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• Conceptual meaning
• Connotative meaning
• Social meaning
• Affective meaning
Associative
• Reflected meaning Meaning
• Collocative meaning
• Thematic meaning
1. Conceptual meaning
• Also called ‘denotative’ or ‘cognitive’
meaning.
• Refers to logical, cognitive or denotative
content.
• Concerned with the relationship between a
word and the thing it denotes, or refers to.
2. Connotative meaning
• The communicative value an expression has by
virtue of what it refers to, over and above its
purely conceptual content.
• A multitude of additional, non-criterial
properties, including not only physical
characteristics but also psychological and social
properties, as well as typical features.
• Involving the ‘real world’ experience one
associates with an expression when one uses
or hears it.
• Unstable: they vary considerably according to
culture, historical period, and the experience of
the individual.
• Any characteristic of the referent, identified
subjectively or objectively, may contribute to
the connotative meaning of the expression
which denotes it.
3. Social meaning
• What a piece of language conveys about the
social circumstances of its use.
• Dialect: the language of a geographical region
or of a social class.
• Time: the language of the 18th c., etc.
• Province: language of law, of science, of
advertising, etc.
• Status: polite, colloquial, slang, etc.
• Modality: language of memoranda, lectures,
jokes, etc.
• Singularity: the style of Dickens, etc.
• domicile: very formal, official
• residence: formal
• abode: poetic
• home: general
• steed: poetic
• horse: general
• nag: slang
• gee-gee: baby language
The five clocks by Martin Joos