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NameplateFlag
The nameplate is just thatthe
newspapers name. It is located on the
front page.
Now, that you have located it, what are
some other nameplates?
They are:
The
The
The
The
Masthead
The masthead gives you the name of the
publisher, editor, and other executives.
Its usually located on the opposite page
from the commentary and on the same
page as the editorials. Can you find it and
tell me what the publishers name is?
Who is the Managing Editor?
Flag
The flag is the same as the
nameplate. It is the newspapers
name as it appears on the front
page.
Broadsheet
This word refers to the size of the
paper. The Austin American Statesman,
The New York Times, and Chicago
Tribune are all broadsheets. Folded in
half they form a tabloid.
Tabloid
A tabloid refers to the size of paper
that we will be publishing each six
weeks.
Ears
No, I am not referring to bunny ears.
This term refers to the white space on
either side of the of the newspapers
name on the front page. Many times
lottery information is placed here.
Is there information on the ears today?
Skybox or Teaser
This term refers to a promotional box
or advertisement that is usually above
the nameplate.
Is there a skybox in todays newspaper?
Staff Box
The staff box includes names of the
editors, a phone number, and usually a
statement of policy.
What page is the staff box found on?
Does The Paw Print have a statement
of policy?
Column
A column is the vertical division of the
layout of the text on the news print.
Can you tell me if the copy of text in a
feature story or headline column is
aligned rag right, rag left or justified?
Subhead
A headline that appears under, above,
or to the side of a main headline is
called a subhead. Its in a smaller font
size. Can you find a subhead in
todays newspaper?
Kicker
A short headline ABOVE the main
headline is referred to as a kicker. Find
a kicker in todays newspaper.
Brief
A small, tiny story is called a brief.
Usually on the second page you will
find the Daily Briefs. Within the sports
section you will find the Sports Briefs.
All these stories give local, national,
and international news briefs.
Sidebar or Box
A sidebar is a secondary story that
gives the reader additional sidelights
of a major story. Find a sidebar in
todays edition.
Breakout
This is a text box that gives a synopsis
of a story. A breakout gives key
highlights that stand out.
Find a breakout.
Byline
This is all about YOUits the name of
the writer of the story.
Dateline
These are the words at the beginning of the
article that give the location of the story.
CRAWFORD
The dateline above is from an article related to
the protestors near President Bushs ranch in
Texas. Notice that the dateline is in ALL CAPS
and a serif font is usedusually Times New
Roman.
A space is placed after CRAWFORD followed by
two dashes and another space.
Pull Quote
A pull quote is a short sentence or phrase pulled from a
story and set in larger type than the copy text. The text is
in a serif font and italicized since it is an actual quote. Its
not paraphrasedbut you need only place single quotes
around the text.
Refer or Whips
A refer tells readers to go to the inside
of the paper to find a related story. It
gets the reader to read more of the
paper and view someadvertising!
Can you find a whip in todays paper?
Jump Line
This is the line at the bottom of an
article that tells the reader where to
turn for the rest of the story.
Its typed like this:
See BORDER, A5
The font is sans serif and the article name is in bold
followed by a comma and the page where the article
jumps!
Copy or Text
A story or body copy is usually set in 9 to
12 point type and a serif font such as
Times New Roman is used. The alignment
is justifedmeaning there is no ragged
edge on the right as you see here.
Feature
Feature story is a human interest story.
Give me some examples of human
interest stories we might use for our
first edition?
Editorials
An editorial is an article written about a
controversial topic that includes the
publishers view point.
Folio
A folio is the page number and date on each
page. In the Statesman the page numbers are
listed at the top with a .5 line under the folio.
The section is typed in CAPS and the name of the
paper and the date are place in a condensed
font.
A4
Austin American-Statesman
September 24, 2007
ENTERTAINMENT
Sunday,
Cutline
A cutline is a caption. They are typed in a
sans serif font and use justified
alignment.
Find a cutline.