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GROUP MEMBERS

Muhammad Usman
Fahad Ali Khan
Waleed Ahmed
Imran Majeed
Talha Bin Saeed

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RECRUITMENT and
SELECTION of
knowledge workers
and its impact on
performance of pia

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LOGO AND SLOGAN


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INTRODUCTION
Pakistan International Airline (PIA) is the national
flag carrier of Pakistan and the largest airline in
terms of fleets and destinations in the country.

It operates in 24 Domestic destinations and 34


International destinations in 27 countries across
three continents (Asia, Europe and North America).

Currently PIA holds the operational fleet size of 34


aircrafts and 0.027% of employed labor force of
Pakistan (Pakistan Economic Survey 2014-15) works
in this organization.
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HISTORY
Pakistan got independence in 1947, during that
time there was only one minnow airline named
Orient Airways operating in the country, which
was owned by Mirza Ahmed Ispahani and Adamji
Dawood,

The financial constraints faced by the private


airline mulled Government of Pakistan to establish
a new airline and on 10th January, 1955

It was decided to merge Orient Airways with new


proposed national airline named Pakistan
International Airlines Corporation. 6
First Chairman Mr.Mirza Ahmend Ispahani

First Managing
Director Mr.Zafar Ul Ihsan
First
International In 1955, PIA operates its first international
Route flight from Karachi to London

First Airline to In 1964, PIA was the first Non-communist


China Airline which flew to China

Golden Years of Era of 1959 to 1964 is considered as the


PIA golden era of PIA

Cross Atlantic In 1961 PIA started its flight from Karachi to


Service New York.

In 1960, PIA became the first Asian Airline to


Jet-Aircraft operate Jet aircraft
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VISION
To be a world class airline exceeding
customer expectations through dedicated
employees, committed to excellence.

MISSION
Offering quality customer services and
innovative products

Participating in global alliances

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GROUND SUPPORT AND
ENGINEERING SERVICES
PIA provides ground support and engineering Services
to the international airlines. Ground support services
include check in, baggage handling, catering Services

Ground Support Engineering Services

Turkish Airline Turkish Airline


Air China Philippine Airline

Saudia Airline
Gulf Air
SWOT ANALYSIS
STRENGTHS
PIA has status of being Flag Carrier of
Pakistan.
Highest Market Share at domestic
network.
Booking Offices in all major cities both at
domestic and International
PIA has well established brand as its
oldest airline in Pakistan.
Halal meat available at all flights.
Electronic ticketing by web and through
SMS 10
WEAKNESSES
Old aging fleet of PIA causing higher operating cost.
Huge burden of Employees which cause financial
burden.
Inadequate space on the aircraft
Charging of higher fare as compared to competitors.
Lack of marketing activities as compared to
competitors.
Poor quality of food/service on board specially in
domestic flights
Salary structure not competitive as compared to
market
Irrational Promotion & Increment policy providing
same benefit to all type of employees including those
who do not perform as per their job description. 11
OPPORTUNITIES
PIA has huge potential market in Middle
East if PIA upgrades its fleet.
PIA has largest domestic network and by
proper route planning PIA can generate
huge amount of Revenue with higher profit.
PTDC provides favourable market for
domestic as well as international sectors for
the airline
PIA can generate more revenue by
attracting customers through Web and
Mobile Reservations system.
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THREATS
Political instability and law and
order situation.
Rising fuel prices in the world.
Over staffing at all levels
Frequently rising Airlines fare
Fast growing domestic and
international competitors

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HUMAN RESOURCE
MANAGEMENT AT PIA
22000 employees are currently engaged in
serving PIA
Engineering is the biggest department of PIA
after which is IT department, marketing, and
finance.
In average organizations there is only one
human resource manager who is taking over all
the responsibilities but as PIA is a big
government organization it has conglomeration
of 10 HR managers at each city 14
RECRUITMENT

The function of recruitment is actually


to fulfill the man power requirement of
PIA Organization

The human resource department first


determines the vacancies which need
to be filled up by internal promotions. If
there is no availability of employees for
the vacancy than the external
recruitment process is followed. 15
RECRUITMENT METHODS

External Recruitment Methods

Internal
Recruitment Methods

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EXTERNAL RECRUITMENT
METHODS
CLOSED
SEARCHE
S

E
W TMI
OR U
M R T IES
OU D O EC N NC
TH F R E
LINKS G
A
WITH
INSTITUTE
S
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EXTERNAL RECRUITMENT
Contd

Ads in Newspapers

Job Fairs
OPEN
SEARCHE Walk- ins
S
PIA Website

TV , Radio Commercials

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INTERNAL RECRUITMENT METHOD
Vacancies can be filled by
analyzing employee talents and
improvement and then
redeploying them from on
position/department to another
In order to nurture the talents of
the employees within an
organization, employees are
selected through the process of IJP
(Internal Job Posting)
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PHASES IN THE RECRUITMENT
PROCESS
Pre-
Recruitment
Phase

Post-
Selection
Recruitmen Key
Recruitment
Activities t Process Activities

Key Selection
Activities

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CRITERIA OF
RECRUITMENT PROCESS

Determine the Vacancies


Considering the Sources
Preparing and Publishing Information
Processing and Assessing Application
Notifying Applicants

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METHODS OF SELECTION

Interview Panel
Application forms
Physical Test
Grooming Test
General Test

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TRAINING AND
DEVELOPMENT

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I Hear And I Forget
I See And I
Remember
I Do And I
Understand
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TRAINING
Attempt to improve current or
future employee performance

Training and Development


Need = Standard
Performance - Actual Performance

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TRAINING

An initial training is given to all the newly


inducted employees to build the basic
knowledge, skills and abilities required to
perform their jobs efficiently and with the
passage of time as the new technology
introduces or other changes in the market
situations, trainings are given to the
existing employees.

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G
IN
AIN ODS
TR H
T by
ME ED
US IA
P
ON THE JOB

OFF THE
JOB
COURSES OFFERED AT
PTC
Customer Service
Engineering &
Maintenance
Flight Operations
Information Technology
Management
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REASONS OF DECLINE
.Over the years the number of destinations
served by PIA has reduced and in contrast
Emirates which was built in 1985 has
outreached to 136 destinations across five
continents. DESTINATIONS IN DESTINATION IN
AIRLINE
1987 2016
Pakistan 60 (Including
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International domestic and

Airline International)
Emirates Airline 11 136
Etihad Airways Not existed 91
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FLAWS IN
SERVICES
Flight delay
Flight cancellation
Unpleasant Cabin Crew.
Inordinate delays due to VIP Protocols.
Frequent employees Strike.
Ageing Aircrafts.
Poor Management
Nepotism
Fake Booking by Travel agents

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PIA is over staffed; the number of people
per aircraft is very high: PIA has more than
430 employees per aircraft whereas the
international standard is around 100
employees.

One of the main problem in PIA is the


governance structure. There have been
compromises on merit, on commercials
consideration and on complying with law..

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HOW TO REVIVE PIAS LOST
GLORY
Downsizing of Employees
In order to survive in market PIA must adopt downsizing of
employees
Hiring of Knowledge Workers
PIA must select knowledge workers that knows how to get
the job done and improve the performance of departments
Employee Reduction Strategies:
PIA must offer golden handshakes and early retirements to
the number of employees which are at surplus. This way
the organization can get rid of overloaded employees.

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RECOMMENDATIONS
Recruitment and Selection process should be fair
and not biased i-e
Everybody should be selected on merit
Illegal discrimination should be avoided
(Race, Gender, Disability, Religion)
PIA should adopt transparent policy that
employees should be promoted on merit basis.
Chairman of PIA should be appointed
from within the organization.
Improve technical training programs
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