Hong Kong Outdoor Advertising Agency - OOH

www.sovereignmediajp.
com/hongkong
www.sovereignmediajp.com/hongkong
Hong Kong Outdoor

Samples
MRT
LED Digital
HKG Airport
Billboards, Walls, Ferry port
Prices are subject to change, subject to availability.
Central Worldwide House Window Sticker

Sheung Wan
Business
District
IFC
IFC &
Exchange
Square
Exchange
Square
ld
or e
W id
W use
Ho
Jardin
e
House
Chart
er
House
Entertainment
Building
Mid-Level,
SOHO,
Lan Kwai Fong
Average daily traffic flow of this area is
The
Landmar
k
Wan Chai
& Admiralty
Mandar
in
Orienta
l Hotel
Alex
a
Sho ndra
ppin
g
Arc
ade
Admiralty
Queensway
54,670*
Situated in the heart of CBD, in one of the busiest intersections in Central, Hong
Kong
The largest LED billboard in the district
Excellent to reach financial & business elites
High quality of audio & visual capture the attention
of traffic & passersby
*Source: The Annual Traffic Census 2013, Transport Department Hong Kong
Location : Worldwide House, 19 Des Voeux Road

WWH Sticker Package
(50% Perforated Sticker)
Approx. Size (W x H) :
4-Week Package Nett :

*One instance of P+I+D cost inclusive
Option 1
23m x 7m
Option 2
23m x 10.5m
HK$880,000
Option 3
45m x 7m
HK$984,000
Option 4
Mega Size: 45m x 10.5m
HK$1,160,500
HK$
702,000
Option 3
Option 4
2015 Log Table*

Worldwide
House
Window Sticker
Commencing
Date
Log 1
Log 2
7 Jan - 3 Feb 4 Feb - 3 Mar
Log 3
Log 4
Log 5
4 Mar - 31
Mar
1 Apr - 28
Apr
29 Apr - 26
May
Log 6
Log 7
27 May - 23 24 Jun - 21
Jun
Jul
Worldwide
House
Window Sticker
Log 8
Log 9
Log 10
Log 11
Log 12
Log 13
Commencing
Date
22 Jul - 18
Aug
19 Aug - 15
Sep
16 Sep - 13
Oct
14 Oct - 10
Nov
11 Nov 8
Dec
9 Dec - 5 Jan
2016
*Remarks:
- Die-cut is subject to quotation
- The installation and dismantling to be conducted within booking period and the actual duration is subject to the size and weather condition
- For Sticker Wrap (Option 1-4): 1-5 days are required for installation and 1-3 days are required for dismantling
- Installation and dismantling work for Worldwide House to be carried out during office hour from Monday to Friday (No installation on Sat, Sun
and Public Holidays)
Central Worldwide House LED Wall

Worldwide House LED
Package
Gross WeeklyPackage
Rate:
Duration
( Per Hour )
Cost*
(HK$)
120-sec
60,500
180-sec
88,000
240-sec
110,000
360-sec
143,000
LG
Canon
Burberry
Evisu
Longchamp
Lancome
*Remarks: Under the circumstance of WWH full domination, the above packages will be preempted
Standard Chartered
Chopard
Central Worldwide House Full Domination
100%
Domination
of Stunning
Sticker & LED
Highlights:
Immersive advertising
experiences all day and
night
Capture attention and
empowered brand image
effectively
LED Duration
3,600-sec / hour (Full

Domination)
Approx. Size (W x
H) :
(Option 1)
23m x 7m
4-week Package Nett :

*One instance of P+I+D cost inclusive
HK$
2,118,000
Central Worldwide House Full Domination
2015 Log Table*

Worldwide
House
Full
Domination
Commencing
Date
Log 1
Log 2
7 Jan - 3 Feb 4 Feb - 3 Mar
Log 3
Log 4
Log 5
4 Mar - 31
Mar
1 Apr - 28
Apr
29 Apr - 26
May
Log 6
Log 7
27 May - 23 24 Jun - 21
Jun
Jul
Worldwide
House
Full
Domination
Log 8
Log 9
Log 10
Log 11
Log 12
Log 13
Commencing
Date
22 Jul - 18
Aug
19 Aug - 15
Sep
16 Sep - 13
Oct
14 Oct - 10
Nov
11 Nov 8
Dec
9 Dec - 5 Jan
2016
*Remarks:
- Die-cut is subject to quotation
- The installation and dismantling to be conducted within booking period and the actual duration is subject to weather condition
- For Sticker Wrap option 1 (23m x 7m): 1 day is required for installation and 1 day is required for dismantling
- Installation and dismantling work for Worldwide House to be carried out during office hour from Monday to Friday (No installation on Sat, Sun and Publi
Holidays)
Causeway Bay Russell Street Giant LED
SOGO
Paterso
n Street
Fashio
n
Walk
Hysan
Place
8000 sq.ft
New
Mall
to w
d
i
M
n
Prada Coming
Flagship
Coming
Soon!
Soon!
re
qua
S
es
Tim
Lee
Theatr
e
Leighton
Centre
The Lee
Garden
s
Walking Distance
at most from LED to the mall
Min.
New Mall & Store Mall
Shopping Route
Directly face to Times Square the popular shopping and dining spots with over foot traffic
150,000
each day*
Located at a busy pedestrian intersection linking to multiple large scale commercial,
shopping and
entertainment complexes, e.g. Times Square, The Lee Gardens, Hysan Place, SOGO, Fashion
Walk, Paterson St. etc.
Surrounded by numerous international luxury brand flagship stores, effectively reach by
*Source: Times Square Official Website
Causeway Bay Russell Street Giant LED
Location: 54-56 Russell Street
LED Duration
Gross Weekly Rate
180-sec / hour*
Gross 4-week Rate
1,800-sec/hour
(50% Domination)
Remark: 50% of airtime is reserved for landlords in-house usage

*Under the circumstance of 50% domination, the above packages will be preempted
Package Cost
HK$
HK$
41,800
968,000
Causeway Bay Times Square LED
SOGO
Paterso
n Street
Fashio
n
Walk
Hysan
Place
8000 sq.ft
New
Mall
to w
d
i
M
n
Prada Coming
Flagship
Coming
Soon!
Soon!
are
Squ
s
e
Tim
Lee
Theatr
e
Leighton
Centre
The Lee
Garden
s
Walking Distance
at most from LED to the mall
Min.
New Mall & Store Mall
Situated at the main entrance of Times Square popular shopping centre with
Shopping Route
over150,000 daily foot traffic*

Surrounded by multiple high-end shopping malls and luxury brand flagship stores, e.g. The
Lee Gardens, Fashion
Walk, Burberry, Hysan Place, with at most 8 minutes walking distance
Close proximity to MTR station Exit A and taxi drop off point, where is the popular
gathering point of the crowd,
ensures prolonged viewing time
Times Square Official Website
Directly face to the open area of Times Square where over 100 events*Source:
and exhibitions*
will
Mock Up
Location:
1 Matheson Street
Approx. Size :
12.8m (W) x 7.1m (H)
Resolution :
1920 (W) x 1080 (H) pixels
Operating Hours :
10:00 22:00 (12 hours)
Venue
Times
Square Only
Times
Square Only
(3
Consecutive
weeks
Package)
Remarks: Times Square Office & Retail Tenant
Video
(180-sec per hour)
Slide
(90-sec per hour)
<e.g. Duration 30-sec, 6 spots

per hour>
<e.g. Duration 10-sec, 9 spots

per hour>
HK$
39,830
per week
HK$
19,670
(Conversion fee included)
HK$92,000 per 3
weeks
(Conversion fee included)
N/A
per week
Times Square LED

Notes To Advertisers
Live Broadcasting Time Zone
1200/1300hr
1800hr
1800hr 2200hr
Conversion Fee
Other Fees
Video
Air-time charge for 1

hour
(min 1 hour)
HK$38,500
HK$44,000
Each Version
Slide (Advertiser
must submit the
slide in
640 x 480 pixels)
Each Version
Rotation Fee
(per version)
HK$550 (for video)

HK$350 (for slide)
Special
HK$2,900
Technical Crew for 1 hour

(min 1 Hour)
HK$3,500
HK$6,600
HK$1,300 (for first 180sec)
HK$550 (for every extra
30-sec)
Nil
Only one version of

advertisement is allowed
to broadcast within each
week. Additional version
of advertisement for
versions rotation is
involved on top of the net
media cost (per extra
version)
If the air-date is not
Tsim Sha Tsui Harbour City LED

Pacific
Club
Silverco
rd
MTR
Harbo
ur
City
1881
Heritag
e
Cultura
l
Centre
Star
Ferry
Pier
The
Peninsu
la
MTR
Statio
n
Space
Museu
m
MTR
InterContine
ntal
Avenue
of
Stars
Both LED situated at the entrances of the popular high-end shopping centre, Harbour City,
with stunning daily foot
traffic of 250,000*
Surrounded by enormous Luxury brand shop and prestige shopping malls, like Prada, Gucci,
Piaget, 1881 Heritage,
Silvercord, etc.
Numerous tourist attractions, 5-stars hotels and private club house located nearby, such as
Avenue of Stars, Space
*Source: Creamglobal
Ocean Terminal
Canton Road
*
Location:
Harbour City, 3 Canton Road
Harbour City, 54
Canton Road
Approx. Size
:
5m (W) x 3.6m (H)
9.6m (W) x 5.2m (H)
Resolution :
640(W) x 480(H) pixels
1920(W) x 1080(H)
pixels
* Operating
Remarks: The LED on Canton Road is preserved for tenant only
Mon-Fri: 13:00 22:00 (9 hours)
Venue
Video
(180-sec per hour)
Slide
(90-sec per hour)
<30-sec, 6 spots per hour>
<10-sec, 9 spots per hour>
Harbour City Ocean

Terminal OR Canton
Road Videowall
HK$
28,000 per week
HK$
14,500
per week
Harbour City Ocean

Terminal & Canton Road
Videowall
HK$
44,000
HK$
23,000
per week
Harbour City Ocean

Terminal OR Canton
Road & Times Square
Videowall
per week
(20% off the Harbour City rate)
HK$
59,125
per week

<i.e. 25,000 x 80% + $34,125
(TS)>
Remarks: The LED on Canton Road is preserved for tenant only

Harbour City Retail & Office Tenant Discount: 20% ; Harbour City
HK$
29,815
per week

<$12,500 x 80% + $17,115
(TS)>
Harbour City LED

Size of the LED
5m (W) x 3.6m(H) for Ocean Terminal

9.6m (W) X 5.2m (H) for Canton Road
Display Resolution
Commencement
Video & Still Picture: 640 (W) X 480 (H) pixels for Ocean
Terminal
: 1920 (W) X 1080 (H) pixels for
Canton Road
Every Monday
Operation Hours
Mon Fri: 13:00 22:00 (9 hours)

Sat, Sun & Public Holiday: 12:00 22:00 (10 Hours)
Booking Deadline
2 weeks before on-air
Censorship Deadline
12 working days before on-air
Material Deadline
10 working days before on-air
Censorship Material
MOV, MPEG4, WMV format
Production Material
Pal system Analogue beta-cam

Still Picture: Bitmap File (720 (W) x 576(H) pixels, 2MB)
Harbour City LED

Live Broadcasting Time Zone
1200/1300hr
1800hr
1800hr 2200hr
Conversion Fee
Other Fees
Video
Air-time charge for 1

hour
(min 1 hour)
HK$38,000
HK$44,000
Each Version
Slide (Advertiser
must submit the
slide in
640 x 480 pixels)
Each Version
Rotation Fee
(per version)
HK$550 (for video)

HK$350 (for slide)
Special
HK$2,900
Technical Crew for 1 hour

(min 1 Hour)
HK$3,300
HK$6,600
HK$1,200 (for first 180sec)
HK$550 (for every extra
30-sec)
Nil
Only one version of

advertisement is allowed
to broadcast within each
week. Additional version
of advertisement for
versions rotation is
involved on top of the net
media cost
(per extra version)
If the air-date is not
Central
Coda Plaza, No. 51 Garden Road
(SL123C)
Facing Garden Road towards Macdonnell Road, Magazines Gap Road & The Peak
Size
47 (H) X 20(W)
Format
Stick-out Double
Faces Back-lit
Estimated
Traffic
AADT (2007):
- 161,090
Pedestrian Flow:
- N/A
Package
Cost
2013:
HK$198,000/mth
(including 1-time
production)
Available
Period
Remarks
Jan 2013 onwards

- Booking is
subjected to
Landlord final
approval
-No category
protection
Chinese Club Building, Central (SL135A)
No. 21-22 Connaught Rd

Facing Connaught Rd C., Exchange Square Three & footbridge towards HK-Macau Ferry Terminal
Size
70 (H) x 30 (W)
(approx.)
Format
Frontlit Signage
Estimated
Traffic
AADT (2006):
- 136,270
Pedestrian Flow:
- 150,000
HK$98,000 /mth
Package
Cost
Available
Period
Remarks
(including 1-time
production)
Oct 2012 onwards
On Lok Yuen Bldg., 25 Des Voeux Rd, Central

(SL024A)
Facing Pedder Street, Des Voeux Road & The Landmark

Size
71(H) x 37(W)
(approx.)
Format
Frontlit Billboard
Estimated
Traffic
AADT (2012):
- 270,000
Pedestrian Flow
(2012):
- 250,000
2013:
HK$168,000/mth
Package
Cost
Available
Period
Remarks
(including 1-time
production)
Oct 2012 onwards
No. 25-27A Des Voeux Road,

On Lok Yuen Building, Central
(SL024B)
-Situated in the landmark of Central, the site between Connaught Road
Central, Pedder Street and Des Voeux Road
-stand out in the clutter among those nearby billboards. It is highly visible
when passing along Des Voeux Road, which is a key junction connecting
Central to Sheung Wan / Admiralty, hence guarantee high reach potential
Facing to Admiralty
Size
(Approx.)
Facing to Admiralty:
29(H) X 15(W)
Facing to Sheung Wan:
29(H) X 16(W)
Format
Stick-out double faces

front-lit
Estimated
Traffic
All Inclusive
Package
Facing to Sheung Wan
AADT (2012):
- 255,000
Pedestrian Flow:
- 60,500
HK$150,000 /month
(including 1-time
production)
Available
Period
Oct 2012 onwards
Remarks
Subject to landlord
approval
No.118 Queens Rd, Luen Shing Building,

Central (PL472)
Size
Format
Estimated
Traffic
All
Inclusive
Package
Approx. 29.5(H) x
19.6(W)
Double faces Frontlit
Signage
Pedestrian Flow:
- 250,000
HK $ 96,000 / mth
(including 1-time
production)
Available
Period
Oct 2012 onwards
Remarks
Booking is subjected to
Landlord final approval
Advertising Opportunity:
Surrounded by many grade-A commercial buildings & banking service centers, suitable for luxury brands which
targets to the business elites & professionals
Facing the Central-Mid-levels escalators which leading to different fine dining and bars outlets, along the
Lyndhurst Terrace. Hence, it gains additional media exposure at happy hours and after works for both upscale
locals and expatriates.
Causeway Bay
Roof of Victory Court, Causeway Bay

(SL257A)
Facing Victoria Park and Island Eastern Corridor

Size
20 x 110 (HxW)
(approx.)
Format
Froutlit Signage
All
Inclusive
Package
Cost
HK$120,000/mth
(including 1-time
production)
Available
Period
Oct 2012 onwards
Remarks
Subject to Final
Confirmation
Roof of Victoria Court, Causeway Bay
No.60-62 Yee Wo Street, Causeway Bay

(SL265A)
Situated in Yee Wo Street, the main shopping and dining area of Causeway Bay
Facing high traffic flow from Wanchai towards Tin Hau
Size
Approx.
70 (H) x 26 (W)
Format
Front-lit Signage
Estimated
Traffic
AADT (2008):
- 55,000
Pedestrian Flow:
- 500,000
HK$150,000/mth
Package
Cost
(including 1-time
production)
HK$450,000 / 6mth
Available
Period
12 Oct 2012
onwards
Remarks
Subject to
landlord final
approval
Site Map
No.2-10 Great George Street, Causeway Bay
(PL629)
Face to Hennessy Road

(EX01,09-14)
Face to Paterson Street (EX06-08)
Face to Hang Lung Centre(EX03-05)
Hong Kong
Mansion

(PL629)
EX01
EX14
EX13
EX12
EX11
EX10
EX01
EX02
EX01
- Facing to Great George St. & Yee Wo St.
EX09 to 14 - Facing to Yee Wo Street
EX02 - Facing to Great George St.
EX09

(PL629)
EX08
EX07
EX04
EX03
EX05
EX06
EX03
EX04to06
- Facing to Great George St.

- Facing to Paterson St.
EX07
EX08
- Facing to Paterson St.

- Facing to Paterson St. & Yee Wo St.
Surrounded by many luxury product branches, famous shopping malls and dining places, its highly
recommended to those luxury brands which target to mainland China visitors:
- Nearby many luxury products branch, eg. OMEGA, King Fook Jewellery etc
- Shopping malls like SOGO Department Store, World Trade Centre, The Lee Gardens, Times Square and so on
- Dining places like Lee Theatre Plaza and in Times Square etc
Situated at the junction of Hennessy Road, Paterson St. and Yee Wo st., with a daily high traffic flow
nearly 150,000 and pedestrian flow reaches nearly 500,000. High visibility as it is a must pathway from
Wan Chai / Causeway Bay to the rest of Kowloon via the Eastern Harbour Tunnel
Specification of
(PL629)
Location
Size & Format
Availability
Package Cost
EX01
External wall of the mall
(Face to Great George St. and Yee
Wo St.)
Approx.
5758mm(H) x 6318mm(W)
Format: Front-lit signage
Jan 1 June 30, 2013
HK$238,000/mth
(including 1-time production)
EX02
(Face to Great George St.)
Approx.
9420mm(H) x 6318mm(W)
Jan 1 June 30, 2013
HK$208,000/mth
EX03
(Face to Great George St.)
Approx.
10612mm(H) x6318mm(W)
Jan 1 June 30, 2013
HK$140,000/mth
EX04 to EX07
(Face to Paterson St.)
Approx.
12229mm(H) x6318mm(W)
Jan 1 June 30, 2013
HK$138,000/mth
EX08
(Face to Paterson St. and Yee Wo
St.)
Approx.
4780mm(H) x 6318mm(W)
EX09 to EX14
(Face to Yee Wo St.)
Approx.
11503mm(H) x6064mm(W)
Jan 1 June 30, 2013
Jan 1 June 30, 2013
HK$105,000/mth
HK$165,000/mth
Remarks: 1) Minimum1 mth booking and must start on every 1st day of the calendar month
2) Landlord shall have the right to terminate by 7 days prior written notice.
No.418 Hennessy Road, Yau Kwong Building

(SL115A+B)
A+B
Size
26(H) x 66(W)
(Approx.)
Format
Estimated
Traffic
All
Inclusive
Package
Front-lit Signage
AADT (2012):
- 110,000
HK$178,000 nett/mth
(Including 1-time
production)
Available
Period
Oct 2012 onwards
Remarks
Subject to landlord final

approval
Highly exposed to all traffic on Canal Road flyover to & from the Aberdeen Tunnel. Prolonged viewing time
in peak driving hours given traffic congestion. The giant billboard guarantee on-target reach to affluent
groups as it is a must pathway between the southern part of Hong Kong and urban downtown (eg.
Causeway Bay, Wan Chai)
No.418 Hennessy Road, Yau Kwong Building

(SL115C)
Mock Up
Size
C - Front
(Approx.)
Format
Estimate
d
Traffic
Front side - Facing to Canal Road flyover to and from
Aberdeen Tunnel
All
Inclusive
Package
Mock Up
C - Back
Back side - Facing Hennessy Road, it delivers high

visibility from the Central towards Causeway
Bay direction
28(H) x 14 (W)/ face

(Total 2 faces)
Stick-out Double Faces
Front-lit
AADT (2012):
- 110,000
HK$108,000 nett/mth
(Including 1-time
production)
Available
Period
11 Sep 2012 onwards
Remarks

approval
Chinaweal Centre
No.414-424 Jaffe Road, Wan Chai(SL249A)
Facing Canal Road Flyover (target traffic to and from Cross Harbour Tunnel)
Size
3.1m(H) x
13.85m(W)
(approx.)
Format
Front-lit Signage
Estimate
d Traffic
Daily Traffic Flow

of Canal Road
Flyover:
- 288,150
All
Inclusive
Package
Available
Period
HK$70,000 /mth
(including 1-time
production)
Immediate
onwards
Wan Chai
Site Map:
SL269A
SL074AB
SL117A/B/C
SL059A/B/C
SL126A/B/C
SL-248
Wan Chai Ferry Pier, Wan Chai (SL269A)

Face 1 & 3 :
Size
(approx.)
6.1m(H) x 23.1m(W) (each)

Face 2 & 4 :
6.2m(H) x 21.8m(W) (each)
Format
Estimated
Traffic
All Inclusive
Package
Front-lit banner
AADT (2011) : 100,000
2012:
HK$ 420,000 / month
for 4 x faces
(including 1-time
production)
Availability
Reference photo
Remarks
Nov 2012 Onwards

approval
Site Highlights :
Strategic location besides the HK Convention & Exhibition centre, & direct facing the Golden
Bauhinia
Square. Hence, it offers a golden opportunity to right hit the business travelers & mainland
China visitors
The site is of 4-side view with clear environment. It attracts daily high traffic along the
Wan Chai Ferry Pier, Wan Chai (SL269A) - Neon Sign
Face 1
Face 4
Face 1
Face 2
Face 2
Face 3
Mock Up
Face 3
Face 4
View from star Ferry @ Victoria Harbour
Format
Face 1
- Neon sign (Channel letter without

backing) + Frontlit signage/Painting work
Face 2 to 4 - Frontlit signage
Mock Up
Site map - Wan Chai Ferry Pier, Wan Chai (SL269A)
View from Golden Bauhinia Square
Site Highlights :
Strategic location besides the HK Convention & Exhibition centre, & direct facing the
Golden Bauhinia
Square. Hence, it offers a golden opportunity to right hit the business travelers &
mainland China visitors
The site is of 4-side view with clear environment. It attracts daily high traffic along the
Convention
Avenue to/from Cross Harbour Tunnel and Central. Besides, it is also visible at Avenue of
Southorn Garden, No. 2 O'Brien Rd,

Wanchai (SL-248)
Above the Wan Chai Computer Centre
Unit A: 9 (H) x 76 (W) Lshape
Size
Unit B: 9 (H) x 42 (W)

Unit C: 6.8 (H) x 130 (W) Lshape
Format
Front-lit Signage
Estimate
d
Traffic
Pedestrian Flow:
- 150,000
All
Inclusive
Package
Unit
HK$
Unit
HK$
Unit
HK$
A:
72,000 / month
B:
30,000 / month
C:
72,000 / month
Availabl
e Period
Unit A: 3 Aug 2013

onwards
Unit B: Mar 2013
onwards
Unit C: Mar 2013
onwards
No.4 OBrien Road (SL126A/B)
The main passage between MTR station & main Government Towers & HK Convention &
Exhibition Centre
Size
Unit B
Unit A: 5.7H x12.4

W
Unit B: 10H x24W
(approx.)
Unit A
Format
Unit A: Stick-out
Double Faces Backlit
Signage
Unit B: Front-lit
Signage
Estimated
Traffic
AADT (2006):
- N/A
Pedestrian Flow:
- 120,000 150,000
All
Inclusive
Package
Cost
Available
Period
Unit A: HK$
33,000/mth
Unit B: HK$
65,000/mth
(including 1-time
production)
Unit A:
Apr., 2013
onwards
Unit B:
Jan., 2013 onwards
No.4 OBrien Road (SL126C1/C2)
Exhibition Centre
Size
Unit C1
Unit C2
Unit C1:8H x
18W
Unit C2:8H x
15W
(approx.)
Format
Front-lit Signage
Estimated
Traffic
AADT (2006):
- N/A
Pedestrian Flow:
- 120,000
150,000
Package
Cost
HK$ 38,000/mth
per unit
(including 1-time
production)
Available
Period
Remarks
C1:
17 Oct 2012
onwards
C2:
28 Oct, 2012
onwards
No.8 OBrien Road (SL117A/B/C)
Exhibition Centre
Size
Format
Estimated
Traffic
All
Inclusive
Package
Cost
10H x 7.5W (approx.)

per unit
Back-lit Signage
AADT (2006):
- N/A
Pedestrian Flow:
- 120,000 150,000
HK$ 38,000/mth
per unit
(including 1-time
production)
Unit A, B:
Sep 2012 onwards
Unit A
Unit B
Unit C
Available
Period
Remarks
Unit C:
Sep 2012 onwards
(except 5 Jan ~ 20 Jan,
2013 )
Unit A, B, C is feasible
To combine into 1 unit
Unit A
Unit B
Unit C
32 OBrien Road (SL074AB)

The main passage between Wan Chai MTR station & main Government Towers & HK Convention &
Exhibition Centre
Size
(approx.)
Format
Estimate
d Traffic
A: 8(H) x 16.5(W)
B: 8 (H) x 10 (W)
L-Shape Backlit
Signage
Pedestrian Flow:
- 120,000 150,000
A+B
All
Inclusive
Package
HK$60,000 / mth
(including 1-time
production)
Available
Period
2 Oct, 2012 onwards

(except 17 Mar, 2013
~ 31 Mar, 2013 )
Remarks
Subject to landlord
final confirmation
Tsim Sha Tsui
Star House, Tsimshatsui (SL207A)

Located at Canton Road, opposite to 1881 Heritage
Size
(approx.)
Format
Estimate
d Traffic
Package
Cost
46(H) x 17(W)
Front-lit
AADT :
- 184,130
Pedestrian Flow :
- 150,000
2012 & 2013:

HK$265,000 / mth
(including 1-time
production)
Available
Period
Jan 2013 Onwards
Remarks
Extra P&I:
$15,000/instance
Star House, Tsim Sha Tsui (SL207B&C)

Size
(approx)
Format
Package
cost
Availability
Remarks
40(H) x 15(W) / each
Frontlit Banner
HK$ 520,000 for two

billboards /month
(including 1-time
production)
Nov 2012 only

& Jan 2013 onwards
Booking is subject to
landlord final approval
Panel C is facing the Star Ferry Pier and at the side of walkway
to Harbour City main entrance
Panel B is right next to 1881 Heritage & Canton Road
Park Hotel, 61-65 Chatham Road South

(SL-274A)
- Facing Centenary Garden
Size
Approx.
33H x 82W
Format
Frontlit Signage
Estimated
Traffic
AADT (2012):
- 105,500
Pedestrian Flow:
- 102,000
All
Inclusive
Package
2013 Jan-Jun:
Hk$238,000/mth
(including 1-time
production)
Available
Period
Jan 2013 onwards

(Except Feb)
Remarks
Booking is
subjected to
landlord final
approval
It is a giant billboard site located at DNA shopping mall. High visibility as it is a must passing through from the
East Tsim Sha Tsui to the heart of Tsim Sha Tsui, through direct access to Cameron Road
Given the East Tsim Sha Tsui is a hot entertainment spot for youngsters with karaoke, western & Japanese dining
fashion shops surround, it is highly recommended to digital products (eg. camera, mobile phone), fashion brands,
food & beverages & so on
Park Hotel, 61-65 Chatham Road South

(SL-274B)
- It situates at the junction between Chatham Road and Cameron Road with high vehicular flow - a key pathway
from Tsim Sha Tsui to the Hong Kong Island through the Cross Harbour Tunnel
Size
Mock-up
Approx. 28H x
67W
Format
Frontlit Signage
Estimated
Traffic
AADT (2010):
- 104,060
Pedestrian Flow:
- 100,000
All
Inclusive
Package
HK$85,000/mth
Nov 2012 Jan
2013:
HK$168,000/mth
(including 1-time
production)
Available
Period
2012: Nov-Dec
2013: Feb
onwards
Remarks
Booking is
subjected to
landlord final
approval
Lyton Building, No. 32-48 Mody Road (SL229A)

Near by K11 Mall and TST Subway Exit N4
Size
53H x 21W
(approx.)
Format
Front-lit Signage
Estimate
d Traffic
AADT (2006):
- N/A
Pedestrian Flow:
- N/A
Package
Cost
(2011)
Available
Period
Remarks
HK$ 74,000/mth
(including 1-time
production)
Immediate
Onwards
Hung Hom CTS Logistic Centre towards PRINCESS MARGARET ROAD

CTS-A
Serial No.
Location
Size
Fees
P&I Fees
Availability Date
CTS-A
CTS Logistic Centre (Princess Margaret RD)
(H) 25m X (W) 21m
HKD 380,000 per month ( Govt Rates & Electricity Fee inclusive )
HKD 80,000 per incident
01 May 2011 onwards
(
)
( )
(
)
( )
Hong Kong MRT Advertising

Samples
Central
Causeway Bay
Digital Panel Zone

The Power of Digital Panel Zone
2-3 pairs of 65 portrait HD Panel
Located near premium shopping malls
Causeway Bay Station Times Square, Sogo, Hysan Place
Central Station The Landmark, IFC
Rotation of multiple visuals and image-flow execution
Enhance domination impact
Poster extension with bunting, floor vision and pillars
Causeway Bay Station
Central Station
PANDORA
Digital Panel Zone
Central Station Platform up to St. Georges Building (Exit F)
Digital Panel Zone

Location Map
Central Station Platform up to St. Georges Building (Exit F)
Digital Panel Zone

Central Station
Enhance zone
domination impact in captive environment
2 pairs of twin HD panels + poster extension
Buntings
Floor vision
Pillar x 2
SHISEIDO
Digital Panel Zone
Causeway Bay Station Jardines Crescent (Exit F)
Digital Panel Zone

Location Map
Causeway Bay Station Jardines Crescent (Exit F)
Exit F leading to
Jardines Crescent / Hysan Place
Digital Panel Zone

Causeway Bay Station
Enhance zone domination impact in
captive environment
Buntings
3 pairs of twin HD panels + poster extension
Floor vision
ADVERTISING
AT
HONG KONG INTERNATIONAL
AIRPORT
LOCAL ARRIVALS COVERAGE

NETWORK
Arrivals Central Concourse, L5, T1,HKIA
Network covering almost 100% arriving passengers through high frequency reach of
advertisement along the arrivals journey
DIGITAL DESTINATION NETWORK

Arrivals Level 5, Terminal 1 (Non-Restricted Area)
Maximum awareness with consecutive digital panels ensuring impact at the

flow of traffic
Star Alliance
Format: Ceiling Banner (Double-Sided), Check-in Area, L7, T1

87
Emirates
Format: Exhibition Site (E3), Departures Check-in Hall, L7, T1

88
Asia Miles
Format: Exhibition Site (E3), Departures Check-in Hall, L7, T1

89
CALC
Format : Arrivals Central Concourse Zone Domination, L5, T1

90
Eva Air
Format: All Departures Frequency Network

91
Finnair
Format: All Departures Frequency Network

92
Finnair
Format: Digital Boarding Gate Network, Departures L6, T1

93
Cathay Pacific
Format: Baggage Reclaim Focus Network, Arrivals L5, T1

94
American Airlines
Format: Buffer Hall Ligthbox, Arrivals L5, T1

95
Hong Kong Express
Format: Lightbox on Wall, Arrivals Level 3, Skypier

96
Qantas Airlines
Format: Ambient Network, Connecting paths between Airport and Airport Express
97
Airbus
98
Delta Airlines
Format: Trolley Network (500-1500 Trolleys)

99
Available
Format
Taxi Top (Standard Lightbox/ 3D
Die-cut Lightbox)
Taxi Body (4-Door/ Superside)
Taxi Top
Standard Lightbox
TAXI | Standard Lightbox (AIA)
Taxi Top
3D Die-cut Lightbox
TAXI | 3D Die-cut Lightbox (Prudential)
Taxi Body
4-Door
TAXI | 4-Door (Target INS)
Taxi Body
Superside
TAXI | Superside (I.T. Choocolate)
Taxi Body + Standard Lightbox Top
TAXI
Superside Display + Standard Lightbox Top: HK $4,700 / taxi / month for a 6-months display
DISPLAY EMBARK DATE = MUST fall into 2015

Number of units : 50 UNITS
INCLUSIVE OF:
1.
2.
3.
4.
5.
6.
Booked taxis 6-month media rental

1-time standard production & installation for the advertising display
1-time standard production & installation for the lightboxs duratran
Installation venue, manpower & other miscellaneous costs
Entirely subject to taxis availability & on a first-come-first-served basis
Taxi reserves all the rights for the final explanation of the terms above
* Validity of this offer till 14 November 2015
TAXI
TIME
| SENSITIVE OFFERS
Taxi Body
TAXI
4-Door Display (Body Stickers): HK $ 858/ taxi / mth for a 6-months display (250 units)
HK $ 836 / taxi / mth for a 6-months display (300 units)
HK $ 781 / taxi / mth for a 6-months display (500 units)
Superside Display (Body Stickers):HK $1320/ taxi / mth for a 6-months display (250 units)
HK $1078 / taxi / mth for a 6-months display (300 units)
HK $990 / taxi / mth for a 6-months display (500 units)
DISPLAY EMBARK DATE = MUST fall into 2015

MINIMUM BUY: 50 UNITS
The packages above are inclusive of:
1. Booked taxis rental / media cost for the period of display

2. 1-time standard production & installation for the advertising display
3. Installation venue, manpower & all miscellaneous costs
4. Taxis are booked on a first-come-first-served basis and the actual availability & installation
schedule
needs to be double checked with Taxi upon signed booking confirmation
5. Taxi reserves all the rights for the final explanation of the terms above
* Validity of this offer till 14 November 2015
TAXI
TIME| SENSITIVE OFFERS
Central Hong Kong Digital

outdoor LED Screen
World-Wide House LED
Situated in the heart
of Central Business
District in Hong Kong
Located at one of the busiest intersection with
57,880* average daily car traffic flow
The largest LED with high visual and audio

quality in central
Head on to the traffic of Pedder Street and

Des Voeux Road, highly visible to capture the
attention of pedestrians and drivers
*Source: The Annual Traffic Census 2009, Transport Department
Prominent Locations
Represent Quality Audiences
To Wan Chai
To IFC/
Exchange
Square
From Mid Level

East/ Lan Kwai
Fong
To Mandarin Oriental/
Hotel Legislative
Council
To Admiralty
Reach High Profile Elites &

Shoppers
Pioneer in Central Business

District
1.5 Million
Grade A offices are
located
Most of Conglomerates
Surrounding the District
Highest
Concentration
of world-leading fashion
flagships,
5-stars Hotels & dining outlets
Potential Customers
with High Spending Power
87,102
white collars
work in Central & West District
50%
are Professionals,
Managers, Executives and

Businessmen (PMEB)
42%
earn $25,000 or above

salary in monthly average
Source: 2006 Population by-census
Enhance Brand Awareness

Efficiently
Long Viewing Time
1 min 15 sec waiting time
across the road*
Repeated Brand Exposure

Broadcast 7 days a week
Cover the prime time everyday
Functional Flexibility
Flexible broadcasting schedule &
Support Live-feed & Real-time info
High Creativity
Tailor-made
the best creative executions
*Traffic light waiting time for acrossthe road from The Landmark to Citibank
Central World Wide House LED Wall

World Wide Hose LED
Package
Gross Weekly Rate:
Fancl
Canon
Guotai Junan (HK)

Ltd
Sun Hung Kai

Securities
Samsonite
PIAGET
Agricultural Bank of Chin
Dunhill
Remarks: Please refer to LED Notes to Advertisers
Central World Wide House
Tudor
TAG Hauer
Qeelin
Zenith
Piaget
Remarks: Please refer to LED Notes to Advertisers

Hong Kong Outdoor Advertising Agency - OOH

Încărcat de

Informații document

Titlu original

Drepturi de autor

Formate disponibile

Partajați acest document

Partajați sau inserați document

Opțiuni de partajare

Vi se pare util acest document?

Este necorespunzător acest conținut?

Drepturi de autor:

Formate disponibile

Hong Kong Outdoor Advertising Agency - OOH

Încărcat de

Drepturi de autor:

Formate disponibile

www.sovereignmediajp.

Hong Kong Outdoor

Central Worldwide House Window Sticker

Average daily traffic flow of this area is

Central Worldwide House Window Sticker

Location : Worldwide House, 19 Des Voeux Road

4-Week Package Nett :

Mega Size: 45m x 10.5m

Central Worldwide House Window Sticker

Central Worldwide House Window Sticker

2015 Log Table*

7 Jan - 3 Feb 4 Feb - 3 Mar

Central Worldwide House LED Wall

Central Worldwide House Full Domination

3,600-sec / hour (Full

4-week Package Nett :

Central Worldwide House Full Domination

2015 Log Table*

7 Jan - 3 Feb 4 Feb - 3 Mar

Causeway Bay Russell Street Giant LED

New Mall & Store Mall

*Source: Times Square Official Website

Causeway Bay Russell Street Giant LED

Location: 54-56 Russell Street

Gross Weekly Rate

Gross 4-week Rate

Remark: 50% of airtime is reserved for landlords in-house usage

Causeway Bay Times Square LED

New Mall & Store Mall

over150,000 daily foot traffic*

Causeway Bay Times Square LED

12.8m (W) x 7.1m (H)

1920 (W) x 1080 (H) pixels

10:00 22:00 (12 hours)

Causeway Bay Times Square LED

<e.g. Duration 30-sec, 6 spots

<e.g. Duration 10-sec, 9 spots

(Conversion fee included)

Times Square LED

Air-time charge for 1

HK$550 (for video)

Technical Crew for 1 hour

Only one version of

Tsim Sha Tsui Harbour City LED

Tsim Sha Tsui Harbour City LED

Harbour City, 3 Canton Road

5m (W) x 3.6m (H)

9.6m (W) x 5.2m (H)

640(W) x 480(H) pixels

Tsim Sha Tsui Harbour City LED

<30-sec, 6 spots per hour>

<10-sec, 9 spots per hour>

Harbour City Ocean

28,000 per week

Harbour City Ocean

Harbour City Ocean

(20% off the Harbour City rate)

(20% off the Harbour City rate)

Remarks: The LED on Canton Road is preserved for tenant only

(20% off the Harbour City rate)

(20% off the Harbour City rate)

Harbour City LED

5m (W) x 3.6m(H) for Ocean Terminal