10

chapter

Business
Technology
Better Business
1st Edition
Poatsy Martin

Slide presentation prepared by Pam Janson

Stark State College of Technology
2010 Pearson Education, Inc.

Learning Objectives
1.

What are the functions of a companys chief information officer

(CIO) and information technology (IT) department?

2.

How are information technology, information systems,

information, and data interrelated within a business?

3.

How are major types of hardware, software, and networks used in

business?

4.

What are the benefits and risks of technology in the workplace,

taking into account safety, creativity, communication, productivity,
privacy, and ethics?

5.

What is the impact of technology on the international business

environment based on offshoring, outsourcing, and alternative
methods of communication?
2010 Pearson Education, Inc.
Publishing as Prentice Hall

The Role of the

Chief Information Officer

2010 Pearson Education, Inc.

Publishing as Prentice Hall

Information Technology Department

Tasks

Ensuring security
Handling emergency recovery
Keeping equipment operational and current
Managing the design of networks and databases
Selecting appropriate software
Providing training to employees
Sometimes creating custom software
Managing mobile computing
Implementing remote access to computing
resources
2010 Pearson Education, Inc.

Information Systems

Management Information Systems

Data vs. information
Decision Support Systems (DSSs)
Executive Information Systems (EISs)
Business Intelligence Software
Database Management Systems (DBMSs)
o Data warehouses
o Data marts
o Data mining
2010 Pearson Education, Inc.

Key Features of Business Computer

Hardware

Substantial hard disk storage

Advanced processing power
Large capacity of memory
RAID hard disk backup design
Mobile devices
o Smartphones
o Global Positioning Systems
o Projectors and printers
2010 Pearson Education, Inc.
Publishing as Prentice Hall

Software
Analytical software

o Spreadsheet programs
o Database programs
o Online Analysis
Packages (OLAPs)

Business management
software applications
o Accounting packages
such as Quickbooks
o Human resource
management like
PeopleTrak

2010 Pearson Education, Inc.

Publishing as Prentice Hall

Software
Business
communication
technology
o Voice Over Internet
Protocol (VOIP) like
Skype
o Remote conferencing
o Marketing
technologies and
services
2010 Pearson Education, Inc.
Publishing as Prentice Hall

Networks
Intranets
Extranets
LANs

o WLANs

WANs
VPNs
Internet
World Wide Web
2010 Pearson Education, Inc.
Publishing as Prentice Hall

The Benefits of Technology

May increase
productivity
Robots have relieved
humans of dangerous
and monotonous tasks
Allows for anonymous
whistle-blowing
Provides an online
presence for the
company
2010 Pearson Education, Inc.
Publishing as Prentice Hall

10

The Challenges
of Technology
May decrease productivity
Breakdowns in personal
communication
Boundary between work and
home has blurred
Intellectual property and
copyright laws evolving
Ethics and stress of electronic
monitoring
2010 Pearson Education, Inc.
Publishing as Prentice Hall

11

IT Challenges for Management

Service blackouts
Security
o Protection from hackers

Financial burden of keeping pace with

changes in technology
Upgrade decisions
Securing the online business environment
o Debating the use of cookies
2010 Pearson Education, Inc.
Publishing as Prentice Hall

12

The Global Impact of Business

Technology: Location
Increase in offshoring
Increase in near-shoring
Impact
o U.S. will see slower wage
growth
o Higher demand for
products
o Coordinated 24/7 global
work efforts
2010 Pearson Education, Inc.
Publishing as Prentice Hall

13

Technology for Global Product

Design and Marketing
Allows every company
with a Web site to
advertise to the world
o In what language(s)?
o With content adapted to
what culture(s)?

Facilitates global design cooperation

o Shifting production and design centers
2010 Pearson Education, Inc.
Publishing as Prentice Hall

14

Technology
Creates
a Global
Village

Where will the next

generation of
workers live?
What skills will be
expected in the
global workplace?
How does an
understanding of
digital culture help
in business?

2010 Pearson Education, Inc.

Publishing as Prentice Hall

15

Chapter Summary
1.

What are the functions of a companys chief information officer

(CIO) and information technology (IT) department?

2.

How are information technology, information systems,

information, and data interrelated within a business?

3.

How are major types of hardware, software, and networks used in

business?

4.

What are the benefits and risks of technology in the workplace,

taking into account safety, creativity, communication, productivity,
privacy, and ethics?

5.

What is the impact of technology on the international business

environment based on offshoring, outsourcing, and alternative
methods of communication?
2010 Pearson Education, Inc.
Publishing as Prentice Hall

16

Beyond the Book

2010 Pearson Education, Inc.

Publishing as Prentice Hall

17

Tech Industry Sees More Female

Leaders
Reasons for the Increase:

Some Female Tech Executives:

The Internet boom created

many entrepreneurial
opportunities
More women are pursuing
engineering degrees and
careers
Marketers are deploying
technology to women

Xerox CEO Anne Mulcahy

Trend Micro CEO
CEO Eva
Eva Chen
Travelocity CEO Michelle
Peluso
Yahoo! President
President Susan
Decker
Bebo CEO Joanna Shields
Facebook COO Sheryl
Sandberg
TechCrunch CEO Heather
Heather
Harde

2010 Pearson Education, Inc.

Publishing as Prentice Hall

18

Gadgets Streamline
Mobile Computing

Ultrathin laptops
Smartphones
Wireless cell networks
Flash drives

2010 Pearson Education, Inc.

Publishing as Prentice Hall

19

Japan:
Smaller, But More Mobile
With a population less than half that of the U.S.
(127.4 million vs. 301.1 million) Japan still has:
o 100 million cell phone subscribers vs. 255 million
in the U.S.
o 54 million mobile Web users vs. 35 million in the
U.S.
o $10 billion in total mobile commerce revenue vs.
$480 million in the U.S.
Japanese adopt product enhancements faster
o Swap cell phone video clips
o Coupon and credit-card codes on cell phones
2010 Pearson Education, Inc.
Publishing as Prentice Hall

20

Al Gore and the Internet

Many jokes and derisive comments have been
made about Al Gore saying he invented the
Internet.
What he actually said, in an interview with Wolf
Blitzer on CNNs Late Edition, was:

During my service in the United States Congress, I took

the initiative in creating the Internet. I took the
initiative in moving forward a whole range of
initiatives that have proven important to our countrys
economic growth and environmental protection,
improvements in our educational system.
2010 Pearson Education, Inc.

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