Documente Academic
Documente Profesional
Documente Cultură
Pankaj Kumar
IIM, Lucknow
Issues of Concern
• Meaning of Organizational Culture
• Measuring Organizational Culture
• Building Organizational Culture
Do you really know your
Organization’s Culture ?
* What 10 words would you use to describe
your company?
Mission
Strategies
Structure
Culture
Behaviour
Performance
Artifacts & creation
Technology Visible but often not
Arts decipherable
Visible & Audible
Behavior Patterns
Values
Greater levels of
awareness
Basic Assumption
Relationship to environment
Nature of reality Taken for granted
Time & Space Invisible
Nature of Human activities preconscious
Nature of Human Relationship
* Improving Communication
TEST EMBED
Implications of New knowledge through
concepts in new reflection and practice
situations
INTEGRATE
New facts into existing concepts and
generalization
• Qualitative
• Depth Interview
• Clinical Intervention
• Analyzing Visual Artifacts.
• Analyzing stories, rituals and myths.
• Participant Observation.
Changing Culture
# Understand the environmental & other forces that
will influence your future strategy
* OCTAPACE
Constituents of OC
Determinants Dimensions
- Societal Culture -Visual Artifacts
- Shared learning from - Values
shared history
- Leadership - Rituals
- Consistent Mgt. practices - Stories & Myths
- Structural Stability - Assumptions
Consequences
- Performance
- Behaviour