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Guidelines to Term Project

Strategic Management
Requirement
• Each group is required to develop &
submit a case study on a business
organization operating in Pakistan.
Step 1
• Form your group
• Group size must not exceed 6 persons
• Select a business organization: the term
covers all private and public sector
concerns, private educational institutes
and hospitals.
• Get approval from the course instructor;
approvals to be given on a first-come
basis
Step 2
• Search extensive secondary data about
the organization chosen
• Find out its vision and mission statements
• Trace its evolution, development, products
and current market position
• If it’s an international concern, a global
perspective may also be taken, but
ultimate focus should be on its Pakistan
operations
Step 3
• Based on the information searched earlier,
identify a potential or actual problem the
company is facing/may face in the near
future with respect to any of its core
processes
• Unstructured interviews from the
company’s personnel, customers and/or
distributors will be of immense help
Step 4
• Prepare a report
• Submit a printed copy as well as a CD
• Date of submission is the 14th session of
semester
Parts of the Report
• Title Page • Exposition of the problem
• Acknowledgements it is facing/may face (2-4
• Executive Summary (one pages)
page) • Conclusion (1-2 pages):
• Table of Contents Includes broad
recommendations.
• List of Tables (if required) Remember that a case
• Introduction to the study is qualitative
organization, including its research and can only
brief history, current have generalizations,
operations, products etc. not conclusive results
(6-8 pages) • List of references
• Annexure (if any)
Formatting Requirements
• Font = Times New Roman
• Font size = 12
• Line spacing = 1.50

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