Documente Academic
Documente Profesional
Documente Cultură
40 SUZUKI
30 YAMAHA
20 KAWASA
KI
10
0
1982 1985
COLABORATION WITH
ESCORTS
Four strokes motorcycles
Mileage became better
MOTORCYCLES LAUNCHED-
RX-Z
YD
CRUX
CRUX-R
RAJDOOT
YAMAHA RD350
DECLINE OF YAMAHA
RD(350cc)
Heavy cc
Double engine
Low mileage
Human greed
Double corroborator
YAMAHA FAZER(125)
FAZER 125cc
Displacement : 125(123cc)
Starting : kick/electric start
Suspension : Hydraulic shock absorber
Brake : Disc/Drum
Clutch : Multiple wet type
Type : 4-stroke,air cooled
Gear : 5-speed constant
DOMESTIC SALES GRAPH
PRESENT COMPETITORS
SOURCES OF PROMOTION
T.V.Advertisement
Newspaper Advertisement
Seminars
Events
Local Activity
Uses of their sports bike
Movies
PROMOTION
EVENTS AT GURGAON
KNOWN FOR SPORTS VERSION
R – SERIES
PARAMETERS
Absolute balance
Max. pick up
Cornering
Speed
45 degree slant turning
Compact bikes
YAMAHA R15
ENGINE CONTROL UNIT
YAMAHA YZF R15
(RACING INSTINCT)
Delta Box Frame
Linked Mono cross Suspension
Front fork with 33mm inner tube
Fuel injection System
Liquid-Cooled 4-stroke engine
Forged piston
Air induction system
DiASil Cylinder
YAMAHA FZ(153cc)
YAMAHA FZ-s (Highlight your style)
Displacement : 153cc
Trendy aerodynamic windshield for a
smoother ride
Mono cross suspension adopted
Stunning ,new meter control with carbon
patterns.
YAMAHA FAZER 150 cc
YAMAHA FAZER
(TOURING SPIRIT)
Aerodynamic cowl
New Design Mirror
India’s first 140/60-17 radial tyre
India’s first mid-ship muffler
Riding Posture
New stylish Graphics
7-times adjustable mono cross suspension
PRICING OF YAMAHA
Crux – 34292
Alba (ES) – 40356
Gladiator (SS) – 48528
FZ 16 – 65578
FZ S (Mid-Ship) – 67482
R 15 – 98291
Fazer - 72500
BIKE OF THE YEAR AWARDS
2006 – BAJAJ(PULSAR)150cc
2007 – TVS (APACHE)150cc
2008 – YAMAHA R15
2009 – YAMAHA FZ-S(MIDSHIP)
CUSTOMER SATISFACTION
GRAPH
CONCLUSION
“WE WOULD LIKE TO BE
KNOWN AS THE BEST
CUSTOMER SATISFACTION.”