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This document outlines the tourism industry in the Philippines and defines the role of a tour guide. It discusses that tour guiding involves planning excursions, escorting tourists, and providing commentary to educate visitors. It also lists the qualifications to become a licensed tour guide, including education requirements and certification. The document emphasizes that tour guides must display good communication skills, cultural sensitivity, and professional conduct to best represent their country and culture to international travelers.
This document outlines the tourism industry in the Philippines and defines the role of a tour guide. It discusses that tour guiding involves planning excursions, escorting tourists, and providing commentary to educate visitors. It also lists the qualifications to become a licensed tour guide, including education requirements and certification. The document emphasizes that tour guides must display good communication skills, cultural sensitivity, and professional conduct to best represent their country and culture to international travelers.
This document outlines the tourism industry in the Philippines and defines the role of a tour guide. It discusses that tour guiding involves planning excursions, escorting tourists, and providing commentary to educate visitors. It also lists the qualifications to become a licensed tour guide, including education requirements and certification. The document emphasizes that tour guides must display good communication skills, cultural sensitivity, and professional conduct to best represent their country and culture to international travelers.
PRINCIPLES AND TECHNIQUES The Tourism Industry Composite of industries and entities, both public and private Involved in the planning, development, marketing, sales & promotion, evaluation of destinations, products and services Caters to the needs of travelers, both foreign and domestic Government Sector Department of Tourism Phil. Convention & Visitors Corp. (PCVC) marketing arm Phil. Tourism Authority (PTA) implementing arm Local Government Units (LGUs) Other National Govt. Units (NGUs) Private Sector Transportation companies land, sea, air & rail (others like calesa in included) Hostelry industry accommodation establishments Entertainment industry Travel trade tour operator, tour guides Other private sector entities Tour Guide An individual, who, either as an employee or affiliate of a duly licensed travel & tour agency, GUIDE tourist, both foreign and domestic, for a fee, commission or any lawful form of remuneration. As a profession Must be Filipino citizen; At least 2 nd year college; Pass the qualifying interview by DOT; Must undergo and pass a DOT-sponsored seminar; LGU licensed; DOT accredited.
Kinds of Tour Guides Free Lance not permanently connencted with any travel agency and paid per trip.
Staff Guide permanently connected with a travel agency, receives monthly salary. Types of Tour Guides Local guide a person competent enough to guide in a certain locality or area. Escort person who accompanies a group of tourists from the point of origin to the destination, and back to the origin. Usually handles groups check in and check out.
Specialist person who specializes in a certain field such as botany, architecture, etc.
Linguist person who speaks fluently two or more foreign languages.
Eco-tour Guide- members of the community
Qualities of an effective tour Guide Love of country Pleasing personality Must have a genuine interest in people Resourcefulness Trustworthy Tactfulness Good sense of leadership Good communication skills Good health Punctual Responsible, sensible and dedicated Confident Good sense of humor Analytical mindset ( above-normal perception) Tour Guiding Techniques Pre tour: Study your tour assignment Be aware of the composition of the group Review itinerary Be reminded of cash advances, vouchers needed Know your vehicle to be used, plate number and name of driver or coordinator. On Tour Be punctual Make sure you have complete name of guests, cash advances and tour vouchers Check your transport amenities Meet and greet the group Discuss itinerary and check other concerns Deliver commentaries Announce inclusions of the tour and what to expect End your day/tour by thanking the guests Announce the next days itinerary/program and give instructions Post Tour Gather all collected vouchers Prepare tour guides report Submit tour report to immediately after the tour Accomplish financial report with receipts, vouchers and other assignments Liquidate ( if necessary) Tour Guide is expected to be Ambassador Front liner in the tourism industry Watchdog of the tour operator Go-between or link between various suppliers and the tour operator/guest Lecturer of the clients/guests/tourists Timekeeper Shepherd looks after the well-being of the flock, makes sure that the flock moves in unison from one place to another without losing a single sheep.
Walking guided tours Do know your subject. A keen interest in the subject is a major plus. Do walk at pace that everybody can keep up with you. Do warn your group about traffic if you have to cross roads. Sometimes it's not clear which direction traffic is going to come from. Do turn up on time, and regardless of weather. Do remember you are an ambassador for your country to an extent. Be pleasant!
Do end your explanation of each stop with a short, pithy summary of what they have just seen. Don't get involved in discussions with individual group members. The whole group has paid to listen to you. Tell them you'll answer questions at the end when finished if they have any.
Don't get into too much technical or historical detail.
Guides conduct Guides must treat each customer with equal importance Smoking by a guide in the presence of clients is unacceptable Drinking by a guide is prohibited Derogatory comments of any kind will not be tolerated Guides must refrain from making general comments about individuals from other countries. Romantic encounters with trip members must be refrained from at all time Inappropriate sexual behaviour , comments or innuendoes are unacceptable.
It is therefore One of the most attractive jobs in the travel industry Requires a lot of values and ethics Represents the country and the people Good paying job Flexible time but no time limit
Service oriented Physically demanding Gives a better understanding of the different cultures Helps develop a well-rounded personality