Documente Academic
Documente Profesional
Documente Cultură
Distribution:
The Secrets of Market Logistics
IKEA’s Sustainable Competitive Advantage
Section B- Group 1:
Are Hofstad
Edo Avraham
Kelly Pender
Mark Amritanand
Robert Weiming Li
Stefan Salzer
2003
Visitors to ou
SwedWood Group produces ca. 10% of IKEA’s purchases
Range of art
Main task: focus on areas where IKEA has difficulty finding external
suppliers, at a good price and with guaranteed deliveries
Manufacturer
Consumer
Distributor
Supplier
Raw Material
Machines
Research Institutions
Concerns:
• Selection of manufacturer
• Inventory management
• Consider to self-manufacture goods
Inventory management
• Order Management
Daily orders from outlets
• IT solution: ILS (Integrated Logistics
System)
• Demand forecast
Questions?...