Documente Academic
Documente Profesional
Documente Cultură
Entrepreneurship
By
Robert D Hisrich
Michael P. Peters
Dean A. Shepherd
Case Study
THINK!!!
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The Entrepreneurial
Identification and Evaluation of Opportunities:
Process
Opportunity assessment
Creation and length of opportunity
Real and perceived value of opportunity
Risk and return of opportunity
Opportunity versus personal goals and skills
Competitive environment wrt Pakistan
(Porters Diamond)
The
Entrepreneurial
Develop Business Plan
Title page
Process
Table of content
Executive summary
Major section
Description of business
Description of industry
Technology plan
Marketing plan
Financial plan
Production plan
Organization plan
Operational plan
Summary
bibliography
The Entrepreneurial
Process
Resources Required
Determine resources required
Determine existing resources
Identify resource gaps and available
suppliers
Develop access to needed resources
The Entrepreneurial
Process
Manage the Enterprise
Develop management style
Understand key variables for success
Identify problems and potential problems
Implement control system
Develop growth strategy
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Types of Start-ups
Lifestyle firm: A small venture that supports
Role of Entrepreneurship in
Economic Development
Product evaluation process
Process of developing & commercializing an innovation)
Iterative Synthesis:
Interaction of knowledge and social needs that start Product
development process
Ordinary Innovations:
New product with little technological change (M Bulb / Tube
light)
Technological Innovations
New product with significant technological advancement (ES)
Breakthrough
New product with some technological change (VCR/DVD)