Case Overview

On Sep 1982, 7 people in the Chichago area died after taking Tylenol t

We believe our first responsibility

is to the doctors, nurses&patients,
to mothers&fathers, and all others
who use our products and
services
1. Although Johnson & Johnson took a massive short-term loss
as a result of its actions, it was cushioned by the relative
wealth of the company. Should it have acted the same way if
the survival of the firm were at stake?
The customers had lost their trust with their product a
The moral minimum is to remove the product only from The Midwest Ar
 It would not be appropriate for
Johnson&Johnson to allow a third world
country to take the product. It was
unethical to consider it and it could cause
more damage to their reputation