Documente Academic
Documente Profesional
Documente Cultură
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Overview
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Environmental Factors in India:
- Perception of Time
Politics
- Political climate hindered business in the past
- Nepotism
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Social Media Trends
World Wide
Prevalence of Internet and Smartphones
- Mobile traffic now exceeds desktop traffic
- 2 billion consumer worldwide own a smartphone
India
Use of Facebook and WhatsApp on the Rise for both
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Sociocultural Aspects
High Context Culture
- Focuses Decisions and Activities on Personal
Face-to-Face Interactions
Shifting Demographics
- 65% of Population is 35 and Under
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Traditional Marketing Mediums
- Trust is Higher in Physical, Printed Materials
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Jindal Steel and Power Limited
Subsidiary of the Jindal Group Conglomerate
Environmental Achievements
B. Use social media to navigate through this tough period and escape
the bad PR they have gotten from the allegations?
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Recommendations
Social Media Presence:
- Transparency & Community
Involvement
University Outreach
QR Code
Referral Program
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