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Production Process

Advert 1

For this image, I went to Photoshop and clicked on Image-Adjustments-Brightness/Contrast to


select what I want to do, and how strong I want my brightness and contrast.

For this image, I went to Photoshop and clicked on Image-Adjustments-Levels to change the level
of the black, grey and white on the picture. The output levels make the picture a little washed
out, I chose not to because I like how strong the image is already.

For this image, I went to Photoshop and clicked on Image-Adjustments- Vibrance. As you can see I
turned the vibrance down a little and turned the saturation up. I like the effect that it gives image,
because the girl still has the strong dark colour on her clothing but the background is quite washed
out.

For this image, I went to Photoshop and clicked on the letter box, typed in my slogan and placed
it on the bottom of the advert. Then I went onto the button FX which is at the bottom right
hand corner, clicked on Drop Shadow. Later on I changed the look of my text and shadows. As
well I saved my logo from internet. I went to File Import and dragged the logo onto my advert
and place it in its place.

Advert 2

For this image, I went to Photoshop Image Adjustments Brightness/Contrast. I


brightened the image and added some contrast to make the colours sharper and more
visible.

I zoomed in the image so you can clearly see the model better and so
clothing is more visible.

For this image, I went to Photoshop clicked Image Adjustments Shadows/Highlights. I used a
little more of shadows because I like it when the image is quite dark, but in this case I made
shadows stronger.

For this image, I went to Photoshop clicked Image Adjustments Exposure.


I increased the exposure it`s self, lowered the offset and increased Gamma
Correction. I did this because I like the white overlay on the image.

For this image, I went to Photoshop clicked Image Adjustments


Hue/Saturation. I made the red background a little more washed out
because I want the model to be more in focus.

This is the finished product. I added the logo and the slogan to the advert
to finish it off.

Advert 3

For this image, I went to Photoshop clicked Image Adjustments


Brightness/Contrast. I lowered brightness a tiny bit and increased the
contrast a lot to add some colour to it.

For this image, I went to Photoshop clicked Image Adjustments


Exposure. I increased Gemma Correction a bit to darken the image
and make it strong.

For this image, I went to Photoshop clicked Image Adjustments


Vibrance. I lowered vibrance and increased saturation to my liking.

This is the finished product. I added the logo and the slogan to the advert
to finish it off.

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