SOCIOLOGY TOPIC

INDIAN CULTURE & SOCIETY

THEIR IMPLICATION FOR WORK CULTURE

Presented By:

• SONAM JAIN
• PRAFULL KHADE
• NOEL JOSEPH
• RAHUL NEEMWAL
 What is society?
It is community of people living in a particular region and having a share
customs laws and organization
A group of people involved in social interaction
Culture is the characteristic and knowledge of particular
group of people encompassing language religion music
arts
 Elements of Indian Culture
1. Greeting & Meeting - When doing business in India, meeting etiquette
require handshake. However, Indians themselves use the ‘namaste’.
2. Values and Beliefs: Culturally defined standards of desirability, goodness,
beauty and many other things that serves as broad guidelines for social
living.Specific statements that people hold to be true..
3. Norms: Rules and expectations by which a society guides the behaviour of
its members.
4. Behavioral patterns: The typical manner in which people perform
production, communicate (e.g., language content, technology choices), mark
significant events , satisfy basic needs , and the like. While addressing an
indian we try and use the appropriate formal title, whether it is Prof, Dr, Mr, Mrs
followed by the family name.
 Indian society
Socio-Cultural Features of Indian Society
Unity in Diversity
Religion In India
Caste in India
Festival in India
Family, Marriage and Kinship
Multi lingual
 Unity in Diversity
 The term “Unity in diversity” refers to the state of togetherness or
oneness in-spite of presence of immense diversity.
 India is a land of “Unity in diversity”. The high mountain ranges, vast
seas , large river-irrigated lands, countless rivers and streams, dark
forests, sandy deserts, all these have adorned India with an exceptional
diversity. Among the people there are numerous races, castes, creeds,
religions and languages
 There are a large number of ancient culture prevailing or still practicing
today. Though there are several numbers of diverse cultures in India,
still it has unity in diversity.
 Religion In India
 Religion is a major concern of man. Religion is universal, permanent and
perennial interests of man. The institution of religion is universal. It is
found in all the societies, past and present. Religious beliefs and practices
are, however, far from being uniform.
 The major religions in India are following: Hinduism, Buddhism, Sikhism,
Jainism, Christianity, Islam, Parsi.
 The basic ideas and faith of the each religion differs. But they co
existently stood in Indian society.
Caste System
 Major Festivals Of India

Ganeshotsava
Diwali
Id-ul-fitr
Holi
 Marriage, Family & Kinship
Marriage
Marriage is an institution that admits men and women to family life.
The right, duties and privilege with respect to each other
Family
India has a prevailing tradition of joint family system
Thereafter, with urbanization and economic development India has witness a
brake up of tradition joint family into more nuclear like families
Kinship
Kinship is the relation by the bond of
blood, marriage and includes kindred
ones
A basic social institution
 Multi lingual
 India's original 14 states were formed mainly on language
barriers. Hindi is the official language.
 Tamil, Telugu, Malayalam, Gujarati, Bengali, Marathi are the
other languages to cite a few.
 However, when doing business in india , English is the
language of international commerce.
 Work Culture
 Showing hospitality is part of the negotiation process. Often meeting
start by offering tea coffee and snacks.
 Relationship and feelings play a vital role in making decisions in India.
In general, Indians tend to take larger risks with a person whose
intentions they trust. Thus, once credibility and trustworthiness are
critical in negotiating a deal.
 BUSINESS ETIQUTTES
 Status is determined by age, university degree or profession.
 People do wait for a female business colleague to initiate a
greeting whether it is verbal or physical.
 People keep in mind that traditionally, and religiously,
majority of Indians are vegetarians and don’t drink alcohol
or smoke.
 BUSINESS DRESS
• Normal business dress for men is suits and ties.
However, because of warm climate a full-sleeved shirt
and a tie is also acceptable.
• For foreign women, pantsuits of long skirts that cover
the knees are most acceptable. The neckline of the
blouse or the top should be high.
• People don’t use leather products including belts,
handbag etc.
 Case Study
 A 32-year-old man accused of stalking two women in Australia has escaped
conviction after arguing he was influenced by Bollywood movies to believe that
doggedly pursuing a woman would eventually cause them to fall in love.
The court in Hobart in the state of Tasmania said it would not record a
conviction against Sandesh Baliga, citing his cultural background.
Mr Baliga arrived in Australia three years ago from India and was accused of
stalking one woman for 18 months and another for four months in 2012 and
2013.
The court heard that Mr Baliga, a security guard

who arrived in Australia to study accounting,

Repeatedly texted, called and approached the
women after a chance meeting with each and he
had begun referring to himself as their boyfriend.
 Local magistrate Michael Hill accepted Mr Baliga's claim that
his cultural background helped to explain his failure to
appreciate the seriousness of his behaviour.

 Mr Baliga argued that he was passionate about Bollywood films

and that he had been influenced by the common fate of the male
leads to believe that doggedly pursuing women will eventually
cause them to relent.

Mr Baliga's lawyer Greg Barns told the court it was "quite normal
behaviour" for Indian men to obsessively target women. He said
Mr Baliga did not appreciate that his conduct was criminal.

The court acknowledged Mr Baliga's remorse and guilty plea and

ruled that no conviction would be recorded on condition of his
good behaviour for five years.

The magistrate said the charges were serious and he made his
ruling "after anxious consideration"
THANK YOU