ENTREPRENUERSHIP

MANAGEMENT
BUSINESS MODEL OF FINANCIAL
ADVISORY FIRM

Business Idea
Service Industry
Name of the firm:

Zee Financial Advisory Services

To set up venture in financial advisory services as well as

trading with financial products.

Zee Financial Advisory services will provide multi-financial
related services under one roof other than banking.
We will provide distinctive and performance driven
structured products to clients as per their own requirement
taking into consideration their risk appetite.
Also Professional advice for construction of clients portfolio,
Tax planning, M & A, Hedging instruments etc.

Target Clients and

intermediaries:
Corporations
Banks and Financial institutions
Individuals
Brokers, registrars and other syndicate members
Underwriters

Active players in the market :

Anand Rathi, Kotak, SBI capital, ICICI direct, HSBC,
Emkay global, Desai associates etc.
Other National Banks, KPO,

Services Covered:
Arranging M &A
Project finance
Project appraisal
Portfolio management
Investment advisor
Assets and liabilities management
Corporate Restructuring services and their valuation
Equity research
Derivatives trading and structured finance products.
Hedge funds advisory and management(Also CDS)
Tax planning(corporate and individual)
Arrangement of VC,PE for new companies/entrepreneur

Phases of Business/Market
Coverage
Pune, Later Extended to Mumbai Suburbs ( 0-5years)
Phase 4
Phase
3
Phase
2
Phase
1

Location :Pune
Phase I: start up with financial advisory
services to Individuals and SME.
Phase II: Bag license from RBI for dealing
with other Non-Banking financial
services.

STRENGTHS:
OFFICE LOCATION
CONTACTS

WEAKNESSES
CYCLICAL MARKET TRENDS
HIRING LOW SCALE
FINANCIAL EXPERTS LACKS
MARKET EXPERIENCE

OPPORTUNITIES
SCOPE FOR INTRODUCING
NEW FINANCIAL PRODUCTS
EMERGING NEW INDUSTRIES
AND SMES
GOVT. LICENSING POLICY

THREATS
COMPETITION FROM BIG
PLAYERS
ECONOMIC POLICY

SWO
T

Initial Expenditure
Office building (800 Sq.
Ft.)
Computers and
Equipment
Licensing fee
Insurance
R&D
Software Installation
legal Exp.
Brochures
Total

4000000
300000
80000
20000
40000
250000
30000
20000
4740000

Funds contribution
Particulars

Amount

Owners Contribution

1000000

Borrowings

4000000

Total capital required

5000000

Sources of Finance

Credit Co-operatives; 16%

Anay(Me); 20%

Bank; 24% Relatives; 20%

Angel Investors; 20%

Sales Pr0jection and

Profitability
Particulars

Q1
Q2
Q3
Q4 Year 2 Year 3 Year 4 Year 5
4500 4950 5692 6209 26000 29900 34385 39542
00
00
50
28
00
00
00
75

Sales
Less:
Variable 8100 8910 1024
Exp.
0
0
65
Contributi 3690 4059 4667
on
00
00
85
Less:
3000 3000 3000
Fixed cost 00
00
00
6900 1059 1667
EBIT
0
00
85
Less:
1500 1500 1500
Interest
00
00
00
8100 4410 1678
EBT
0
0
5
Less: Tax

0
-

0
-

1117
67
5091
61
3000
00
2091
61
1500
00

46800
0
21320
00
12000
00
93200
0
60000
0

53820
0
24518
00
12000
00
12518
00
60000
0

61893
0
28195
70
12000
00
16195
70
60000
0

71177
0
32425
06
12000
00
20425
06
60000
0

5916 33200 65180 10195 14425

1
0
0
70
06
1774
19554 30587 43275
5035
8
99600
0
1
2

THANK YOU