Enquiry Letters

Letters of enquiry describe what the writer

wants and why. The more unusual the
request, the more convincing the reason
needs to be.
An enquiry letter is written by a potential customer, on the
look out for a product or with a desire to avail the service
offered by a seller or an organization. An enquiry letter is
neither a contract nor does it entail any contractual
obligation between the two. It is actually a preliminary
exercise that may lead to a contract.
BUSINESS LETTERS: responding
to enquiries
1. Thank your prospective customer for his
enquiry.
- Thank you for
- Many thanks for
- We were pleased to receive
your letter of / dating (date).
your letter requesting information.
your letter in which you enquire about
2. Praise your production and give information,
either requested or supplementary, about your
company and products.
- We have been manufacturers of (product) /
manufacturing (product) since / for
- We have acquired considerable experience that
enables us to
supply top-quality goods.
be competitive on every market.
export in large quantities.
offer a very reliable product.
3. Give the requested information and
details.
- We are sending you
- We are glad to send you
- We have pleasure in sending you
- We are enclosing
our current catalogue.
a descriptive leaflet / brochure.
a full range of patterns.
a set of samples.
a trial item.
our latest price list / our lowest quotation.
our best offer.
full details of our terms of sale.
4. Inform the customer about your payment
terms.
- We usually require payment with the order / on
receipt of invoice.
- Payment may be made by
bank transfer.
letter of credit.
bill of exchange.
credit card.
5. Close the letter encouraging your prospective
customer to place an order.
- We hope that
- We are sure that
our terms will suit you.
our offer will meet your approval.
our goods wil meet your requirements.
our quotation will induce you to place a trial order.
you will find our terms fully satisfactory.
a trial order will give you full satisfaction
- We look forward to
the pleasure of doing business with you.
hearing from you soon.
counting you among our customers.
receiving your first order.
NOVELTY SAFETY EQUIPMENT LTD
14th Floor Shun Koo Building
Aberdeen Hong Kong
3 Oct 2013
Attn: Mr Tim Lee
Manager
Sun Lee Consultancy Ltd
198 Fa Yuen Street
Mongkok
Kowloon
Dear Mr Lee
Enquiry regarding fire extinguishers
Thank you for your enquiry regarding our newly released range of fire extinguishers.
You will see from the enclosed catalogue that the range has been extended to
include some highly efficient portable extinguishers for use on construction sites.
We are offering to our existing customers a 15% discount on orders of extinguishers
from this new range.
We look forward to your increased order at this discount rate.
Yours sincerely
Silvia Choi
Merchandising Manager
References
http://www2.elc.polyu.edu.hk/cill/eiw/enquiry_
letter_constructor.htm
http://www.ego4u.com/en/business-
english/communication/generator?enquiry