said he and a team of Dominican doctors that he led treated
Colon in April 2010. Purita said he employed what he regards as one of
his more pioneering techniques: he used fat and bone marrow stem cells
from Colon, injecting them back into Colons elbow and shoulder to help
repair ligament damage and a torn rotator cuff.

View the full story here:
www.nytimes.com/2011/05/12/sports/baseball/disputed-treatment-
was-used-in-bartolo-colons-comeback.html?pagewanted=all
InHealth Media
561-544-0719
www.inhealthmedia.com
165 E. Palmetto Park Road
Suite 320 Boca Raton, FL

Our Goal is to successfully build brand sales awareness for you!

Contact us today to find out how we can increase your brands awareness!

Inhealth Media Brochure

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Taking your brand to the highest level

inhealthmedia.com | 561.544.0719 | info@inhealthmedia.com

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