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a/ 87 % consumers always look for top quality- means its their no. 1
criterion.
b/ 84 % consumers will pay more for top quality, suggesting that for today –
VALUE – has a different meaning !
HIGHER EARNINGS
PREMIUM PRICE
LOYAL CUSTOMERS
Performance
Features
Reliability
Conformance
Durability
Servicability
Aesthetics
Perceived Quality
HIGHER / BETTER QUALITY PRODUCT can also be used as a “
product Differentiation Strategy “ in the marketplace.
1. PRICE & apparent value for money : customers tend to associate quality
with higher price.
2. TECHNOLOGY : factors such as –fabric and seam strength , colorfastness,
shrinkage ,waterproofing, warmth, sweat absorption and other factors that
are affected by the state of technology in the industry.
3. PSCYCOLOGY : A garment can be attractively prices & best that
technology can offer, BUT if its not attractive in appearance . If its not
fashionable ( as per the target group or period) , or if it does not meet
aesthetic requirements of consumer , then it is not a quality garment.
Individuality of appearance.. Image enhancement
4. TIME ORIENTATION : This indicates “ durability”of appearance and
function .Its importance varies with the categories of garments.
SOME FACTORS THAT INFLUENCE CONSUMER’S PERCEPTION OF QUALITY :
6. EASE OF CARE :crease and stain resistance, shape retention, washability, etc
Delivery on time.
Inspection Remakes
Savings in cost of repairs/
rejects + speeds delivery Monitoring the Returns
effects
There could be some extra costs outside QC dept- like machines and training also
GOOD QUALITY IS CHEAP, IT IS POOR QUALITY WHICH IS
EXPENSIVE.
EXTRA COSTS
Planning costs
Prevention costs
definition of required quality
characteristics and quality level Specifications and tolerances
by market research Fabric and trimmings to
Establishment of revised quality specifications
control procedures Appropriate machinery in good
condition
Evaluation of sampling levels
and selection of examination Correct methods and good
process training
Calculation of appropriate
manning levels
EXTRA COSTS
If dispatch dates are delayed orders Remakes may mean extra cutting and
may be lost. problems of shading , which result in
good parts being discarded ,with a
With the modern emphasis on ‘just in high cost in wasted material.
time manufacture’ and small
inventories ,balancing problems The labor cost of a repair is usually
caused by repairs can cut output estimated at least half the total labor
drastically. cost of garment , to which overheads
have to be added
SAVINGS
Returns
These may mean lost orders .
Often it is too late to replace the returned garments and the
revenue is lost for ever.
PLANT QUALITY LEVEL
THIS IS THE LEVEL OF QUALITY WHICH CAN BE ATATINED WITHOUT UNUSUAL
CARE AND AT AN ECONOMIC PRODUCTION RATE .”
It can be with respect to section, process, machine or operative .
Depends on :-
Type of machinery
Work aids
Processes in use
Cloth, leather and trimmings being used
Operative skills
PLANT QUALITY LEVEL
It MUST be recognized so that it can be compared with the AQL and full
consideration given to any shortfall when considering prodn of a new style.
Long term “quality improvement program “ can often raise both productivity
level and plant quality level.
It is also related to outlet :
-branded outlet concentrate on individuality and aesthetic features or on well
known qualities associated with the brand
-chains stores place emphasis on conformity and consistency , details like –no
thread ends’ etc.
Too many minor defects can cause rejection of garments.
Consistency is very important to maintain the average PLANT QUALITY LEVEL.
QUALITY SPECIFICATIONS
It helps if the factory standards and specifications do not change very often-
outdated copies should be with drawn immediately.
Aim should be minimum paper and maximum information.
Factory specifications
cloth and trimmings, button spacing
Thread and needle types and sizes , by fabric and seam time
SPI
Seam types, seam margins and tolerances
Standard blocks and size ranges
Cutting standards
QUALITY SPECIFICATIONS
Style of Garment Specifications
Special size ranges and grading
Key features and quality points
Special tolerances
Fabric and trimmings, colors and shades – shade cards checked regularly to fading
Points to watch
Should be easy to read
More visuals than words where possible
Dimensions and tolerances on sketches
P.O.M should be clear
Defects :
Material defects can be defined into three categories :
Critical : prevents usability or performance
Major : may affect usability or interfere with performance
Minor : will not affect usability
N = NAME
A= APPEARANCE
C= CAUSE
E=EFFECT
R= REPAIR
A=ACTION
P=PREENTIONS
NACERAP
It provides a systematic approach to defects and is very useful in training .
Thee has to be a name and record for all faults which occur /likely to occur
..each identified with picture –name and if possible a sample.
There could be more than one cause for the same defect- this needs to be defined.