TRANSPORTAT

ION

SAM/BYRD/FER
 What are key
products/services?
-It is a services that let the
customers calling the taxi easier by
using an application on
smartphones.
 founder
Travis Kalanick

He is an American entrepreneur and Co-founder of Uber.

In 2014, he entered the Forbes list of the 400 richest

Americans at position 290, with an estimated net worth of $6
billion.

In 2009, along with Garrett Camp, Kalanick founded Uber, a

mobile application that connects passengers with drivers of
vehicles for hire and ridesharing services.
 What is the value
proposition for customers?
- Convenience for the customers by
using the application to grab the taxi

- The services is very comfortable for the

customers.
What is their target market?

-people who works in high

trafficked area

-people who do not have their

own car

-every gender, over 16 years

old
 How is the product being
sold to customers?
It was sold to the customers by
let them use the online
application to call the Uber
drivers.
How long is the business
operate?
It was operate since March
2009 (7 years).
How successful has the
business been (e.g.
Uber was founded by Travis Kalanick
and Garrett Camp in 2009 and
revenue)?
expanded in 2012.

Its the 48th most powerful

company in America.

The company was valued 62.5

billion dollars.
In which places/countries is
the business active?
The service was available in
over 76 countries and more
than 473 cities worldwide.
 References
http://www.inc.com/larry-kim/23-crazy-facts-about-uber-the-51-bil
lion-startup-success.html

https://www.uber.com/

http://www.economicsofinformation.com/2015/09/uber-is-on-growt
h-fast-track.html