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TRAVEL AGENCY

A business proposal prepared by BSA-4A

Members:
Barredo, Jayson F.
De Lara, Jessa Mae d.
Lucero, Marion Vincent R.
Ticoy, Rejean
Yumul, Marian R.
PROJECT
SUMMARY
WHAT IS TOURISM?
SCOPE AND LIMITATION
BUSINESS LOGO
LOCATION OF THE BUSINESS
ST. JUDE

BUILDING

*The business will be located inside the Robinsons Town


Mall Malabon, with the address of #5 Gov. Pascual Ave.,
Malabon City.
NAME OF THE BUSINESS

“MARJ Travel
and Tours”
MARKETING
ASPECT
•MARKET STUDY AS LIFEBLOOD OF
FEASIBILITY STUDY
GENERAL OBJECTIVE

 To determine the marketability of the service.

 This includes the demand and supply situations,


pricing strategies and marketing programs
SPECIFIC OBJECTIVES
 Appropriate marketing program
 Size, nature, and growth of total demand

 Appropriate supply situation and the nature of


competition.
 The target market of the project.

 The appropriate pricing strategies.

 An analysis of the result of the survey.


“MARJ TRAVEL AND TOURS”
TARGET MARKET

Age 20 years old and above

Gender Male and Female

Occupation Students, Employee, and Self-employed

Location 21 Barangays of Malabon

 They are business people who have travelling needs inherent to their jobs.

 They are students who want to unwind and loosen up.


Description
 They are adventure-seekers who desire to explore and discover
HISTORICAL DEMAND

Percent of Domestic
Year Total Population Travelers Domestic Travelers

2017 400,395 42.43% 169,893

2016 397,044 41.60% 165,168

2015 393,191 40.78% 160,358

2014 389,375 39.98% 155,688

2013 385,596 39.20% 151,154


Frequency of
Year Target Market Employment using a travel Projecte
Population Acceptability Status of the agency in a d
Rate Respondents month Demand
2018 180,379 87% 0.48 2 150,652
2019 189,398 87% 0.48 2 158,185
2020 198,867 87% 0.48 2 166,094
2021 208,811 87% 0.48 2 174,399
2022 219,251 87% 0.48 2 183,119
No. of Travel Average Monthly
Year No. of Months Annual Supply
Agency Clients
2017 80 38 12 36,480
2016 80 30 12 28,800
2015 80 23 12 22,080
2014 80 20 12 19,200
2013 80 15 12 14,400
Increase in
Year Annual Supply Supply Projection
Supply
2018 45,235 8,755 53,990
2019 56,092 10,856 66,948
2020 69,554 13,462 83,016
2021 86,247 16,693 102,939
2022 106,946 20,699 127,645
Demand
Year Supply Projection Demand/Supply Gap
Projection
2018 150,652 53,990 96,662
2019 158,185 66,948 91,237
2020 166,094 83,016 83,078
2021 174,399 102,939 71,459
2022 183,119 127,645 55,474
SAMPLE FLYER
SAMPLE CALLING CARD
ONLINE PAGE
MANAGEMENT
ASPECT
 Mission

- To provide maximum benefits to our clients by


providing quality and professional services that will make
their journey an unforgettable experience.

 Vision

- To become one of the most recognized firm in the


tourism sector, which helps improve the satisfaction and
experience of clients.
OBJECTIVES
 Provide enjoyable quality excursions/trips on-time and within
budget.

 Develop enthusiastically satisfied clients all the time.

 Establish a market presence that assures short-term and long-


term profitability, growth and success.

 Contribute positively to the local communities and


environment.
COMPANY OWNERSHIP
 It is composed of five partners.

 two of which are capitalist-industrial partners and the


remainders are capitalist partners.

 Form of ownership adopted is General Partnership.

 Based on Article 1767 of the New Civil Code of the


Philippines
ORGANIZATIONAL STRUCTURE
MANPOWER REQUIREMENTS

 Must possess at least a Bachelor’s


Degree in Management or Tourism.
 Responsible for daily operation of the
Manager
agency.
 Plans, organizes, directs and controls
the operations.
 Outstanding oral and verbal
communication skills
 Provides all necessary
Tour Coordinator information requested by
clients.
 Must be updated on new travel
information and trends.
 Ability to establish and nurture
beneficial business
relationships.
 Capability to negotiate with and
Liaison Officer influence others.
 Arranges and coordinates
appointments and visits to the
various consulate and
government offices.
 Candidate must possess at
least a High School
Diploma, Vocational
Diploma/ Short Course
Certificate, Bachelor’s /
College Degree, any field.
Staff
 Communicates with clients
and other individuals to
answer questions,
disseminate or explain
information, take orders &
address.
PROJECT TIMETABLE
ACTIVITY
Months January February March April May June July
Weeks 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1
Putting Up Capital

Preparation of
Legal Requirements

Setting up Store
Location
Canvass of Office
Supplies
Installation of
Equipment&
Furniture

Purchasing of Supplies

Hiring and Training of


Employees

Promotion and
Advertising
Start of Business
Operation
MODE OF FINANCING

Position Per Day Monthly

Manager Php600.00 Php15,600.00

Tour Coordinator Php512.00 Php13,312.00

Liaison Officer Php512.00 Php13,312.00

Staff Php512.00 Php13,312.00


*Employee Benefits

 SSS, Phil Health, EC and PAG-IBIG

 Vacation Leave

 Maternity Leave

 Paternity Leave

 Sick Leave

 Thirteenth (13th) Month Pay and other bonuses


Working Schedule
*Operating Hours
Description Monday to Friday Saturday

Business Hour 10:00am-7:00pm 10:00am-7:00pm

Operating Hour 10:00am-7:30pm 10:00am-7:00pm

*Work Schedule
Position Monday to Friday Saturday Break
Manager 10:00am-7:00pm 10:00am-7:00pm 1 hour
Tour
10:00am-7:00pm 10:00am-7:00pm 1hour
Coordinator
Liaison Officer 10:00am-7:00pm 10:00am-7:00pm 1hour
Staff 10:00am-7:00pm 10:00am-7:00pm 1hour
HIRING PROCESS
EMPLOYEES UNIFORM
ORGANIZATIONAL POLICIES

 Attendance Policy (“no time in, no time out, no pay”)

 Absences

 Dress Code Policy (should wear their prescribed uniform


inside the business vicinity)

 Smoking Policy (non-smoking policy within the business


premises)

 Electronic Device Use Policy


TECHNICAL
ASPECT
SERVICE FLOW CHART
FINANCIAL
ASPECT
FINANCIAL DESCRIPTION

- The financial aspect presents the


financial status of the business. The financial
aspect will discuss the following components;
the statements of financial position, statement
of comprehensive income, statement of
changes in partner’s equity, statements of
cash flows, notes to financial statements,
financial ratios and the financial projections
for the next five years.
THE FINANCIAL ASSUMPTIONS

 The capital contribution totaled Php1, 250,000 and


each partner contribute Php250, 000.

 The first year of operation will start on July 1, 2018,


for which the financial statement is projected for five
years of operation.

 Sales is expected to increase 50% annually.

 Rent expense will remain the same, based on the


leased contract.

 Permits and Licenses expense is Php20, 365.


 Utility expense will increase 2% per year.

 The office supplies will increase 5% annually.

 The advertising expense will increase 2%


annually.

 The tax expense is 30% of the Net income before


tax.

 Equipment, Furniture and Fixtures are


depreciated using straight line method having
their useful life of five years.
 Sales are inclusive of 12% VAT.

 All partners will have an equal profit and sharing, the


industrial partner shall be given an additional pay for
work done.

 All partners can withdraw up to 60% of their share.

 Government mandatory membership benefits such as


Social Security System (SSS), Health Insurance (Phil
Health), and Housing Development (PAG-IBIG)
members’ contribution shall be accountability of the
management and such must be remitted every tenth
(10th) day of the following.
 Salary was paid every 15th and 30th or any
other end day of the month.

 VAT was paid every quarter of the year.


MARJ TRAVEL AND TOURS
Projected Statement of Financial Position
For Years Ended June 30, 2019, 2020, 2021, 2022,2023

Schedule June 30, 2019 June 30, 2020 June 30, 2021 June 30, 2022 June 30, 2023
Assets
Current Assets
Cash 1,037,910.52 1,159,554.90 1,472,221.22 2,030,153.48 2,918,552.46
Office Supplies 10 5,514.08 5,789.78 6,079.27 6,383.23 6,702.39
Advances to Lessor 8 70,000.00 70,000.00 70,000.00 70,000.00 70,000.00
Total Current Assets 1,113,424.60 1,235,344.68 1,548,300.48 2,106,536.71 2,995,254.85
Noncurrent Assets
Equipment, net 9 47,395.18 36,991.36 26,587.54 16,183.72 5,779.90
Furniture and Fixtures, net 9 9,143.00 7,136.00 5,129.00 3,122.00 1,115.00
Total Noncurrent Assets 56,538.18 44,127.36 31,716.54 19,305.72 6,894.90
Total Assets 1,169,962.78 1,279,472.04 1,580,017.02 2,125,842.43 3,002,149.75

Liabilities
Current Liabilities
SSS Contribution Payable 6 2,052.80 2,052.80 2,052.80 2,052.80 2,052.80
PhilHealth Contribution Payable 6 1,527.24 1,527.24 1,527.24 1,527.24 1,527.24
Pag-ibig Contribution Payable 6 1,110.72 1,110.72 1,110.72 1,110.72 1,110.72
Income Tax Payable 18 - 11,649.92 33,212.22 61,599.75 99,777.35
Total Current Liabilities 4,690.76 16,340.68 37,902.98 66,290.51 104,468.11
Total Noncurrent Liabilities
Notes Payable 15 500,000.00 500,000.00 500,000.00 500,000.00 500,000.00

Total Liabilities 504,690.76 516,340.68 537,902.98 566,290.51 604,468.11

Partnership's Equity
Barredo, Capital 133,054.40 152,626.27 208,422.81 311,910.38 479,536.33
De Lara, Capital 133,054.40 152,626.27 208,422.81 311,910.38 479,536.33
Lucero, Capital 133,054.40 152,626.27 208,422.81 311,910.38 479,536.33
Ticoy, Capital 133,054.40 152,626.27 208,422.81 311,910.38 479,536.33
Yumul, Capital 133,054.40 152,626.27 208,422.81 311,910.38 479,536.33
Total Partnership's Equity 665,272.02 763,131.36 1,042,114.04 1,559,551.92 2,397,681.64

Total Liabilities and Partnership's Equity 1,169,962.78 1,279,472.04 1,580,017.02 2,125,842.43 3,002,149.75

Check - - - - -
MARJ Travel and Tour
Projected Statement of Comprehensive Income
For Years Ended June 30, 2019, 2020, 2021, 2022

Schedule June 30, 2019 June 30, 2020 June 30, 2021 June 30, 2022 June 30, 2023
Commision Income 5 141,900.00 220,800.00 313,200.00 420,000.00 542,700.00
Service Income 5 1,050,800.00 1,635,652.00 2,407,325.12 3,437,647.19 4,843,713.61
Total Income 1,192,700.00 1,856,452.00 2,720,525.12 3,857,647.19 5,386,413.61
Operating Expenses
Salary Expense 6 721,968.00 721,968.00 721,968.00 721,968.00 721,968.00
Rent Expense 7 420,000.00 420,000.00 420,000.00 420,000.00 420,000.00
Depreciation Expense 9 12,410.82 12,410.82 12,410.82 12,410.82 12,410.82
Office Supplies Expense 10 5,514.08 5,789.78 6,079.27 6,383.23 6,702.39
Utilities Expense 11 65,020.09 65,506.53 66,002.48 66,508.11 67,023.62
Advertising Expense 12 39,000.00 39,780.00 40,575.60 41,387.11 42,214.85
Permit and Licenses 13 20,365.00 - - - -
Miscellaneous Expense 14 65,000.00 65,000.00 65,000.00 65,000.00 65,000.00
Interest Expense 16 60,000.00 60,000.00 60,000.00 60,000.00 60,000.00
Other Expenses 68,150.00 - - - -
Net Income (284,727.98) 465,996.87 1,328,488.96 2,463,989.92 3,991,093.92
Income Tax Expense (Benefit) - 139,799.06 398,546.69 739,196.97 1,197,328.18
Net Income after Taxes (284,727.98) 326,197.81 929,942.27 1,724,792.94 2,793,765.74
MARJ TRAVEL AND TOURS
Projected Statement of Changes in Partnership's Equity
For Years Ended June 30, 2019, 2020, 2021, 2022,2023

Barredo, Capital De Lara, Capital Lucero, Capital Ticoy, Capital Yumul, Capital Total
Capital, 01/01/18 250,000.00 250,000.00 250,000.00 250,000.00 250,000.00 1,250,000.00
Net Income, 2018 (56,945.60) (56,945.60) (56,945.60) (56,945.60) (56,945.60) (284,727.98)
Drawings, 2018 60,000.00 60,000.00 60,000.00 60,000.00 60,000.00 300,000.00
Capital, 01/01/19 133,054.40 133,054.40 133,054.40 133,054.40 133,054.40 665,272.02
Net Income, 2019 65,239.56 65,239.56 65,239.56 65,239.56 65,239.56 326,197.81
Drawings, 2019 45,667.69 45,667.69 45,667.69 45,667.69 45,667.69 228,338.47
Capital, 01/01/20 152,626.27 152,626.27 152,626.27 152,626.27 152,626.27 763,131.36
Net Income, 2020 185,988.45 185,988.45 185,988.45 185,988.45 185,988.45 929,942.27
Drawings,2020 130,191.92 130,191.92 130,191.92 130,191.92 130,191.92 650,959.59
Capital, 01/01/21 208,422.81 208,422.81 208,422.81 208,422.81 208,422.81 1,042,114.04
Net Income, 2021 344,958.59 344,958.59 344,958.59 344,958.59 344,958.59 1,724,792.94
Drawings, 2021 241,471.01 241,471.01 241,471.01 241,471.01 241,471.01 1,207,355.06
Capital, 01/01/22 311,910.38 311,910.38 311,910.38 311,910.38 311,910.38 1,559,551.92
Net Income, 2022 558,753.15 558,753.15 558,753.15 558,753.15 558,753.15 2,793,765.74
Drawings, 2022 391,127.20 391,127.20 391,127.20 391,127.20 391,127.20 1,955,636.02
Capital, 31/12/22 479,536.33 479,536.33 479,536.33 479,536.33 479,536.33 2,397,681.64
MARJ Travel and Tour
Projected Statement of Cash Flows
For Years Ended June 30, 2019, 2020, 2021, 2022,2023

July 1, 2018 June 30, 2019 June 30, 2020 June 30, 2021 June 30, 2022 June 30, 2023
Cash flow from Operating Activities
Net Income - (284,727.98) 326,197.81 929,942.27 1,724,792.94 2,793,765.74
Add:Depreciation Expense - 12,410.82 12,410.82 12,410.82 12,410.82 12,410.82
Net Cash Flow from Operation - (272,317.16) 338,608.63 942,353.09 1,737,203.76 2,806,176.56
Office Supplies Paid 5,251.50 262.58 275.70 289.49 303.96 319.16
Other Expense 68,150.00 (68,150.00) - - - -
Permit and Licences Paid 20,365.00 (20,365.00) - - - -
Advances to Lessor 70,000.00 - - - - -
SSS Contribution Paid - 2,052.80 - - - -
PhilHealth Contribution Paid - 1,527.24 - - - -
Pag-IBIG Contribution Paid - 1,110.72 - - - -
Income Tax Paid - - 11,649.92 21,562.30 28,387.52 38,177.60
Net Cash Flow for Operating Activities (163,766.50) (179,373.98) 349,982.85 963,625.90 1,765,287.32 2,844,035.00

Cash flow from Investing Activities


Purchase of Equipment 57,799.00 - - - - -
Purchase of Furniture and Fixture 11,150.00 - - - - -
Net Cash Flow for Investing Activities (68,949.00) - - - - -

Cash flow from Financing Activities


Original Investment 1,250,000.00 - - - - -
Drawings - 300,000.00 228,338.47 650,959.59 1,207,355.06 1,955,636.02
Issuance of Notes Payable 500,000.00 - - - - -
Net Cash Flow For Financing Activities 1,750,000.00 (300,000.00) (228,338.47) (650,959.59) (1,207,355.06) (1,955,636.02)

Net Increase/(Decrease) in Cash 1,517,284.50 (479,373.98) 121,644.38 312,666.31 557,932.26 888,398.98


Cash Balance, beg - 1,517,284.50 1,037,910.52 1,159,554.90 1,472,221.22 2,030,153.48
Cash Balance, end 1,517,284.50 1,037,910.52 1,159,554.90 1,472,221.22 2,030,153.48 2,918,552.46
SOCIO-ECONOMIC
ASPECT
INTRODUCTION
- A project to be worthy does not only
mean profit from it, but most important is
how it can contribute to the Philippine
society. It must be equipped towards
social and economic responsibilities.
Bearing in mind the contribution it can
give for further development of the
community where it is established as well
as the welfare of the people living within
the vicinity of the area.
THE EVALUATION OF THE STUDY DRAWS
THE ATTENTION OF THE FOLLOWING:

 Government
 Partners/Owners
 Clients
 Employees and Income
MARJ TRAVEL AND
TOURS

WE’RE HERE TO
GET YOU THERE

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