Documente Academic
Documente Profesional
Documente Cultură
EFFECT
BY KUMAR SUDESH
AKASH GUPTA
PRAKASH K. SINHA
PRESENTATION PLAN
Introduction
Impact
Factors contributing
Countermeasures
BULLWHIP EFFECT
Coined by Procter & Gamble management- Noticed an amplification of
information distortion as order information travelled up the supply
chain
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