Map Chart

When we have any kind of location data whether its postal codes, state abbreviations,
countries, or our own custom geo coding weve got to see our data on a map.

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Tree Maps

To show lot of information in a very small amount of area

Useful when we have different measures and dimensions and when we want to see the
most important ones
Above chart depicts how much of profit was contributed by different product categories
across different regions. Left to right the profit % reduces and regions are grouped by color.

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Packed Bubbles

Similar to Tree Maps which is useful in depicting lot of information in a very small amount of
area
Size & Color of the bubbles highlight the top performing product categories.

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Word Clouds

Word Clouds showing high-profit states popping out among all other states
Useful for showing lot of information in a very small amount of area

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Bullet Chart

Bullet graphs compare a primary measure to one or more other measures and presents this in
the context of defined performance metrics. Bullet graph tells us instantly how the primary
measure is performing against overall goals.

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Heat Map

Heat maps are a great way to compare data across two categories using color. The effect is to
quickly see where the intersection of the categories is strongest and weakest.

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Scatter Plot

Scatter plots are an effective way to give us a sense of trends, concentrations and outliers that
will direct to where we want to focus our investigation efforts further.

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Funnel

Funnel charts are a type of chart, often used to represent stages in a sales process and show
the amount of potential revenue for each stage. This type of chart can also be useful in
identifying potential problem areas in an organizations sales processes.

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Bump

Bumps charts can be used as before - after comparison charts. It can be utilized to understand
changes in rankings, part-to-whole relationships or values.

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Waterfall

Waterfall charts are great, especially for visually showing the contribution of parts to a whole.
The waterfall chart is normally used for understanding how an initial value is affected by a series
of intermediate positive or negative values.

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Pareto Chart

Pareto Charts are useful to see the relationship between dimensions to a measures. Example,
analyzing relationship between your customers and their profit contribution (80 - 20 rule)

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Bollinger Bands

Bollinger bands measure the "highness" or "lowness" of the price relative to previous trades.

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Control Chart

Control charts are great way to show what things are in control and what things are out of
control.
Uses upper control limit and lower control limit to show whether a measure is preforming within
the expected limits or not
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Highlight Table

Highlight tables take heat maps one step further. In addition to showing how data intersects by
using color, highlight tables add a number on top to provide additional detail.

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Bar Chart

Bar charts are effective when you have numerical data that splits nicely into different categories
so we can quickly see trends within the data.

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Line Chart

Line charts connect individual numeric data points. The result is a simple, straightforward way to
visualize a sequence of values. Their primary use is to display trends over a period of time.

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Pie Chart

Pie charts should be used to show relative proportions or percentages of information.

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Gantt Chart

Gantt charts can be used to understand how other things such as people or machines vary over
time.

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Bubble Chart

Bubble Chart shows the concentration of data along two axes. The varied size of circles
provides meaning about the data.

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Histogram

Histograms can be used when we want to see how the data are distributed across groups.

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