NEWSPAPERS

R E C E P T I O N T H E O RY A N D F R O N T C O V E R S
 TABLOID COVER-MY COVER
Newspaper title: Layout: Lots of colour and
Very colourful and pictures with not much text
bold

Headline: Advertising: Very

Alliteration, very obvious and visible, it is
short and snappy also very colourful and
clear

Audience: Mostly
Images/pictures: for people more
Includes a lot of interested in
pictures, all very celebrities and gossip
colourful and
with people
Conclusion:
Associated stories: Includes a lot less
A range of stories, text and a lot more
mostly not very pictures, the featured
serious, nothing about stories are more
politics about gossip and not
very controversial
 BROADSHEET COVER
Newspaper title: Very Layout: Includes a lot of text
clear and bold, one of and less pictures
the first things you see,
black and white

Headline: Advertising: No advert

Includes a lot of on the front cover
information,
'intelligent topic
Audience: Mainly for
older people/ people
Images/pictures: more interested in
A lot of pictures politics and serious
with faces, all quite stories then gossip and
close up scandal

Conclusion: Includes a lot

more text then pictures
Associated stories:
and doesnt have much
Serious topic, links to
colour to appeal to people
politics
who want more news then
gossip
STUART HALLS RECEPTION THEORY

The Stuart Hall reception theory (1980) is the theory that each producer tries to convey a
message to their audience however this isnt always the message the audience decodes. When
a producer makes a media text they create a message and try to portray that in the text
however the audience may disagree with this message or decode a different one.

There are three types of audiences:

Dominant- They agree with the message the producer is conveying
Negotiated- The audience agree with some parts of the media text but disagree with others
Oppositional- The audience rejects the message being conveyed and creates their own