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CHAPTER 7
Cost-Volume-Profit
(CVP) Analysis
7-2
The Break-Even Point
The break-even point is the point in the volume of activity where the
organizations revenues and expenses are equal.
Sales $ 250,000
Less: variable expenses 150,000
Contribution margin 100,000
Less: fixed expenses 100,000
Net income $ -
7-3
The Break-Even Point
Break-even analysis can be approached in two ways:
1. Equation method
2. Contribution margin method
The Equation Method
Profits = (Sales Variable expenses) Fixed expenses
OR
Where:
Q = Number of bikes sold
$500 = Unit selling price
$300 = Unit variable expense
$80,000 = Total fixed expense
Equation Method
We calculate the break-even point as follows:
X = 0.60X + $80,000 + $0
Where:
X = Total sales dollars
0.60 = Variable expenses as a % of sales
$80,000 = Total fixed expenses
Equation Method
The equation can be modified to calculate
the break-even point in sales dollars.
Sales = Variable expenses + Fixed expenses + Profits
X = 0.60X + $80,000 + $0
0.40X = $80,000
X = $80,000 0.40
X = $200,000
Summary: The Equation Approach
Sales revenue Variable expenses Fixed expenses = Profit
7-13
CONTRIBUTION MARGIN:
Definition
SALES REVENUE
minus
VARIABLE COSTS
(Sales VC)
14
The Contribution-Margin Approach
Consider the following information
developed by the accountant at Curl, Inc.:
For each additional surf board sold, Curl
generates $200 in contribution margin.
7-15
Contribution-Margin Approach
Fixed expenses Break-even point
=
Unit contribution margin (in units)
also known as CM per unit
$80,000
= 400 surf boards
$200
7-16
Contribution-Margin Approach
Contribution margin
= CM Ratio
Sales
$80,000
= $200,000 sales
40%
7-19
CONTRIBUTION MARGIN RATIO
Unit CM
CM Ratio =
Unit selling price
20
Quick Check
Coffee Klatch is an espresso stand in a downtown office
building. The average selling price of a cup of coffee is $1.49
and the average variable expense per cup is $0.36. The
average fixed expense per month is $1,300. 2,100 cups are
sold each month on average. What is the break-even sales in
units?
a. 872 cups
b. 3,611 cups
c. 1,200 cups
d. 1,150 cups
Quick Check
Coffee Klatch is an espresso stand in a downtown
office building. The average selling price of a cup
of coffee is $1.49 and the average variable
expense per cup is $0.36. The average fixed
expense per month is $1,300. 2,100 cups
Fixed are sold
expenses
each month on average.Break-even
What is theCMbreak-even
per Unit
sales in units? =
$1,300
a. 872 cups =
$1.49/cup - $0.36/cup
b. 3,611 cups $1,300
=
c. 1,200 cups $1.13/cup
d. 1,150 cups = 1,150 cups
Quick Check
Coffee Klatch is an espresso stand in an office
building. The average selling price of a cup of coffee
is $1.49 and the average variable expense per cup is
$0.36. The average fixed expense per month is
$1,300. 2,100 cups are sold each month on average.
What is the CM Ratio for Coffee Klatch?
a. 1.319
b. 0.758
c. 0.242
d. 4.139
23
Quick Check
Coffee Klatch is an espresso stand in an office
building. The average selling price of a cup of coffee
is $1.49 and the average variable expense per cup is
$0.36. The average fixed expense per month is
$1,300. 2,100 cups are sold each month on average.
What is the CM Ratio for Coffee Klatch?
a. 1.319 Unit contribution margin
CM Ratio =
b. 0.758 Unit selling price
c. 0.242 ($1.49 - $0.36)
=
$1.49
d. 4.139
$1.13
= = 0.758
$1.49
24
Quick Check
Coffee Klatch is an espresso stand in a downtown office building.
The average selling price of a cup of coffee is $1.49 and the
average variable expense per cup is $0.36. The average fixed
expense per month is $1,300. 2,100 cups are sold each month
on average. What is the break-even sales in dollars?
a. $1,300
b. $1,715
c. $1,788
d. $3,129
Quick Check
Coffee Klatch is an espresso stand in a downtown
office building. The average selling price of a cup of
coffee is $1.49 and the average variable expense
per cup is $0.36. The average fixed expense per
month is $1,300. 2,100 cups are sold each month
on average. What is the break-even sales in
dollars?
a. $1,300 Break-even Fixed expenses
=
sales CM Ratio
b. $1,715 $1,300
=
c. $1,788 0.758
d. $3,129 = $1,715
Learning Objective 3
7-27
Graphing Cost-Volume-Profit Relationships
Viewing CVP relationships in a graph gives managers a
perspective that can be obtained in no other way.
Consider the following information for Curl, Inc.:
400,000
350,000
300,000
250,000
Units
29
Cost-Volume-Profit Graph
450,000
400,000
350,000
300,000
Dollars
250,000
200,000
50,000
7-30
Cost-Volume-Profit Graph
450,000
400,000
350,000
300,000
Dollars
250,000
200,000
150,000
100,000
Fixed expenses
50,000
7-31
Cost-Volume-Profit Graph
450,000
400,000
350,000
300,000
Dollars
250,000
200,000
150,000
100,000
Fixed expenses
50,000
7-32
Cost-Volume-Profit Graph
450,000
400,000
350,000
300,000
Dollars
250,000
200,000
150,000
100,000
Fixed expenses
50,000
7-33
Cost-Volume-Profit Graph
450,000
400,000
Break-even Point
350,000 = 400 units or
300,000
$200,000 in sales
Dollars
250,000
200,000
150,000
100,000
Fixed expenses
50,000
7-34
Profit-Volume Graph
Some managers like the profit-volume
graph because it focuses on profits and volume.
100,000
80,000
60,000
Break-even
40,000 point
20,000
Profit
0 `
(60,000)
7-35
Learning Objective 4
7-36
Target Net Profit (The CM Approach)
$80,000 + $100,000
= 900 surf boards
$200
7-37
The Equation Approach
($200X) = $180,000
7-38
Quick Check
Coffee Klatch is an espresso stand in an office building. The
average selling price of a cup of coffee is $1.49 and the
average variable expense per cup is $0.36. The average fixed
expense per month is $1,300. How many cups of coffee
would have to be sold to attain target profits of $2,500 per
month?
a. 3,363 cups
b. 2,212 cups
c. 1,150 cups
d. 4,200 cups
39
Unit sales
Quick Check
to attain =
Fixed expenses + Target profit
Unit CM
target is
Coffee Klatch profit
an espresso stand in a downtown
$1,300
office building. The average + $2,500
selling price of a cup of
=
$1.49 - $0.36
coffee is $1.49 and the average variable expense per
cup is $0.36. The average $3,800
fixed expense per month is
=
$1,300. How many cups $1.13 of coffee would have to be
= 3,363
sold to attain target profits cups per month?
of $2,500
a. 3,363 cups
b. 2,212 cups
c. 1,150 cups
d. 4,200 cups
40
Applying CVP Analysis:
Safety Margin
Managers often want to know how close expected sales are
to the break-even point.
The margin of safety represents the amount by which sales
can fall before the company incurs a loss.
The margin of safety helps management assess how far above
or below the break-even point the company is currently
operating.
The margin of safety can be expressed in units or dollars.
41
Applying CVP Analysis
Safety Margin
The difference between budgeted (or actual) sales revenue/volume
and break-even sales revenue/volume.
The amount by which sales can drop before losses occur.
7-42
Safety Margin
Curl, Inc. has a break-even point of $200,000
in sales. If actual sales are $250,000, the safety margin is
$50,000, or 100 surf boards.
Break-even
sales Actual sales
400 units 500 units
Sales $ 200,000 $ 250,000
Less: variable expenses 120,000 150,000
Contribution margin 80,000 100,000
Less: fixed expenses 80,000 80,000
Net income $ - $ 20,000
7-43
Safety Margin
The safety margin can be expressed as
20% of sales.
($50,000 $250,000)
Break-even
sales Actual sales
400 units 500 units
Sales $ 200,000 $ 250,000
Less: variable expenses 120,000 150,000
Contribution margin 80,000 100,000
Less: fixed expenses 80,000 80,000
Net income $ - $ 20,000
7-44
Safety Margin
Margin of $50,000
= = 100 surfboards
Safety in units $500
Quick Check
Coffee Klatch is an espresso stand in a downtown office building.
The average selling price of a cup of coffee is $1.49 and the
average variable expense per cup is $0.36. The average fixed
expense per month is $1,300. 2,100 cups are sold each month
on average. What is the margin of safety?
a. 3,250 cups
b. 950 cups
c. 1,150 cups
d. 2,100 cups
Break even sales =
$1300 / ($1.49 - $0.36)
Quick Check = 1,150 cups
CoffeeMargin
Klatchofissafety
an espresso
= Total stand
sales inBreak-even
a downtownsales
office building. The average
= 2,100selling 1,150
cups price of cups
a cup of
coffee is $1.49 and the=average
950 cupsvariable expense
per cup is $0.36. The averageor
fixed expense per
month is Margin
$1,300.of2,100 cups are
safety 950 sold
cupseach month
on average.percentage = 2,100
What is the margin of cups = 45%
safety?
a. 3,250 cups
b. 950 cups
c. 1,150 cups
d. 2,100 cups
Changes in Fixed Costs & Sales
Volume
7-48
Changes in Fixed Costs & Sales
Volume
Current Proposed
Sales Sales
(500 Boards) (540 Boards)
Sales $ 250,000 $ 270,000
Less: variable expenses 150,000 162,000
Contribution margin $ 100,000 $ 108,000
Less: fixed expenses 80,000 90,000
Net income $ 20,000 $ 18,000
7-50
Changes in Fixed Costs & Sales
Volume
51
Changes in Variable Cost &
Unit Contribution Margin
X = 320 units
7-53
Predicting Profit Given Expected Volume
Fixed expenses
Given: Unit contribution margin Find: {reqd sales volume}
Target net profit
Fixed expenses
Given: Unit contribution margin Find: {expected profit}
Expected sales volume
7-54
Predicting Profit Given
Expected Volume
In the coming year, Curls owner expects to sell 525
surfboards. The unit contribution margin is expected to
be $190, and fixed costs are expected to increase to
$90,000.
7-56
CVP Analysis with Multiple Products
For a company with more than one product, sales mix is the
relative combination in which a companys products are
sold.
Different products have different selling prices, cost
structures, and contribution margins.
Lets assume Curl sells surfboards and sail boards and see how we deal
with break-even analysis.
7-57
SALES MIX
Because most companies sell multiple products that have
different selling prices and different variable costs, the
break-even or target profit point depends on the sales mix.
58
CVP Analysis with Multiple Products
Sales mix is:
the relative proportions of each type of product sold by
the organisation
Weighted average unit contribution margin is:
the average of the products unit contribution margins,
weighted by the sales mix
Fixed costs
Break - even point =
Weighted average unit contribution margin
59
CVP Analysis with Multiple Products
Curl provides us with the following information:
Number % of
Description of Boards Total
Surfboards 500 62.5% (500 800)
Sailboards 300 37.5% (300 800)
Total sold 800 100.0%
7-60
CVP Analysis with Multiple Products
Weighted-average unit contribution margin
Contribution Weighted
Description Margin % of Total Contribution
Surfboards $ 200 62.5% $ 125.00
Sailboards 550 37.5% 206.25
Weighted-average contribution margin $ 331.25
$200 62.5%
$550 37.5%
7-61
CVP Analysis with Multiple Products
Break-even point
Break-even $170,000
=
point $331.25
Break-even
= 514 combined unit sales
point
7-62
CVP Analysis with Multiple Products
Break-even point
Break-even
= 514 combined unit sales
point
Breakeven % of Individual
Description Sales Total Sales
Surfboards 514 62.5% 321
Sailboards 514 37.5% 193
Total units 514
7-63
Learning Objective 6
7-64
Assumptions Underlying
CVP Analysis
1. Selling price is constant throughout the
entire relevant range.
2. Costs are linear over the relevant range.
3. In multi-product companies, the sales mix is
constant.
4. In manufacturing firms, inventories do not
change (units produced = units sold).
7-65
Learning Objective 7
7-66
CVP Relationships and the Income Statement
A. Traditional Format
ACCUTIME COMPANY
Income Statement
For the Year Ended December 31, 20x1
Sales $500,000
Less: 380,000
Gross margin $120,000
Less: Operating expenses:
Selling expenses $35,000
Administrative expenses 35,000 70,000
Net income $50,000
7-67
CVP Relationships and the Income Statement
B. Contribution Format
ACCUTIME COMPANY
Income Statement
For the Year Ended December 31, 20x1
Sales $500,000
Less: Variable expenses:
Variable manufacturing $280,000
Variable selling 15,000
Variable administrative 5,000 300,000
Contribution margin $200,000
Less: Fixed expenses:
Fixed manufacturing $100,000
Fixed selling 20,000
Fixed administrative 30,000 150,000
Net income $50,000
7-68
Learning Objective 8
7-69
OPERATING LEVERAGE: Definition
71
What is an Organizations Cost Structure?
Every company has a specific cost structure.
Managers have some latitude in determining their
organizations cost structure.
An organizations cost structure is the proportion of
fixed and variable costs to total costs.
For example, if an organization has $80,000 in fixed costs
and $20,000 in variable costs, the cost structure is
described as 80% fixed costs and 20% variable costs.
72
Operating Leverage
Operating leverage refers to the level of fixed cost within an
organization.
Companies with a high proportion of fixed costs have high
operating leverage.
Businesses that have large investments in facilities and equipment
generally have a cost structure with high fixed costs.
Firms that rely on direct labor and direct materials tend to have
higher variable costs.
73
Why is Operating Leverage Important?
Operating leverage is important because it affects how
sensitive profits are to changes in sales volume.
Firms with higher fixed costs, and thus a high level of
operating leverage, tend to profit more from increasing
sales.
Conversely, firms with higher fixed costs and high
operating leverage will lose more from decreasing sales
than a firm with low operating leverage.
74
In summary:
Cost Structure and Operating Leverage
The cost structure of an organization is the relative proportion
of its fixed and variable costs.
Operating leverage is:
the extent to which an organization uses fixed costs in its cost
structure.
greatest in companies that have a high proportion of fixed costs in
relation to variable costs.
7-75
Cost Structure and Profit Stability
There are advantages and disadvantages to high fixed cost
(or low variable cost) and low fixed cost (or high variable cost)
structures.
Actual sales
500 Board
Sales $ 250,000
Less: variable expenses 150,000
Contribution margin 100,000
Less: fixed expenses 80,000
Net income $ 20,000
$100,000
= 5
$20,000 7-78
Measuring Operating Leverage
A measure of how a percentage change in sales will affect profits. If
Curl increases its sales by 10%, what will be the percentage
increase in net income?
7-87
CVP Analysis, Activity-Based Costing, and
Advanced Manufacturing Systems
An activity-based costing system provides a much more complete
picture of cost-volume-profit relationships and, thus, it provides
better information to managers.
7-88
Learning Objective 10
7-89
A Move Toward JIT and
Flexible Manufacturing
Overhead costs like setup, inspection, and material handling are
fixed with respect to sales volume, but they are not fixed with
respect to other cost drivers.
7-90
Learning Objective 11
7-91
Effect of Income Taxes
Income taxes affect a companys
CVP relationships. To earn a
particular after-tax net income (after-
tax profit), a greater before-tax
income (before-tax profit) will be
required.
7-92
Example: After-Tax Target Income
If ABC Company has a 35% tax rate &
wants Net Income (after-tax profit) of
$48,750. How much is ABC Companys
Operating Income (before-tax profit )?
93
End of Chapter 7
We made
it!
7-94