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Acknowledgment:
Email:
shahid.rasheed@kmlg.com
BOARD OF DIRECTORS
MR. TARIQ SAYEED SAIGOL
(Chairman \ Chief Executive Officer)
MISSION STATEMENT
At Kohinoor we aim to serve the needs of our customers and build value
for our stakeholders by continuing to remain an efficient and profitable
company. At the same time we hope we are creating an environment
where talented and exceptional people want to work. We are committed
to providing our employees with opportunities for personal and
professional growth that they can find nowhere else. We are dedicated to
operating our facilities with the utmost respect for the communities and
environment in which we live and work.
Our corporate mission:
PRODUCTS
Cotton Yarn
It is produced from premium quality Pakistani, US and
Egyptian cotton.
It is generally used for all high-end home products.
PRODUCTS
Sleep and Dream:
Bed linen
Flat sheets
Fitted sheets
Valances
Night frills
Duvets and Pillows
PRODUCTS
Deco and Style:
Curtains
Printed and ready made
Decorative fabrics
Woven drapery fabrics
Jacquard and Dobby fabrics
Printed fabric
PRODUCTS
Kitchen and Culture:
Woven table linen
Napkins
TARGET MARKETS
Upper and middle class of the society.
Housewives for the textile fabrics.
For garments they are focusing on youngsters and
adults.
COMPETITORS
Local Competitors
Nishat textile
Colony textile
Younas textile
Chenab textile
Al- karam textile
Gulistan textile
Fazal textile
International
Bangladesh
China
India
CERTIFICATION
SWOT ANALYSIS
STRENGTHS
WEAKNESS
OPPORTUNITIES
New Technology
Motivating the employees
Projects for the local market
Advertising
KTMLs own Shops
Online Shopping Store
THREATS
Political instability
Increment in freight charges
SUCCESS FACTORS
Quality products
Latest technology
Use of information technology
Safety, health and environment
INFORMATION TECHNOLOGY
The IT infrastructure has
been set up utilizing
state
of
the
art
equipment and High
speed network on Fiber
Optic Technology.
The
Company
has
selected Oracle as the
main platform.
FUTURE PROSPECTS
The Company plans to invest in the more to
improve productivity and quality.
Acquiring latest technology.
Replacement of the old equipment.
RECOMENDATIONS
Advertise in international magazines to promote
their products.
Publish its own local business magazine.