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RETENTION-A
CHALLENGE
RESEARCH METHODOLOGY
RESEARCH
Historical Research
Casual Comparative
SOURCES
OF DATA COLLECTION:
Secondary Data: Secondary data already exists and were collected for
some other purpose were proved to be useful in structuring the questions
to be asked for collecting primary data.
Tools
Sampling
Design:
Sample size is 3.
It includes Big Bazaar, LG and Wipro.
1. Attrition rate
In, Wipro attrition rate is 20.3%, in Big Bazaar attrition rate is
25% and in Lg attrition rate is 10%.
Figure : Bar Graph Showing attrition rate of Wipro, Big Bazaar and LG
Figure : Bar Graph Showing main reason for attrition in Wipro, Big Bazaar and LG
Figure : Bar Graph Showing retention strategy of work environment in Wipro, Big
Bazaar and LG
FINDINGS
Attrition rate of Big Bazaar is 25%, Wipro is 20.3% and LG is 10%. Big
Bazaar has more attrition rate.
Main reason for attrition in Big Bazaar is Stress, in Wipro is Training and
Development and in LG is Pay and Benefit.
CONCLUSION
Motivated employees come out with new ways of doing jobs. They are
quality oriented. They are more productive.
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